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GoDaddy Super Bowl ad results “best ever”

Kevin Murphy, February 6, 2017, Domain Registrars

GoDaddy said its Super Bowl commercial, which aired yesterday, resulted in its “best ever” Sunday for new customers.

The company said in a press release it had seen its “its best-ever Sunday for attracting new customers in the books”.

That doesn’t necessarily mean it sold more domains than its previous Super Bowl efforts, nor that it made more money.

It seems the web site builder service GoCentral, which is currently offered with a free trial period, accounted for “about half” of these new customers.

GoCentral was the subject of the ad, in which the abstract concept of “The Internet” is embodied as an irritating hipster. It can be viewed here: