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Symantec gets into the DNS game with Dyn

Kevin Murphy, May 27, 2010, Domain Tech

Symantec has partnered with Dyn to offer a free DNS service to mobile Norton users.

As part of its new mobile strategy, expected to be announced later today, Symantec will provide free DNS resolution with a built-in filter that blocks potentially dangerous domains.

Dyn.com will provide the back-end, which will compete with the likes of OpenDNS and Google’s DNS service.

Non-technical users will be able to download a client application that configures their local DNS to work with the service, which drops one barrier to entry.

Symantec reportedly expects to earn revenue from advertising links – presumably by intercepting NXDOMAIN responses and providing sponsored error pages.

So the deal could be a bit of a money-spinner for Dyn; it’s certainly a further validation of its service.

But is it sexy? Hmm…