Google’s Charleston Road Registry reached 2,300 .みんな domain names on the new gTLD’s first day of general availability, immediately making it the biggest IDN gTLD by volume so far.
The string is Japanese for “everyone”. As you might expect, it’s an unrestricted space.
About 230 names — 10% of the TLD — are non-IDNs. I believe the number also includes some sunrise registrations.
It actually went into GA on Tuesday, but data was not available yesterday.
While it’s not in the same ballpark as the likes of .guru, it nevertheless overtook the only other IDN gTLD to launch so far, dotShabaka’s شبكة. (Arabic for “web”), which has 1,643 names.
Google sold the names via 17 accredited registrars, only one of which appears to be Japanese. The list excludes most of the biggest registrars.
.みんな is unusual in that Google intends to run its Trademark Claims service forever, rather than turning it off after the 90 days required by its Registry Agreement with ICANN.
The first new gTLD Sunrise period was not a success, according to dotShabaka Registry.
The 60-day Sunrise for شبكة. (.web in Arabic) ended yesterday with “very few” registrations, the company told us today, due largely to poor promotion of the Trademark Clearinhouse in Arabic-speaking regions.
The gTLD is restricted to Arabic strings, and therefore Sunrise was restricted to Arabic trademarks.
dotShabaka said in a statement:
We always knew – with the convoluted process for registration and lack of information out to the MENA [Middle-East/ North Africa] region on the Trademark Clearinghouse – that this was going to be a quiet time for us. We have seen very few applications through the Sunrise period.
We know that the managers of the TMCH and ICANN are working hard to promote the TMCH. However, as a pioneer we have unfortunately not enjoyed the fruits of this labour. At the same time it should be noted that we have been buoyed by the level of interest from trademark holders and businesses in the region and expect this interest to translate into registrations once we move into Landrush and are free of the TMCH sunrise eligibility requirements.
The company did not provide exact numbers, but my guess is that we might be looking at single figures here.
According to today’s شبكة. zone file, there are no active third-party domains in the شبكة. namespace. Zero. None. The only live sites are “nic.” and its Arabic equivalent, which both belong to the registry.
That may quickly change, of course, as registrations don’t always immediately translate into zone file entries.
Google has become the latest new gTLD registry with a string live in the DNS root.
Its .みんな — Japanese for “everyone” — was delegated by ICANN last night. The URL nic.みんな resolves already to charlestonroadregistry.com, the name of Google’s registry subsidiary.
Google plans to operate it as an open, unrestricted namespace, aimed at Japanese-speaking registrants.
It’s the fifth internationalized domain name to go live and one of only three IDN applications from Google.
Google has 96 more active new gTLD applications, 57 of which are contested.
The new gTLD program’s Trademark Clearinghouse has almost 15,000 trademarks registered, according to a spokesperson.
We’re told today that there’s an average of about two labels for each registered mark, and that about half of all the marks have been registered for multiple years.
The TMCH offers registrations for one, three or five years.
Trademarks in non-Latin scripts currently account for just 3% (so roughly 450) of the registrations, which may be a cause for concern given that IDNs gTLDs will be many of the first to launch Sunrise periods.
A lot of people have noticed since the first four new gTLDs were delegated yesterday that Google’s Chrome browser doesn’t seem to handle internationalized domain names.
In fact it does, but if you’re an English-speaking user you’ll probably need to make a few small configuration changes, which should take less than a minute, to make it work.
As far as the DNS is concerned, these are the same URLs. They’re just displayed differently by Chrome, depending on your browser’s display languages settings.
If you want to see the Cyrillic version in your address bar, simply:
- Go to the Chrome Settings menu via the toolbar menu or by typing chrome://settings into the address bar.
- Click the “Language and input settings” button. It’s in the Advanced options bit, which may be hidden at first. Scroll all the way down to unhide.
- Click the Add button to add the languages you want to support in the address bar.
Right now, you can see all three active IDN gTLDs in their intended scripts by adding Arabic, Chinese (Simplified Han) and Russian. As gTLDs in other scripts are added, you’ll need to add those too.
Thanks to DNS jack o’ all trades Jothan Frakes for telling me how to do this.