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These are the first four new gTLD domain names

Kevin Murphy, December 31, 2013, Domain Registries

Two luxury goods companies have the honor of being the first to register domain names in a new gTLD.

Today, the first four domain names registered to actual registrants popped up in the zone file for dotShabaka Registry’s Arabic “.web” — شبكة.

شبكة. exited its mandatory Sunrise period on Sunday; the four new names appear to be the first ones to get name servers after their Sunrise applications were approved.

The two registrants, according to Whois records, are Richemont International and Rolex.

Richemont is itself a new gTLD applicant. The company has taken a strong interest in the program, with head of digital IP Richard Graham even moderating a new gTLDs conference in March.

The four names (with my best guesses at a translation) are:

None appear to be resolving on the web yet, not even to placeholder pages, at least from where I’m sitting.

Because they’re Sunrise names, it’s possible that all four are defensive registrations that may never lead anywhere meaningful.

Richemont used Com Laude as its registrar while Rolex used Key-Systems.

The Sunrise was limited to Arabic-script trademarks.

dotShabaka said yesterday that it had “very few” Sunrise applications. Now we know that number was at least four.

.love dies as applicants pull five more new gTLD bids

Jewelry maker Richemont is the latest new gTLD applicant to withdraw one of its bids, yanking its application for .love.

The proposed gTLD was one of 14 single-registrant namespaces applied for by the company, and also the most heavily contested, with six other applicants competing.

Google, Donuts, TLDH and Uniregistry are also bidding. The string will almost certainly go to auction and may fetch a high price.

Richemont was the only applicant for .love as a “closed generic”, but the string was not among those listed in the Governmental Advisory Committee’s advice in the Beijing communique.

According to its application, Love is also a brand of bracelet produced by its Cartier jewelry business.

It’s the first application Richemont has withdrawn.

The New gTLD Application Tracker has also been updated today to reflect the withdrawals of .spa, .zulu, .free and .sale by Top Level Domain Holdings, which were announced last week but which ICANN has only just finished processing.

Microsoft, Yahoo and others involved in new dot-brand gTLD group

HSBC, Microsoft, Yahoo and jewelry maker Richemont have told ICANN they plan to form a new GNSO stakeholder group just for single-registrant gTLD registries.

The group would comprise dot-brand registries and — potentially — other types of single-user gTLD manager.

A letter (pdf) to ICANN chair Steve Crocker, signed by executives from the four companies, reads in part:

As a completely new type of contracted party, we do not have a home to represent our unique community. In addition, the existence of conflicts with other contracted parties makes it challenging for us to reside within their stakeholder group.

Combined, the companies have applied for about 30 single-registrant gTLDs, mostly corresponding to brands.

Richemont, which is applying for dot-brands including .cartier, is also applying for the keywords .jewelry and .watches as single-user spaces.

The group plans to discuss formalizing itself at the next ICANN meeting, in Toronto this October.

During the just-concluded Prague meeting, the GNSO’s existing registries stakeholder group accepted several new gTLD applicants — I believe mainly conventional registries — into the fold as observers.

How the influx of new gTLD registries will affect the GNSO’s structure was a hot topic for the Governmental Advisory Committee during the meeting too. I guess now it has some of the answers it was looking for.

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