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Monster.com slams .jobs plan

Kevin Murphy, September 17, 2010, Domain Registries

Monster.com and the US Chamber of Commerce have ripped into Employ Media’s plans to liberalize the .jobs top-level domain, with Monster calling the plan “anti-competitive”.

Both organizations have over the last two days said they support the ICANN Reconsideration Request I reported on here.

Essentially, they want ICANN’s board to reverse the decision that would allow Employ Media, the .jobs registry, to start leasing thousands of .jobs domains to whichever company offers it the best deal.

Monster said (pdf) this:

The Board has, without proper consideration and deliberation, consented to the privatization and capture of a sponsored top-level domain (“sTLD”) by a single registrant or small group of registrants.

The jobs boards market is pissed that Employ Media has already made it pretty obvious that it plans to lease thousands of premium domains to the DirectEmployers Association.

Monster claims that the ICANN decision to allow the registry to start accepting “non-company-name” registrations violates the original .JOBS Charter, which limited the registrant pool to companies that wanted to advertise their own vacancies at “company.jobs” URLs.

The company says that the move could create “serious consequences for ICANN’s credibility” as it rolls out new TLDs, on the basis that it sets a bad precedent for ostensibly restricted “community” TLDs:

ICANN will be viewed as willing to tolerate sweeping, unauthorized changes to community based TLDs with no regard for the representations made during the application process.

Monster also says that the board’s decision “has broad anti-competitive implications that were not examined by staff”.

The US Chamber of Commerce, which has previously opposed TLD expansion in principle, has also chipped in (pdf) with its opposition, echoing Monster’s thoughts and adding that the proposed .jobs expansion fails to protect IP rights.

Opponents pick holes in .jobs auction plan

Kevin Murphy, September 6, 2010, Domain Registries

A coalition of jobs web sites has accused Employ Media of trying to violate its own charter with its proposal to open up the .jobs namespace to all-comers.

The newly formed .JOBS Charter Compliance Coalition wants ICANN to reverse its approval of the proposal, which would largely liberalize the .jobs domain.

The ad hoc group, made up of dozens of organizations including the International Association of Employment Web Sites, Monster.com and the Newspapers Association of America, wrote:

ICANN is sanctioning a registry operator’s decision to disregard the commitments contained in its charter, which is the fundamental basis upon which the sTLD was awarded.

ICANN approved Employ Media’s “phased allocation program” last month. It allows the company to loosen its previously restrictive policies on who can register domain names and for what purposes.

The first phase of the program, a request for proposals, has already launched. It would assign premium generic .jobs domains to companies willing to offer interesting business partnerships.

It’s seen by some as an obvious smokescreen for Employ Media to hand thousands of domains to the DirectEmployers Association, which plans a huge free jobs portal called Universe.jobs.

The new Coalition is against this plan, and has submitted a paper (pdf) to ICANN claiming to show how the RFP proves Employ Media wants to violate its sponsorship charter.

Its argument seems to boil down to the fact that the charter limits registrations to active human resources professionals, and that the DEA, like members of the Coaltion, does not fall into that strictly defined category.

The document was filed as an addendum to the Coalition’s reconsideration request, which itself was filed with ICANN last month before the Employ Media RFP was published.

.jobs landrush beauty contest opens

Kevin Murphy, August 28, 2010, Domain Registries

Employ Media has made a request for proposals from companies that want to apply for generic .jobs domain names, to predictable criticism.

ICANN recently permitted the company to start selling non-“company name” .jobs domains, and the RFP is the first phase of its plan.

It basically constitutes a landrush process, albeit one that makes .cn registrations seem laissez faire, and in which you don’t actually get to “own” any domain names at the end.

To apply, companies have to present Employ Media with a business plan and a list of their desired domains, among other information.

The registry appears to be reluctant to talk about the money side of things, other than the non-refundable $250 application fee.

