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Q3 industry growth driven by .tk, .com and .icu

Kevin Murphy, December 20, 2019, 17:52:01 (UTC), Domain Registries

The domain name industry grew by 5.1 million names in the third quarter, according to the latest Domain Name Industry Brief from Verisign.

September ended with 359.8 million names across the board, the DNIB (pdf) shows.

Half of the growth came from Tokelau’s .tk, which is handed out for free by Freenom and is where domains never delete. It grew by 2.6 million names to 25.1 million in the quarter.

Next biggest grower was Verisign’s own .com, which grew by 1.5 million names to end September with an even 144 million. Its red-headed sibling, .net, lost 200,000 names over the same period and ended the quarter on 13.4 million.

Excluding .com and .tk leaves just one million names worth of net growth across the remainder of the industry, which comprises another 1,515 TLDs.

Taiwan’s .tw, which has been going through a bit of a spurt over the last year or so, added 300,000 domains, but .uk, which was a driver in Q2, was flat at 13.3 million.

New gTLDs grew by one million during the quarter, ending at 24 million, according to the DNIB.

That appears to have been driven almost entirely by ShortDot’s cheapo .icu, which has been flying off the shelves in China all year. Zone file records show it added over a million domains in Q3. It currently has 4.2 million names in its zone.

When these domains start to drop, it will likely be on a scale to materially affect the overall industry numbers in future DNIBs.

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