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.blog tops 200,000 regs due to WordPress partnership

Knock Knock Whois There, the WordPress-affiliated .blog registry, said today that it has topped 200,000 names for the first time.

The milestone comes after about 28 months of general availability, during which growth has been slow but stable.

The company said it has a respectable renewal rate of 72.74%, which is only a couple of points behind .com.

KKWT’s relationship with its parent company, Automattic, owner of WordPress.com and an accredited registrar in its own right, has been crucial to .blog’s growth.

According to registry transaction reports, two-thirds of all .blog domains are sold via Automattic, which had over 128,000 .blog domains under management at the end of 2018.

Tucows is a distant second, with about 10,000 names.

Automattic promotes .blog prominently on its registrar site, selling for $18.95 a year.

But it’s still sold more .com domains, over half a million so far, at the slightly cheaper price of $15 per year.

.blog tops 100,000 names, 66,500 blogs

The new gTLD .blog has gone through the 100,000 registered domain mark, according to its registry.

Knock Knock Whois There said that the milestone was reached with the registration of kitchenmagic.blog today.

It’s a pretty good start for the gTLD, which went into general availability last November, making for an average of 12,500 names added per month.

While KKWT has offered discounts and volume incentives to registrars, its wholesale prices have not approached levels low enough to start attracting abusive use en masse. We’re talking around the $8 mark at the cheapest, I hear.

In fact, the registry said today that it reckons 66.5% of its domains — 66,500, in other words — “have a unique website associated with them”, compared with an industry average under 40%.

Both of those statistics seem to have been supplied by Pandalytics, the DomainsBot service to which KKWT subscribes, and do not appear to be publicly available.

If accurate, 66.5% usage is a much better statistic to brag about than 100,000 registrations, in my view. Usage, of course, drives the virtuous circle that leads to more sales.

.blog renewal prices will not go up, registry promises

Knock Knock Whois There, the .blog registry, has promised not to raise its wholesale fees on existing registrations.

The company, which is affiliated with WordPress, seems to have made the move in response to ongoing registrar discomfort following Uniregistry’s plan to significant raise the price of several of its new gTLDs (which has since been backpedaled).

The promise has been baked into the Registry-Registrar Agreement under which all of its registrars can sell .blog names.

The new RRA reads (with the new text in italics):

5.1.1. Registrar agrees to pay Registry Operator or its designee in accordance with the fee schedule set forth in Exhibit A for initial and renewal registrations and other services provided by Registry Operator to Registrar (collectively, “Fees”). Registry Operator reserves the right, from time to time, to modify the Fees in a manner consistent with ICANN policies and Registry Policies. However, once a domain is registered, Registry Operator will not modify the Renewal Fee of that domain.

This of course leaves the door open for KKWT to increase the price of a new registration, but it seems renewal prices are frozen.

I believe the current wholesale .blog fee starts at $16 per year.

The new RRA also adds ICANN-mandated language concerning the Uniform Rapid Suspension policy and a clarification about registrar legal indemnifications, KKWT said.

After shaky start, .blog launches today

Kevin Murphy, November 21, 2016, Domain Registries

The new gTLD .blog goes into general availability today, after some mild controversy about the way the registry allocated reserved domain names.

Knock Knock Whois There, the registry affiliated with WordPress maker Automattic, last week apologized to some would-be customers for declining to honor some landrush pre-registrations.

Some registrants had complained that domains that were accepted for pre-registration were subsequently added to KKWT’s list of registry-reserved names, making them unavailable for registration.

KKWT said in a blog post Thursday that the confusion was due to it not having finalized its reserved list until just before its landrush period kicked off, November 2.

Registrars, including those accepting pre-registrations, were not given the final lists until the last minute.

Landrush applications cost around $250 but were refundable.

KKWT also revealed the make-up of its founders program domains, the 100-strong list of names it was allowed to allocate pre-sunrise.

The founders program currently seems to be a bit of a friends-and-family affair.

Of the 25 live founder sites currently listed, about 20 appear to be owned by the registry, its employees and close affiliates.

The registry said in its blog post that 25 super-generic domains had been given to WordPress.com. It seems the blog host will offer third-level names in these domains for free to its customers.

.blog had 1,743 domains in its zone file yesterday.

General availability starts about 30 minutes from the time this post was posted, at 1500 UTC. Prices are around the $30 mark.

.blog gets 600 applications halfway through sunrise

Kevin Murphy, September 19, 2016, Domain Registries

WordPress developer Automattic has received over 600 applications for .blog sunrise registrations halfway through its sunrise period.

The company’s registry subsidiary, Knock Knock Whois There, said Friday that it has passed the 600 mark with about another 30 days remaining on the clock.

While it’s a poor performance by pre-2012 standards, if all the applications to date convert into registrations it’s still enough to put .blog into the top 10 most-popular sunrises of the current round.

According to DI’s data, the top three sunrise performers from the 2012 application round are .porn (2,091), .sucks (2,079) and .adult (2,049).

The most recent successful sunrise, by these standards, was GMO Registry’s .shop, which finished with 1,182 applications.

.blog’s sunrise ends October 17. It seems to be expecting to benefit from a late flood of applications, as is sometimes the case with sunrise periods.

General availability begins November 21.

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