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Investing in .ad domains may be risky
Domain investors may shoulder additional risk when they register domains in the relaunching .ad TLD, judging by the registry’s new cybersquatting policy.
Andorra Telecom, which will make .ad names generally available globally October 22, has signed up with WIPO to implement an adapted version of the UDRP that is a lot less friendly to domainers.
The new adDRP specifically calls out domaining as an example of “bad faith”, something a complainant must prove if they want to seize a domain matching their trademark. Panels can find bad faith if they see:
circumstances indicating that you have registered or you have acquired the domain name primarily for the purpose of selling, renting, or otherwise transferring the domain name registration to another person for valuable consideration in excess of your documented out-of-pocket costs directly related to the domain name
The adDRP also tweaks the usual three-pronged cybersquatting test found in UDRP to make it easier for complainants to get a win, by lowering the evidential bar on registrants’ rights.
Instead of having to prove the registrant has “no rights or legitimate interests” to the domain, adDRP complainants merely need to “declare” that, “to the best of the Complainant’s knowledge”, the registrant has no rights or legitimate interests.
The adDRP also broadens the types of intellectual property rights complainants must have from registered trademarks to, for example, famous personal names and geographical names related to Andorra.
Andorra Telecom announced its relaunch, assisted by Fundació puntCAT and CORE Association, a few months ago. GA pricing is expected to be €15 ($16) a year.
While Andorra is among the world’s smallest nations, its ccTLD is of course an abbreviation of “advertisement” or “advertising” in English and therefore may have broader appeal.
The registry recently launched an English language version of its web site and a bunch of registrars serving the Anglophone market are already signed up.
The plural gTLD version, .ads, belongs to Google but has not yet launched.
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