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AusRegistry scores Japanese .brand deal

Kevin Murphy, April 28, 2010, 17:45:58 (UTC), Domain Registries

AusRegistry, the .au registry, has inked a deal with Brights Consulting, a company offering .brand domain services to the Japanese corporate market.

The company said the deal will mean AusRegistry will provide the technical back-end for any successful new gTLD applications that Brights manages to secure.

Other companies competing for new gTLD business include old hands VeriSign, Neustar and Afilias, as well as hungry newcomers such as Minds + Machines.

AusRegistry currently manages Australia’s .au, .qa for Qatar and .ae for the United Arab Emirates.

Brights is a corporate, rather than retail, ICANN registrar. I may be wrong, but it looks like the company counts Sony among its clients.

Could there be a .sony on the horizon?

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