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love.you sold in apparent five-figure deal

Kevin Murphy, September 29, 2025, Domain Sales

The domain name love.you has been sold by Amazon Registry for what was probably more than $30,000, during what so far has been a bit of a disappointing launch for the .you gTLD.

love.you is the only domain currently showing up in .you’s zone file that has a creation date after 1300 UTC on September 25, the moment Amazon opened its latest Early Access Periods.

It was registered about half an hour after the EAP opened last Thursday.

The first-day EAP application fee was $10,000. If love.you was listed as a top-tier premium domain, which seems likely, that would have added an extra $20,000 to the sale price, and that’s before registrar 101domain applied its retail markup.

It’s the only EAP registration in .you so far, judging by the zone. Amazon is currently also running EAPs for .talk and .fast, but zone files suggest it hasn’t made any sales in those gTLDs yet.

The three TLDs are having unusually long EAPs — 11 days versus the usual five — with wholesale prices ranging from $10,000 on day one to $100 on day 11, before premium fees are applied.

Full general availability at standard pricing will begin October 6, with prices likely to be about $20 to $30 a year.

Com Laude buys larger rival Markmonitor

Kevin Murphy, September 26, 2025, Domain Registrars

Consolidation in the corporate registrar market continued this week, with Com Laude announcing that it is buying longstanding rival Markmonitor for an undisclosed sum.

Markmonitor is being spun out of Newfold Digital, which acquired it for $302.5 million three years ago, with Newfold saying it wanted to “simplify its portfolio” and focus on Network Solutions and Bluehost.

Both companies compete in the brand protection and corporate domain management space, managing domain portfolios and dot-brand gTLDs on behalf of high-value clients.

Markmonitor is the larger registrar by far in terms of gTLD domains under management, with over a million domains at the last count. Com Laude has about a quarter of that number on its accreditation.

Ben Crawford will remain CEO of Com Laude and Stu Homan will remain head of Markmonitor. The company will maintain its offices in Idaho, London, and Tokyo.

Just last week Com Laude said it was acquiring rival new gTLD consultant Fairwinds Partners. Expect to see Com Laude’s fingerprints on a lot of new gTLD applications next year.

Number of subsidized gTLD bidders far lower than thought

Kevin Murphy, September 24, 2025, Domain Policy

A huge number of organizations that started applying to ICANN for subsidized new gTLD applications have apparently pulled out of the program, judging by newly released stats.

As of September 19, 42 would-be applicants had joined the Applicant Support Program, with ICANN stats published yesterday revealing that 30 have been removed compared to last month’s stats because they are “deemed inactive, with 90 or more days of inactivity.”

Last month, there were over 70 reported applicants.

To date, only three have received provisional approval and of those only one has fully progressed through the system. Only one has formally withdrawn from the process.

ASP promises applicants — only non-profits and/or charities so far, though small businesses from the developing world can apply too — 75% to 85% off the expected $227,000 application fee when the next application opens in Q2 next year.

ICANN has faced some criticisms from governments at the lack of applicants so far from under-serviced regions such as South America.

Unstoppable wants to be a registry back-end

Kevin Murphy, September 9, 2025, Domain Registries

Unstoppable Domains has applied to ICANN to become a back-end registry services provider, according to the company’s CEO.

Matt Gould told DI that the company is currently going through the Registry Service Provider Evaluation Program, which pre-approves RSPs prior to next year’s next round of applications.

There are 27 companies with applications submitted to the program, according to ICANN’s latest stats, but Unstoppable is the first confirmed market newcomer.

The company is a recently accredited registrar, but is best-known for selling names on non-DNS blockchain naming systems.

Gould said Unstoppable plans to use its RSP accreditation for its own gTLD applications and those of its crypto-company clients. It doesn’t sound like it will be aggressively competing for customers in the traditional DNS space.

The accreditation is necessary because Unstoppable intends to vertically integrate, marrying traditional DNS with on-chain names in its gTLDs, so extra technical work is needed, Gould said.

Unstoppable is building its registry infrastructure using Google’s open-source Nomulus software, he said.

Sixteen new gTLD bids could face the firing squad

Kevin Murphy, September 9, 2025, Domain Policy

ICANN’s board of directors has an unusually bumper crop of non-trivial resolutions on its agenda for next week, including the fate of the .ly TLD, new anti-harassment rules, and killing off as many as 16 applications from the 2012 new gTLD application round.

Of the nine items on the agenda, published overnight, four stand out as noteworthy:

Termination Procedure for Remaining 2012 Round Applications that were not Successful

With ICANN spooling up to start accepting new gTLD applications in the second quarter next year, it appears to be ready to clear the decks of the last application round by killing off lingering applications.

