Google has secured two gTLDs representing two of its core services.
The company has won .search and .map, fighting off competition from Amazon, Donuts, Famous Four Media for .search and Rightside and Amazon for .map.
All the losing bidders have now withdrawn their applications.
Both strings were due to head to ICANN auction April 29, but appear to have been settled privately instead.
That means the winning bids will not be disclosed.
Google plans to operate .map as an open gTLD in which anyone can register.
It had originally planned to keep .search domains limited to itself, until ICANN’s Governmental Advisory Committee and others complained about so-called “closed generics”.
Its updated .search application talks about restricting .search to sites that offer search functionality that adheres to a certain technical standard.
Specifically, domains in .search will have to follow a certain URL format (example.search/?q=query, the format used by Google itself) for queries.
It’s going to be very interesting how Google goes about implementing the plans in its application. We could be looking at some innovative or possibly controversial services.
An 80-year-old seller of party supplies, owned by Warren Buffett, has won the rights to the new gTLD .fun, after the other two applicants withdrew.
Oriental Trading Company plans to operate the gTLD as a “restricted” space where only the company and its partners can register, according to its application.
Quite why this isn’t on hold as a “closed generic”, I don’t know.
The application states .fun will be:
an authoritative Internet space for OTC, its affiliates and partners where OTC can develop an unlimited number of domain names dedicated and relevant to “fun” and to provide Internet users with content, services and products they need, while being assured of brand authenticity.
The other two applicants were Google and Dot Strategy. Both applications have now been withdrawn.
OTC sells balloons, party hats, banners and such. It was acquired by Buffett’s Berkshire Hathaway in 2012 after filing for bankruptcy protection.
In other withdrawal news, games maker Konami today became the latest company to dump its plans for a dot-brand, in this case .konami.
Google has made another move to make domain names less relevant to internet users.
The company will no longer display URLs in search results pages for any web site that adopts a certain technical standard.
Instead, the name of the web site will be given. So instead of a DI post showing up with “domainincite.com” in results, it would be “Domain Incite”.
Google explained the change in a blog post incorrectly titled “Better presentation of URLs in search results”.
Webmasters wishing to present a company name or brand instead of a domain name need to publish metadata on their home pages. It’s just a few lines of code.
Google will make a determination whether to make the change based on whether the name meets these criteria:
Be reasonbly [sic] similar to your domain name
Be a natural name used to refer to the site, such as “Google,” rather than “Google, Inc.”
Be unique to your site—not used by some other site
Not be a misleading description of your site
Code samples and the rules are published here.
It strikes me that Google, by demanding naming uniqueness, is opening itself up for a world of hurt.
Could there be a landrush among non-unique brands? How will disputes be handled?
Right now the change has been made only to mobile search results and only in the US, but Google hinted that it could roll out elsewhere too.
Google has launched com.google, one of its batch of 2015 April Fool’s Day jokes.
Visiting the domain today will reveal a reversed perspective on the usual Google home page.
Even the results pages are reversed.
It’s probably the most inventive use of a dot-brand new gTLD to date.
Google has accidentally revealed registrant contact information for 282,867 domain names that were supposed to be protected by a privacy service.
The bug reportedly affected 94% of the 305,925 domains registered via Google Apps, an eNom reseller.
The glitch was discovered by Cisco and reported to Google February 19. It has since been fixed and customers were notified yesterday.
Google acknowledged in an email to customers that the problem was caused by a “software defect in the Google Apps domain renewal system”.
It seems that anyone who acquired a domain with privacy through Google Apps since mid-2013 and has since renewed the registration will have had their identities unmasked in Whois upon renewal.
Names, addresses, emails and phone numbers were revealed.
Due to services such as DomainTools, which cache Whois records, there’s no putting the genie back in the bottle. The information is out there for good now.
It’s a pretty major embarrassment for Google, which recently launched its own registrar.