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Could .cpa be the most successful new gTLD sunrise yet?

Kevin Murphy, September 25, 2020, Domain Registries

The registry for the new .cpa gTLD reckons it has received “thousands” of applications for domains during its current launch period, potentially making it the most successful gTLD sunrise since 2012.

The American Institute of Certified Public Accountants, which manages the TLD, said today:

Well over half of the 100 biggest U.S. firms — as well as an equally large percentage of the next 400 — have begun advancing their applications as part of the early phase of the .cpa registration process, which launched on Sept. 1.

Assuming “thousands” means at least 2,000, this would make .cpa a top three or four sunrise, judging by figures collected by ICANN showing Google’s .app the current volume leader at 2,908.

But we can’t assume that all the .cpa domains boasted of are trademark-verified sunrise period applications under ICANN’s rules.

AICPA is running a simultaneous Limited Registration Period during which any CPA firm can apply for domains that are “most consistent with their current digital branding” — ie, no trademark required.

Both of these periods end October 31, after which the registry will dole out domains in a batch, presumably giving preference to the sunrise applicants.

We have to assume the amount of purely defensive registrations will be relatively low, due to AICPA’s policies.

Not only are registrants limited to licensed CPA companies and individuals, but registrants have to commit to redirect their .cpa domain to their existing web site within a month and deploy a full web site within a year.

.cpa domains sell for $225 a year, according to the registry. General availability is scheduled for January 15.

Yanks beat Aussies to accountancy gTLD

Kevin Murphy, February 20, 2019, Domain Registries

The contention set for .cpa has been resolved, clearing the way for a new accountancy-themed gTLD.
The winner is the American Institute of Certified Public Accountants, which submitted two bids for the string — one “community”, one vanilla, both overtly defensive in nature — back in 2012.
Its main rival, CPA Australia, which also applied on a community basis, withdrew its application two weeks ago.
Commercial registries Google, MMX and Donuts all have withdrawn their applications since late December, leaving only the two AICPA applications remaining.
This week, AICPA withdrew its community application, leaving its regular “single registrant” bid the winner.
AICPA is the US professional standards body for accountants, CPA Australia is the equivalent organization in Australia. ACIPA has 418,000 members, CPA Australia has 150,000.
Both groups failed their Community Priority Evaluations back in 2015 on the basis that their communities were tightly restricted to their own membership, and therefore too restrictive.
AICPA later amended its community application to permit CPAs belonging to non-US trade groups to register.
Both organizations were caught up in the CPE review that also entangled and delayed the likes of .music and .gay. They’ve also both appealed to ICANN with multiple Requests for Reconsideration and Cooperative Engagement Process engagements.
CPA Australia evidently threw in the towel after a December 14 resolution of ICANN’s Board Accountability Mechanisms Committee decision to throw out its latest RfR. It quit its CEP January 9.
It’s likely a private resolution of the set, perhaps an auction, occurred in December.
The winning application from AICPA states fairly unambiguously that the body has little appetite for actually running .cpa as a gTLD:

The main reasons for which AICPA submits this application for the .cpa gTLD is that it wants to prevent third parties from securing the TLD that is identical to AICPA’s highly distinctive and reputable trademark

So don’t get too excited if you’re an accountant champing at the bit for a .cpa domain. It’s going to be an unbelievably restrictive TLD, according to the application, with AICPA likely owning all the domains for years after delegation.