As its active base of .asia domain name registrations continues to plummet, the DotAsia Organization wants to reduce its ICANN fees by a third.
CEO Edmon Chung has written to ICANN’s Kurt Pritz, asking if the annual transaction fee it pays per domain can be reduced from $0.75 to $0.50.
“A lower fee would enable DotAsia to invest further into meaningful community projects as well as to extend the awareness and adoption of the .ASIA domain,” Chung wrote. “The suggested amendment would also bring the fees into line with other gTLDs.”
I don’t expect the proposed changes to be especially controversial, but they do highlight how tough it is to launch a new TLD.
The .asia TLD has proved to be a bit of a damp squib, especially since the early-mover speculators started jumping ship, so the company could probably use being thrown a bone.
After .asia’s landrush, the company grew its registration base to a peak of 243,000 in April 2009, according to HosterStats.com, but it currently stands at around 183,000.