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Rightside new gTLD renewals can top 80%

Kevin Murphy, October 14, 2016, Domain Registries

Rightside says it is seeing encouraging renewal figures from its oldest batch of new gTLDs.

The company this week revealed that renewals after two years of ownership on average stand at 81%.

In a blog post, Rightside broke out some numbers for .dance, .democrat, .ninja, .immobilien, .social, .reviews and .futbol.

Those seven are the only ones in its portfolio to have gone through two full renewal cycles.

The renewal rate after year one was a modest 69% — in other words it lost almost a third of its installed base after 12 months — but this increased to 81% after the second year.

The actual number of domains involved in quite tiny — 81% equates to just 21,000 names across all seven TLDs.

Breaking out a couple of TLDs, Rightside wrote:

Our first gTLD to market, .DANCE, saw a 70% renewal rate in year one expand to 83% in year two for that same subset of domains. Our best performing gTLD of the seven is .IMMOBILIEN, which renewed at 83% in its first year, and grew to a stupendous 87% in its second—which certainly makes sense given the permanent nature of real estate.

But Rightside reckons the numbers reflect well on the new gTLD industry. It said:

domain investors with portfolios including new gTLDs recognize the long-term value of these domain names, and rather than let them drop after the first year, are holding onto them to find the right buyer continue to earn parking revenue. Second—and likely the more significant driver—is that end users are actually picking up these domain names and putting them to use.

.email and two other new gTLDs go live

Kevin Murphy, January 2, 2014, Domain Registries

Three more new gTLDs were delegated this afternoon, including the potentially interesting .email.

The other two were TLD Registry’s .在线 (Chinese for ‘.online’) and United TLD/Rightside’s .immobilien (German for ‘.realestate’).

The reason I think .email could be interesting is that it’s very close to “.mail”, which has been highlighted in several analyses as a potentially dangerous due to the risk of name collisions.

It’s also, I think, one of the highlights of Donuts’ portfolio, despite the fact that the company was the only applicant.

.immobilien is the third delegated gTLD for United TLD. It’s going to be competing against the arguably more attractive .immo — a well-known abbreviation — which is currently contested by four applicants.

For TLD Registry, .在线 is the first delegation. It’s planning to take both .在线 and its companion .中文网 (“Chinese website”) to Sunrise on January 17, so we might expect another delegation soon.

Demand Media hit with first new gTLD objection

Kevin Murphy, March 11, 2013, Domain Policy

With the deadline for filing objections against new gTLD applications fast approaching, the first such objection has been revealed.

Starting Dot, which has applied for .immo and other strings, has filed a String Confusion Objection against Demand Media’s .immobilien bid, according to the International Center for Dispute Resolution.

“Immobilien” is German for “homes” in the real estate context, while “immo” is a shorthand for the same term in a number of European languages.

The objection itself does not appear to have been published, but one can only assume that it’s based on the similarity of meaning between the two strings, rather than visual or audible confusion.

While it’s the first objection to be published, based on conversations with many interested parties I’m expecting a LOT more.

The deadline for filing objections using any of the four available mechanisms, is Wednesday.