The newest ccTLD to go live, .sx for Sint Maarten, starts its general availability phase today at 1500 UTC.
The registry’s web site currently lists 47 registrars that are carrying the TLD, though none of the top five registrars in the gTLD space appear to be participating.
And .sx domains will not be cheap, judging by registrar list prices, averaging out at about $50 per year.
SX Registry, which won the right to run .sx from last year, has been marketing the TLD with sex, as you may be able to tell from the lovely lady in DI’s sidebar, and some registrars are following suit.
GA is of course the final phase of the launch. The usual sunrise and landrush periods were also preceded by special priority periods for companies and individuals based in Sint Maarten.
But the ccTLD will be open to registrants from anywhere in the world.
Sint Maarten was created in 2010 by the break-up of the Netherlands Antilles. The old .an ccTLD is expected to be gracefully decommissioned over the next few years.