.gay picks the absolutely perfect launch date
Top Level Design has announced the launch date for its forthcoming .gay gTLD, and the timing couldn’t be more symbolic.
It’s picked October 11 as the date for general availability, which also happens to be National Coming Out Day in the US.
National Coming Out Day, which has been observed by gay rights organizations since 1987, is meant to celebrate LBGTQ people “coming out of the closet” and publicly acknowledging their sexual identity.
It happens on the same date every year to commemorate a 1987 civil rights march in Washington, DC.
According to Wikipedia, the event is also celebrated in Ireland, Switzerland, the Netherlands and the UK.
Leading up to its GA launch, Top Level Design plans to kick off its sunrise period in August.
Given that .gay has not yet been delegated, and has not filed its startup plan with ICANN, I imagine there’s some flexibility to the launch timetable.
The registry has recently been brainstorming ideas about how to promote positive content and reduce the inevitable abuse in its new TLD.
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