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Another failing new gTLD stopped paying its dues

Kevin Murphy, April 23, 2018, Domain Registries

Another new gTLD registry has been slapped with an ICANN breach notice after failing to pay its fees.

California-based dotCOOL, which runs .qpon, seems to be at least six months late in making its $6,250 quarterly payment to ICANN, according to the notice (pdf).

It’s perhaps not surprising. The TLD has been live since mid-2014 and yet has failed to top more than about 650 simultaneous domains under management, at least 100 of which were registry-owned.

Right now, its zone file contains about 470 domains.

It typically sells new domains in the single digits each month, with retail prices in the $15 to $20 range.

With that volume and the inferred registry fee, a full year’s revenue probably wouldn’t cover one quarter of ICANN fees.

The string “qpon” is a pun on “coupon”. The idea was that companies would use the TLD to push discount coupons on their customers.

But they didn’t.

The number of live sites indexed by Google is in the single figures and none of them are using .qpon for its intended purpose.

ICANN’s breach notice also demands the company start publishing a DNSSEC Practice Statement on its registry web site, but that seems like the least of its worries.

As a novel, non-dictionary string, I worry that .qpon may struggle to find a buyer.

Last week, .fan and .fans, both operated by Asiamix Digital, got similar breach notices from ICANN.