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Bad.monster? Two more gTLDs have been acquired

Kevin Murphy, November 14, 2018, Domain Registries

Two more new gTLDs have changed hands, DI has learned.

XYZ.com has picked up former dot-brand .monster from recruitment web site Monster.com, while newbie registry Intercap Holdings has acquired .dealer from Dealer.com.

Both ICANN contracts were reassigned last month.

Neither acquiring company has announced their purchases or published their launch plans yet.

That said, XYZ has already registered a few intriguing domains: bad.monster, good.monster, my.monster and go.monster.

It appears that go.monster — slogan: “It’s Alive!” — will be the registry’s launch site. It’s the only one I could get to resolve.

It’s the second example I can think of of a dot-brand gTLD being acquired by a registry that intends to run it as a generic.

In 2016, Top Level Spectrum acquired .observer from the newspaper of the same name.

Most dot-brands that don’t want their TLDs any more choose to retire them. That number is up to 45 now.

.dealer wasn’t technically a dot-brand — it had no Spec 13 in its contract — but its 2012 application certainly made it look like a dot-brand, with most of the domains reserved for Dealer.com and its affiliates. It looked defensive.

Shayam Rostam, chief registry officer of ICH, told me the plan for .dealer is to primarily target car dealers (also its former owner’s market) but that it will be unrestricted and open to all comers.

Intercap wants to get its January launch of .inc out of the way before turning its attention to .dealer, so we’re probably looking at mid-late 2019 for a launch, Rostam said.

It also needs to do some housekeeping such as moving the TLD to Uniregistry’s back-end.

What do y’all think about these TLDs? Could .monster be the next .guru? Could .dealer find a home in the burgeoning legal cannabis market? Comment below!

Two controversial new gTLDs launching in January

Kevin Murphy, November 13, 2018, Domain Registries

Five years after the first batch of new gTLDs hit the market, registries continue to drip-feed them into the internet.

At least two more are due to launch on January 16 — .dev and .inc.

.dev is the latest of Google’s portfolio to be released, aimed at the software developer market.

It proved controversial briefly when it first was added to the DNS in 2014, causing headaches for some developers who were already using .dev domains on their private networks.

Four years is plenty of time for all of these collisions to have been cleaned up, however, so I can’t imagine many problems emerging when people start buying these names.

.dev starts a one-month sunrise January 16, sells at early access prices from February 19 to 28 before going to regular-price general availability.

Google has already launched one of its own products, web.dev, a testing tool for web developers, on a .dev domain.

Launching with a pretty much identical phased launch plan is .inc, from new market entrant Intercap Holdings, a Caymans-based subsidiary of a Toronto firm founded by .tv founder Jason Chapnik and managed by .xyz alumnus Shayan Rostam.

Intercap bought the .inc contract from Edmon Chong’s GTLD Limited earlier this year for an undisclosed sum. GTLD Ltd is believed to have paid in excess of $15 million for the TLD at auction.

.inc has proved controversial in the past, attracting criticism from states attorneys general in the US, which backed another bidder.

It may prove controversial in future, too. I have a hunch it’s going to attract more than its fair share of cybersquatters and will probably do quite well out of defensive registration fees.