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NRF director joins .shop applicant

Kevin Murphy, December 9, 2011, Domain Registries

Commercial Connect, one of the companies planning to apply to ICANN for the new top-level domain .shop, has appointed a US National Retail Federation Foundation director to its board.

Richard Last is also chairman emeritus of Shop.org and has a long history in retail, according to a Commercial Connect press release.

The NRF has been one of the more outspoken critics of the new gTLD program recently. While the organization does not oppose it outright, it does believe the program needs to be delayed.

GMO Registry also intends to apply for .shop, and has arguably been the higher-profile of the two public applicants, going so far as to sponsor ICANN events under the .shop brand.