Tralliance, the .travel registry, is to allocate one and two-character domains for the first time, via a request for proposals process.
For the month of December, interested parties will be able to apply to register almost any single or double-character domain without having to pay a tonne at auction. Tralliance said:
This will be your best chance to register a high value domain name in one of the most active industries on the Internet, without paying a premium price, simply by giving us your best ideas for how you will promote your names and .Travel.
This appears to be similar to co-marketing offers made in other TLD registries, such as .biz and .mobi, over the last couple of years.
All the letters of the alphabet and all the numerals will be available. Of the two-letter combinations, only strings matching existing country-code TLDs, such as US and UK, are prohibited.
Tralliance said it will release the names in phases, and that a “very limited” number will be available following the December round.
It’s particularly keen on ideas that somehow tie one super-short .travel domain to a bunch of other normally registered .travels, for maximum visibility.
Tralliance received authorization from ICANN to release these short names in August.