While details of the proposed procedure are not yet available, it could apply to as many as 15 applications that are currently marked as “Will Not Proceed” or other failure states in ICANN’s application database.

Perhaps the most obviously affected application is Nameshop’s bid for .idn, which was rejected because the string matches a protected country-code for Indonesia. ICANN has been begging Nameshop to withdraw its application for many years, but the requests have fallen on deaf ears.

If ICANN’s search engine is to be believed, major companies such as Tata (.tata, blocked on geographic grounds) and L’Oréal (.salon, lost at last-resort auction to Identity Digital) still have failed, unwithdrawn applications.

Applications for contested, legally challenged, as-yet-undelegated gTLDs, including .web and .hotel, are also apparently still live in the system.

Transfer of the .LY (Libya) top-level domain to the General Authority of Communications and Informatics

Libya’s .ly ccTLD is notable because it’s somewhat popular as a domain hack for words that end in “ly”. It’s been delegated to Libyan state-owned General Post and Telecommunication Company for 20 years.

While the transition from GPTC to GACI, the government regulator, may just be a formality, there’s an added wrinkle that Libya, tormented by civil unrest since the fall of dictator Muammar Gaddafi in 2011, currently has two governments and GACI is reportedly aligned with just one of them.

Community Anti-Harassment Policy and Retirement of Board Working Group on Anti-Harassment

ICANN has been sitting on this one for longer than expected. The Org proposed revisions to its Community Anti-Harassment Policy a year ago and quickly putting them to public comment, but there’s been scant movement on the issue since January.

The proposed changes would further regulate personal and professional interactions between ICANN community members.

Some commenters complained that the changes do not go far enough, suggesting that situations where no offence was intended and none was taken should also be disciplinary infractions.

Others said that the changes would have a chilling effect and fail to sufficiently take into account cultural differences among ICANN’s global community.

The proposals came shortly after the latest in a series of sexual harassment lawsuits against the Org was revealed. That suit was settled after ICANN failed to get it thrown out of court.

Some relevant developments over the last eight months include the appointment of a new Ombuds and CEO, allegations (denied by ICANN) that it retaliated against friends of the latest harassment plaintiff by firing them, and ICANN’s capitulation to the Trump administration by easing itself away from public commitments to diversity, inclusion and equity.

.ai rival lines up gTLD bid

Kevin Murphy, September 3, 2025, Domain Registries

The increasingly popular .ai top-level domain looks like it could have its first full competitor before long.

An organization called 0G Foundation, which says it has made a “decentralized AI operating system”, has announced plans to apply to ICANN for the new gTLD .agi next year.

AGI stands for “artificial general intelligence”, considered by many to be the end goal of AI technology development, where software possesses intelligence equivalent to or better than a human.

0G made the announcement via Unstoppable Domains, its application partner.

The organization plans to make .agi names available on its own proprietary blockchain first, with a “limited-time pre-sale” before launch “in the coming months”.

Unstoppable is selling .agi “reservations”, with prices starting at $5 for gibberish and potentially valuable dictionary words carrying premium price tags.

Sixteen more orgs vie for cheap gTLDs, but…

Kevin Murphy, August 29, 2025, Domain Policy

Africa and Latin America are still under-represented in applications for ICANN’s new gTLD Applicant Support Program, according to the latest stats.

The program now has a whopping 76 organizations at some stage of the application process, which is 31 more than ICANN originally budgeted for. That’s up from 60 a month ago.

The program offers successful applicants a discount of 75% to 85% off the expected $227,000 application fee, among other perks such as access to pro bono service providers.

But the geographic breakdown shows that, as of the August 19 compilation date, only one more applicant hails from Africa and there’s only one more from Latin America and the Caribbean, compared to a month earlier.

Two influential ICANN advisory committees, including the governments, told ICANN earlier this month that they are “deeply concerned” that the ASP doesn’t seem to be reaching potential applicants in these two regions.

Hardly any applications have actually been submitted to be formally evaluated yet. There are 37 open applications that have yet to even submit the names of their organizations. Another 36 have done so, but not yet completed the application form.

I wonder if the top-line count may include a certain number of tire-kickers. The barriers to starting an application are pretty low, requiring just an account on the ICANN web site and a one-time password app on your phone.

Only three applications so far have been conditionally approved — one from Europe and two from Asia-Pacific — and three others from Asia-Pac have submitted their applications for review.

Of the 37 that have opened an application, the geographic region of 19 is still not known, so it’s possible the regional mix could change a lot as applications are actually submitted.

The program is open to charities and other non-profits, with participation from commercial entities limited to small businesses based in poorer regions.

