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Company accidentally puts porn domain on kids’ toys
Kevin Murphy,
November 12, 2024, 14:58:48 (UTC),
Gossip
Toy-maker Mattel has had to apologize after accidentally printing the domain name of a porn site on the packaging of dolls designed for little girls.
The company mistakenly plugged the domain name wicked.com on boxes containing dolls of characters from the movie Wicked, which is based on the musical of the same name and set in the same world as The Wizard of Oz.
This domain leads to a (actually pretty tame) porn site, where you have to click through an age verification page before you see anything even vaguely suggestive. The movie’s actual web site is at wickedmovie.com.
“We deeply regret this unfortunate error and are taking immediate action to remedy this,” Mattel reportedly said in a statement. It advised parents to throw out the box and not visit the web site.
The toys themselves have reportedly been yanked from retailers. There seems to be little doubt that not paying attention to its domain is going to cost Mattel money as Christmas and the film’s release date approach.
The domain wicked.movie has been registered since January to a third party who has listed it for sale at $4,000.
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