The closest thing in the RFP to an outstretched palm appears to be this paragraph:

Employ Media’s role is to make .JOBS domain names available to those interested in serving the needs of the International HR management community as set forth in the .JOBS Charter. Describe how your proposal will contribute to Employ Media’s role in a manner that reflects the value (financial, services or otherwise) of the proposed .JOBS domains.

The CollegeRecruiter.com blog, and some reader comments, suggest that the registry has been asking potential applicants for “creative” ideas, including revenue sharing deals, and then threatening legal action when such overtures are recounted in public fora.

CollegeRecruiter’s CEO Steven Rothberg was one of the leading opponents of the .jobs liberalization plan.

The only organization I’m aware of that is on record intending to respond to the RFP is the DirectEmployers Association, which intends to apply for thousands of generic domains under its controversial universe.jobs plan.

Want thousands of free .jobs domains? Now’s your chance

Kevin Murphy, August 11, 2010, Domain Registries

Employ Media wants to hear from companies interested in registering .jobs domain names in bulk, at the start of its recently approved landrush process.

The company has set up a web site to handle expressions of interest of “high level business concepts on how these domain names could be developed either individually or in bulk”.

Before now, .jobs domains have been limited to the name of the company registering them. IBM, for example, uses ibm.jobs to bounce to its HR pages.

Employ Media applied to ICANN to liberalize the namespace, allowing the registration of the names of professions and places, and was successful over the objections of many existing jobs boards.

From the press release:

“We believe accepting EOI’s will facilitate dialog with potential RFP applicants. We’re particularly interested in hearing ideas comprising a bulk number of domains,” states Tom Embrescia, Chairman of Employ Media. “Up to now, we’ve only allowed company names such as www.Applebees.jobs and www.UnionPacific.jobs. Now we are looking for ideas for how companies can easily and uniformly distribute their jobs and related information to user-intuitive sites such as www.Chicago.jobs, www.sales.jobs, and www.restaurant.jobs.”

Right now, the company is only looking for 150-word outlines of business ideas. The RFP period will begin shortly after the EOI period closes on August 24 (less than two weeks from now).

Employ Media already has plans in place with the DirectEmployers Association to launch universe.jobs, a free jobs portal using thousands of premium .jobs domains as entry points.

It remains to be seen how concrete these plans are, although the two outfits have already run a “beta test” of the scheme, so I’m guessing they’re quite firm.

If you fancy your chances, the RFP site is RFP.jobs.

There are at least two filthy domain hacks I intend to apply for. All I need to do is think of a way I can pretend they benefit the global HR community, which is an unfortunate prerequisite.

.jobs gets its landrush windfall

Kevin Murphy, August 6, 2010, Domain Registries

Is .jobs the newest generic top-level domain?

ICANN has approved changes to Employ Media’s .jobs registry contract, meaning the company is now free to start auctioning off premium generic .jobs domain names to the highest bidder.

The decision paves the way for the company to implement its deal with the DirectEmployers Association, under which the DEA plans to use thousands of geo.jobs and industry.jobs domains as portals to a massive free jobs board.

Currently, .jobs domains are only available in the format companyname.jobs, and there have been only about 15,000 registrations. The new contract removes that restriction.

Under the changes, whatever domains are left after the DEA takes its chunk could be auctioned, and then .jobs could be opened up to essentially any registration.

The .jobs contract still restricts who can register domains, however, to so-called Qualified Applicants.

That’s defined like this (my emphasis):

A qualified applicant (“Qualified Applicant”) is a person who is (a) a member of SHRM; or (b) engaged in human resource management practices that meet any of the following criteria: (i) possess salaried‐level human resource management experience; (ii) are certified by the Human Resource Certification Institute; or (iii) are supportive of the SHRM Code of Ethical and Professional Standards in Human Resource Management, as amended from time to time (the “Code”).

Looks like a check-out check-box to me.

ICANN’s resolution was made over the strong objections of many jobs web sites and the International Association of Employment Web Sites.