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.forum sunrise period will cost less than half the regular reg fee

Kevin Murphy, November 13, 2020, 16:16:17 (UTC), Domain Registries

Trademark owners rejoice! There’s a new gTLD registry seemingly not bent on ripping you off during its sunrise period.

Those defensively registering their marks in .forum, which begins its sunrise period on Monday, in some cases could find themselves paying less than half the regular registration fee.

French registrar Gandi today said that its sunrise retail price is $452.13, versus a genera availability price of $1,042.08, and prices at other participating registrars appear to be roughly in line.

.forum’s is being managed by MMX, though the ICANN gTLD contract appears to still belong to original applicant Fegistry.

The first-come, first-served sunrise period will run until December 16. General availability is due to begin.March 2 next year.

I have to admit to finding the $1,000 base registry fee something of a head-scratcher.

I can just about see why gTLDs such as .cars, representing big-ticket niches, can command four-figure reg fees but, anecdotally, I’ve often heard that web forums can be quite expensive to run and difficult to monetize. Hardly obvious candidates for premium-tier recurring prices.


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