Cloud gTLD gets launch dates

Kevin Murphy, August 28, 2025, Domain Registries

Another long-dormant gTLD from the 2012 round is set to launch soon.

Documents filed with ICANN show that the Chinese software company Qihoo 360 is set to launch .yun, the Pinyin transliteration of the Chinese word and Mandarin character meaning “cloud”.

The ICANN web site states that .yun will enter a one-month sunrise period September 24, with general availability likely coming around October 28.

Qihoo stated in its 2012 application that the domain would be marketed via its existing cloud storage services.

The company also is contacted to run .xihuan (“like”), .anquan (“security”) and .shouji (“cellphone”), but it hasn’t launched any of them yet.

Qihoo has been sanctioned by the US government for the last five years due to its alleged links to the Chinese military.

Governments say new gTLD program “credibility” at stake

Kevin Murphy, August 20, 2025, Domain Policy

ICANN’s Governmental Advisory Committee is “deeply concerned” about the credibility of the new gTLD program’s Next Round, after a scheme to broaden the geographic spread of applicants has started to look like a failure.

The GAC and ALAC are calling for ICANN to address urgently what is seen as flaws in its Applicant Support Program, which offers deep discounts on application fees to small businesses in non-developed countries and to non-profit applicants.

GAC chair Nicolas Caballero and ALAC chair Jonathan Zuck said governments are “deeply concerned about the program’s current trajectory, particularly given the limited time remaining in the application window and the disproportionately low representation from underserved regions”.

ICANN said last week that it has approved the first three ASP applicants. One applicant is from Europe and two are from the Asia-Pacific region.

The latest monthly stats, dated July 23, show that only five applications were classified as “Submitted & in Review”, while 25 were “Initiated” and 26 were “In Draft”. By geography, 10 potential applications come from Africa, 16 from Asia-Pacific, four from Europe, 19 from North America and just two from Latin America.

Caballero and Zuck wrote (pdf):

we also identified a geographic imbalance from ICANN’s data… despite seven months of outreach, potential applications from North America (33%) vastly outnumber those from the LAC region (3%), raising questions about the inclusivity of the program.

we really think that the ASP is not merely a procedural requirement but a cornerstone of the Next Round’s credibility. At minimum, failure to address its structural challenges risks perpetuating the dominance of well-resourced entities, undermining ICANN’s multistakeholder principles. We kindly request the Board to treat this matter with the urgency it demands

They want ICANN to conduct a fast review of why the geographic balance is tilted towards North America at the expense of Latin America, Asia and Africa.

As I’ve previously noted, the North America region by ICANN’s definition is small. It doesn’t even include Mexico. Small businesses from the USA and Canada don’t qualify for the ASP and the only other places in the region are US island territories such as Puerto Rico and Guam.

The GAC and ALAC want to know whether the low uptake elsewhere is due to ICANN’s lack of local outreach, complexities in the application process, or costs. Why are draft applications not being submitted?

With the clock ticking down to the November 19 closure of the application window, The August 15 letter calls for ICANN to figure out what’s going wrong and let it know by August 22 — this coming Friday.

Even if it wasn’t August, and we weren’t talking about ICANN, that’s a pretty tight deadline.

NIXI planning doomed new gTLD bids

Kevin Murphy, August 20, 2025, Domain Registries

Indian national ccTLD registry NIXI is reportedly planning to branch out into new gTLDs, unfortunately it’s picked two strings that are strictly banned under ICANN rules.

According to an Economic Times interview with CEO Devesh Tyagi today, NIXI has eyes on applications for .india and .bharat in next year’s application round. “Bharat” is the Latin transliteration of the Hindi endonym for India.

Unfortunately for NIXI, applications for both strings would be doomed to failure under ICANN rules, according to the current draft of the new gTLD program’s Applicant Guidebook.

The AGB says: “Applications for strings that are country or territory names will not be approved”.

Such names are defined as, among other things: “It is a short-form name listed in the ISO 3166-1 standard, or a translation of the short-form name in any language.”

Both “india” and “bharat” fall into those categories. India is in the ISO 3166-1 standard and Bharat is its translation.

There are no carve-outs or exceptions for national ccTLD registries, even with local governmental approval. The prohibition is based on government advice and pretty much welded into the AGB at this point.

Should NIXI apply for these strings regardless, it would be able to request a partial refund but would still potentially lose tens of thousands of dollars in unrecoverable expenses.

NIXI already runs .भारत (.bharat in the Devanagari script used in Hindi), but that was applied for and won under ICANN’s entirely separate IDN ccTLD Fast Track program, which allows ccTLD operators to apply for internationalized domain name versions of their existing ccTLDs.