United Domains announced today that its new gTLD pre-registration program has racked up its millionth domain.
The registrar has been accepting no-commitment pre-regs since mid-2011, and currently lets customers express interest in over 120 not-yet-approved gTLDs.
The most popular is .web, with over 123,000 expressions of interest to date.
Customers are not of course guaranteed anything in return for handing over their email addresses, but for registrars and registries such programs are a useful way to measure (and drum up) interest.
Some say such programs do little more than sow confusion among registrants, however.