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.xyz back on sale in China

Kevin Murphy, September 25, 2017, Domain Registries

Chinese registrars have started to carry .xyz domains again, about five months after a Chinese government ban.

West.cn and Net.cn are two of the China-based companies that appear to be selling .xyz names at the yuan equivalent of a US dollar, based on a spot check this morning.

West.cn flagged the “restoration” of service on its blog today, saying it was “overjoyed” to resume sales.

XYZ.com revealed back in May that its new gTLD domains were “temporarily” no longer available via Chinese registrars, after the government there suspended its license.

The reason for the suspension has always been a little vague, but the registry told DNW back in May that it related to Real Names Verification.

RNV is the government-mandated identity check that must take place before anyone in China can register and use a domain name.

XYZ had been outsourcing the function to ZDNS, but that relationship fell apart for some reason (rumor has it there was a money dispute) and XYZ decided to switch to Tele-info.

In the interim, Chinese registrars, apparently under order of their government, dutifully stopped carrying .xyz domains.

XYZ also went through ICANN’s Registry Services Evaluation Process to get its move to Tele-info approved at the Registry Agreement level.

The downtime prevented XYZ from masking the precipitous decline in its number of domains under management, which has fallen by over three million since May.

XYZ and the Chinese government have yet to issue statements about the newly reinstated license.

UPDATE 10/10/2017 — XYZ.com got in touch last week to say that .xyz was never “banned” in China.

A spokesperson said in an email: “We had RNV in place with ZDNS and opted to switch. To be compliant with ICANN, we suspended registrations in China.”

He declined to clarify whether the suspension was voluntary or ICANN-mandated.

He also declined to confirm or deny that Chinese registrars been told to suspend .xyz registrations by the government, as local sources have previously told DI and Domain Name Wire.

Other gTLDs owned by other registries have previously obtained Chinese licenses without ICANN first approving their RNV providers.

West.cn targets Engrish domainers with new .xyz site

Kevin Murphy, August 26, 2016, Domain Registrars

West.cn, the Chinese registrar that has quickly become the highest-volume seller of new gTLD domains, has turned its attention to the English-speaking market.

The company has launched a new site at West.xyz, offering domains at some of the cheapest prices available, in English.

A .com can be obtained for the equivalent of $8.25 a year, while a .xyz costs about $1.20, according to the site. In .top, names are on sale for about $0.60.

West.xyz is still pricing its names in CNY, which may be off-putting to buyers in English-speaking markets.

The quality of the translation is currently quite poor also, verging on what razy lacists know as “Engrish”.

“Wish you a good luck in deals!” the front page offers.

“We hope to let all customers invest breezily and contribute to the domain industry with unremitting efforts,” the About page reads.

“In future, west.xyz will devote itself to the healthy and sustainable domain industry development and serve all customers wholeheartedly.”

The choice of .xyz as the domain for the new site is perhaps not surprising.

West.cn is XYZ.com’s biggest-volume channel partner, and recently put $1.5 million into subsidizing .xyz renewal fees.

Registrars selling .xyz names for pennies

XYZ.com’s campaign to keep its volumes high as .xyz approaches its second anniversary seem to have resulted in basically free registrations.

Uniregistry said yesterday that it has started selling .xyz domains for just $0.01, and NameCheap is offering them for $0.02.

The prices, which apply to first-year registrations, kicked in yesterday and expire at midnight June 3.

Over in China, Xin Net and West.cn are both pricing the domains at a relatively huge CNY 2 ($0.30).

I expect there are similar offers at other registrars too.

West.cn. the largest .xyz registrar, said last week that it is also subsidizing renewals for the month of June, bringing the cost down to $2.73.

The aforementioned registrars have big splashes announcing the offers on their home pages.

XYZ said Friday that it has put aside “several million dollars” to advertise its birthday on registrar storefronts and elsewhere.

