An 80-year-old seller of party supplies, owned by Warren Buffett, has won the rights to the new gTLD .fun, after the other two applicants withdrew.
Oriental Trading Company plans to operate the gTLD as a “restricted” space where only the company and its partners can register, according to its application.
Quite why this isn’t on hold as a “closed generic”, I don’t know.
The application states .fun will be:
an authoritative Internet space for OTC, its affiliates and partners where OTC can develop an unlimited number of domain names dedicated and relevant to “fun” and to provide Internet users with content, services and products they need, while being assured of brand authenticity.
The other two applicants were Google and Dot Strategy. Both applications have now been withdrawn.
OTC sells balloons, party hats, banners and such. It was acquired by Buffett’s Berkshire Hathaway in 2012 after filing for bankruptcy protection.
In other withdrawal news, games maker Konami today became the latest company to dump its plans for a dot-brand, in this case .konami.
A self-professed geek from Australia is running a campaign to raise awareness of new gTLDs by naming and shaming big companies that don’t provide comprehensive TLD support on their web sites.
SupportTheNew.domains, run by university coder Stuart Ryan, has been around since last June and currently indexes support problems at dozens of web sites.
The likes of Facebook, Amazon, Adobe and Apple are among those whose sites are said to offer incomplete support for new gTLDs.
It’s the first attempt I’m aware of to list “universal acceptance” failures in any kind of structured way.
Ryan says on the site that he set up the campaign after running into problems signing up for services using his new .email email address.
The site relies on submissions from users and seems to be updated whenever named companies respond to support tickets.
Universal acceptance is a hot topic in the new gTLD space, with ICANN recently creating a steering group to promote blanket TLD support across the internet.
Often, sites rely on outdated lists of TLDs or regular expressions that think TLDs are limited to three characters when they attempt to verify domains in email addresses or URLs.
Australian domain overseer auDA is thinking about allowing people to register .au domains directly at the second level for the first time.
The organization has opened up a consultation that would allow registrations such as example.au, rather than just the current system of example.com.au, example.org.au and so on.
The move follows the successful recent releases of 2LDs in the UK (.uk) and New Zealand (.nz) ccTLDs and can be seen as a bid to remain competitive in the face of the new gTLD program’s huge expansion of TLD choice.
A consultation paper (pdf) published today reads:
It is suggested that unprecedented competition from new gTLDs requires .au to be more responsive to global market forces. For .au to remain a strong and highly-regarded TLD we need not only to rely on its distinctive Australian identity and good reputation, but continue to innovate in order to counter the likely impact of hundreds of new gTLDs flooding the market. Whilst .au is currently very popular with Australian users, there is potential for new gTLDs to erode the brand equity in .au.
Currently, .au has over a dozen different second-level options, but about 85% of registrations are in .com.au. The TLD has just shy of three million names today.
Complicating matters slightly, the different 2LDs have different registration policies, so auDA would need to figure out a way to harmonize them for direct registrations.
auDA speculates that direct registrations may increase the adoption of .au domain names by individuals not currently able to obtain .com.au names but unaware of the individual-focused .id.au (it exists, apparently), thereby growing the .au name space.
It also worries that many second-level direct registrations may turn out to be defensives, registered by the registrants of the matching .com.au names.
The consultation is open for comments until June 1.
Google has made another move to make domain names less relevant to internet users.
The company will no longer display URLs in search results pages for any web site that adopts a certain technical standard.
Instead, the name of the web site will be given. So instead of a DI post showing up with “domainincite.com” in results, it would be “Domain Incite”.
Google explained the change in a blog post incorrectly titled “Better presentation of URLs in search results”.
Webmasters wishing to present a company name or brand instead of a domain name need to publish metadata on their home pages. It’s just a few lines of code.
Google will make a determination whether to make the change based on whether the name meets these criteria:
Be reasonbly [sic] similar to your domain name
Be a natural name used to refer to the site, such as “Google,” rather than “Google, Inc.”
Be unique to your site—not used by some other site
Not be a misleading description of your site
Code samples and the rules are published here.
It strikes me that Google, by demanding naming uniqueness, is opening itself up for a world of hurt.
Could there be a landrush among non-unique brands? How will disputes be handled?
Right now the change has been made only to mobile search results and only in the US, but Google hinted that it could roll out elsewhere too.
Network Solutions is charging a total of $57.17 for renewing the .xyz domain names and associated services it gave away for free as part of .xyz’s controversial launch last year.
A little over a year ago, NetSol found controversy when it pushed hundreds of thousands of .xyz domain names into its customers’ accounts without their explicit consent.
The offer, which required customers to opt out if they didn’t want it, included a year of private registration and a year of email.
The move allowed XYZ.com, the .xyz registry, to report itself as the largest new gTLD registry.
It’s been the subject of some speculation how renewals would be treated by NetSol, but now we know.
Customers, at least in cases reported by DI readers, are being sent renewal notices for their .xyz bundles in the same mailshots as for their .com domains.
Clicking the “Renew” button in these emails takes registrants to a NetSol page on which they can select which of their products they would like to renew.
All, including the .xyz products, are pre-selected for renewal but may be deselected.
Pricing is set at $15.99 for the .xyz domain, $15.99 for the private registration and $25.19 for the email service. That’s a total of $57.17.
Here’s a screenshot of the shopping cart with the pricing (I’ve redacted the domain). Click to enlarge.
The original email sent by NetSol to customers last June, said:
We want to show you how much we appreciate your loyalty by rewarding you with complimentary access to a 1-year registration of a .XYZ domain, one of the hottest new domain extensions. .XYZ domains are proving to have broad appeal and also be extremely memorable. In addition to your complimentary domain, you’ll also receive Professional Email and Private Registration for your .XYZ domain – free of charge.
If you choose not to keep this domain no action is needed and you will not be charged any fees in the future. Should you decide to keep the domain after your complementary first year, simply renew it like any other domain in your account.
The fine print read:
Offer applies to first year of new registrations only. The offer is not transferable and is only available to the recipient. After the complimentary first year the .XYZ domain name and its related services shall expire unless you actively renew the .XYZ domain name and its related services at the then-current rates.
Please note that your use of this .XYZ domain name and/or your refusal to decline the domain shall indicate acceptance of the domain into your account, your continued acceptance of our Service Agreement located online at http://www.networksolutions.com/legal/static-service-agreement.jsp, and its application to the domain.
There’s concern from some registrants that customers may renew their .xyz services without really understanding how they ended up in their account in the first place.
.xyz currently has over 857,000 domains in its zone file.
XYZ.com CEO Daniel Negari was recently quoted as saying that roughly 500,000 of those were not freebies.
The company is being sued by .com registry Verisign for using its reg numbers in “false advertising” that seeks to compare .xyz to .com.