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Delta variant cranks up Aussie domain regs in Q3
Australia’s ccTLD had a growth spurt in the third quarter, driven by pandemic lockdown rules.
Local registry auDA today reported that it took 171,846 new domain creates in Q3, up 22% on Q2. There were over 60,500 new regs in July, making it .au’s second-biggest sales month of all time.
auDA said in its quarterly report (pdf):
This increase took place at a time when COVID-19 restrictions were re-introduced in several states, and followed a levelling out of demand and seasonal dip over Easter in Q2. However, Q3 registrations are only slightly below the same period in 2020, which experienced a historic peak in new domain names created, driven by COVID-19.
Such lockdown bumps were experienced by many registries in 2020, as bricks-and-mortar businesses rushed to get an online presence to continue functioning while stores and venues were closed.
The delta variant of Covid-19 started worrying Australia in June, leading to lockdown rules in major cities that lasted most or all of July. The country has had a relatively low incidence of the virus, but has taken a hard line on restrictions.
At the end of September, .au registrations were up 5% at 3,386,186 names, auDA said. The .com.au level names were up 6% but .net.au was down 1.5%.
Next March, Australia will follow in the footsteps of some other ccTLDs and make second-level .au domains available for the first time.
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