Uniregistry said that from June 3 to June 30 the price will be just $0.18.

Uniregistry’s current .xyz volume is measured in the tens of thousands. It’s ranked just behind Go Daddy, which does not appear to be participating in this promotion, by .xyz domains under management.

.xyz went into general availability June 2, 2014.

Since August 2015, not long after its anniversary deletes have been substantially outstripping renewals, but adds have been going nuts.

It has about 2.8 million domains in its zone file right now, two million of which have been added in the last 12 months.

Despite the anniversary hoopla this time around, there was not a big spike in .xyz registrations around its first birthday last year, when it added a fairly normal 50,000 or so domains.

West.cn to prop up .xyz renewals with $1.5 million subsidy

Leading Chinese registrar West.cn has said it will subsidize .xyz renewals to the tune of $1.5 million.

According to a West.cn press release, CEO He Xiaojiang made the announcement alongside XYZ.com counterpart Daniel Negari at meeting in Beijing on Friday.

The registrar’s .xyz customers “are going to get high rebate back from West.cn so that they can get very low renewal fees”, according to a translation of the original Chinese.

The subsidized renewal price, which starts in June, will be RMB 18 ($2.73), according to the company.

That’s about a $7 discount on West.cn’s usual renewal price of RMB 64.

First-year .xyz prices at the registrar are currently RMB 8 ($1.22).

West.cn is believed to have well over a million .xyz domains on its books. With over a third market share, it’s XYZ.com’s biggest registrar.

The press release points out that West.cn is not getting a special rate from XYZ (which would be against ICANN rules).

Negari declined to elaborate on the specifics of the subsidy.

But in what is no doubt a related move, he told DomainInvesting.com yesterday that XYZ has “reserved several million dollars to be spent with registrars and on advertising platforms for our 2 year anniversary”.

This ad spend will be made over the month of June, he said, to coincide with the June 2, 2014 general availability launch of .xyz.

Fifty registrars are participating, he said, calling it the “biggest sale” the industry has seen.

Whether through heavily discounted renewals or bargain first-year regs, it seems the company is set on making sure its DUM volume does not dip as its anniversary approaches.

It’s not unusual for registries to do special offers to coincide with launch birthdays.

.xyz currently has about 2.8 million registered domains, but about 1.8 million of those were registered after June 2015 and are not in need of renewal before the promotion period expires (though registrants can of course renew whenever they like).

.top gTLD tops a million as China goes domain nuts

Kevin Murphy, January 17, 2016, Domain Registries

China-based new gTLD .top has become only the second new gTLD to pass the one-million-domain milestone.

The gTLD, managed by Jiangsu Bangning Science & Technology Co, had 1,000,469 domains in its zone file on Saturday, an increase of 5,808 on the day.

The zone has grown by 453,833 domains in the last 90 days, according to DI PRO stats.

It’s growing just slightly faster, in percentage terms, than new gTLD volume leader XYZ.com’s .xyz.

The rapid growth can no doubt be attributed largely to price, feeding the current Chinese appetite for domain investment.

Its most successful registrar, West.cn (Chengdu West Dimension Digital Technology Co), is currently selling .top names prominently for CNY 4 for the first year. That’s just $0.60.

The registry says that registrants come from 231 countries and regions. On its web site, it highlights France’s Gandi.net and Gibraltar’s budget registrar AlpNames as key international partners.

However, the latest registry reports show that over 90% of its sales are coming from China-based registrars.

Despite .top being a Latin-script TLD, European and North America registrars seem to account for a very small number of registrations.

It’s not even carried by the likes of GoDaddy and eNom.

The third-place 2012-round new gTLD is currently .wang, another Chinese registry, which yesterday had 628,125 names in its zone file.

Number four is .win, which despite being run by Gilbraltar-based Famous Four Media is utterly dominated by sales via Chinese registrars.

At number five is .club, with 552,065 names and a much more international distribution of registrars.