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DotConnectAfrica — disconnected from reality?

DotConnectAfrica’s campaign for .africa (or .dotafrica, depending who you talk to) is getting increasingly weird.
As you may recall, DCA is the Mauritius-based company, headed by the charismatic and telegenic entrepreneur Sophia Bekele, which has been campaigning for a .africa gTLD for the last few years.
It “accidentally” applied for “.dotafrica” — a sign of almost mind-boggling incompetence — instead of the intended “.africa”, but remains confident that ICANN will allow it to change its application to correct the error.
Despite these failings, the firm has put a lot of hard work raising the profile of the .africa gTLD, for which it should be commended. Unfortunately, it’s not going to win.
If anyone is going to get the .africa registry contract, it’s the other applicant: Uniforum, the South African ccTLD registry.
Despite this painful truth, DCA appears to be in denial.
Take this op-ed, published yesterday on CircleID.
In it, somebody from DCA (the piece does not have a byline) states:

DotConnectAfrica remains a strong contender for the DotAfrica string name and actually stands the best chance of being awarded the mandate to operate the .AFRICA gTLD registry

What’s the basis for this confidence?

[DCA] has adhered to, and respected all the guidelines of the new gTLD programme, in addition to accepting ICANN’s oversight of the entire process, unlike UniForum which might be penalized for wrongly attributing the rights of DotAfrica gTLD to the AU [African Union] instead of ICANN in direct contravention of the new gTLD programme guidelines

DCA is essentially saying that ICANN, and not the African Union, should be the body that gets to decide who should run .africa.
That’s true. It’s also complete rubbish.
Nobody, not even DCA, denies that .africa is a “geographic” gTLD application, as defined by the Applicant Guidebook.
You may have noticed that in the current new gTLD round there are no applications that are both “geographic” and contested by multiple applicants. There’s a good reason for that.
According to ICANN’s rules: “If an applicant has applied for a gTLD string that is a geographic name (as defined in this Guidebook), the applicant is required to submit documentation of support for or non-objection to its application from the relevant governments or public authorities.”
Geographic gTLDs only get approved if the government(s) of that geographic region don’t object, in other words.
These letters of support or non-objection are not being published by ICANN, but the public record has quite a bit to say about which governments support which bids.
In the case of .africa, which covers a lot of countries, ICANN requires letters of support or non-objection from 60% of the nations concerned, and no more than one letter of objection from a government.
Uniforum executives told me recently that the company has this 60% support. It also has the explicit, exclusive, unambiguous support of the African Union Commission.
Here’s what the AU has to say on the matter (pdf):

the AU Commission selected UniForum SA (the ZA Central Registry Operator or ZACR), to administer and operate dotAfrica gTLD on behalf of the African community. The endorsement of the ZACR is the only formal endorsement provided by the African Union and its member’s states with regard to dotAfrica.

If DotConnectAfrica wanted to scupper the Uniforum bid, its best bet would be to lobby African governments that are not already supporting Uniforum — such as those that are not members of the AU — in order to secure more than one letter of objection.
That wouldn’t give DCA a chance to win .africa — contested geographic gTLDs do not go to auction — but it would mean Uniforum’s bid would be rejected for want of support.
But DCA is taking a different — and completely inexplicable — approach.
In a June press release, which tried and failed to explain why DCA applied for .dotafrica instead of .africa, the company said:

Uniforum should really be worrying about the more serious problem it has on its hand, to wit: the agreement signed with the AU is with Uniforum SA/ZA Central Registry, but the putative registry operator/applicant for ‘Africa’ is UniForum SA trading as Registry.Africa.
Where is UniForum SA trading as Registry.Africa’s endorsement for ‘Africa’ gTLD? Is it the specious letter of appointment to apply for DotAfrica gTLD, or the purported agreement between the AU and Uniforum SA/ZA Central Registry? DCA Trust will be watching closely to see how UniForum will try to correct these documentation problems to ensure that no illegal acts are committed.

Did you understand that?
DCA is saying that because Uniforum plans to operate .africa under a standard “doing business as” brand of Registry.Africa — something fully disclosed in its gTLD application — its official letter of support from the AU is somehow open to debate.
To make the company look even more out of touch, DCA has recently had an unhealthy focus on the “insidious mass media manipulation” campaign that it reckons Uniforum has been waging against it. Presumably this blog post can be added to that file at DCA HQ.
I’m struggling to recall where I’ve witnessed such nutty PR before.
Oh, wait.
DotConnectAfrica, yesterday
If DCA wants to be taken seriously it’s going to have to explain — in plain, unobfuscated English — one of two things:
1) Which governments support its application (and this letter from 2009 doesn’t count).
2) Why the 60% rule does not apply to its .africa bid.
Until either of those things are clarified, DCA’s messaging is just a confusing mess.

.radio gTLD applicant joins the GAC

Kevin Murphy, June 28, 2012, Domain Policy

The European Broadcasting Union, which is one of four applicants for the .radio top-level domain, has asked to join ICANN’s Governmental Advisory Committee as an observer.
It is believed that its request is likely to be accepted.
The move, which comes just a couple of weeks after ICANN revealed its list of new gTLD applications, could raise conflict of interest questions.
While several GAC governments and observers are backing new gTLD bids – the UK supports .london, for example – they’re generally geographic in nature and generally not contested.
But .radio has been applied for by Afilias, BRS Media and Donuts in addition to the EBU.
While any organization can file objections against applications, under the rules of the new gTLD program the GAC has the additional right to issue special “GAC Advice on New gTLDs”.
Consensus GAC advice is expected to be enough to kill an application.
Since it’s not entirely clear how the GAC will create its formal Advice, it’s not yet clear whether the EBU will have any input into the process.
According to the GAC’s governing principles, observers do not have voting rights, but they can “participate fully in the GAC and its Committees and Working Groups”.
The EBU’s .radio gTLD would be open to all potential registrants, but it would be subject to post-registration content restrictions: web sites would have to be radio-oriented, according to the application.
It’s also the only Community-designated bid in the contention set, meaning it could attempt a Community Priority Evaluation to resolve the dispute.
The EBU has also applied for .eurovision, the name of its annual singing competition, as an uncontested dot-brand.

ICANN going ahead with digital archery

Kevin Murphy, June 7, 2012, Domain Policy

Despite recent calls for it to slam on the brakes, ICANN is going ahead with its plans for the controversial “digital archery” method of batching new gTLD applications.
This morning it published a batch of information about the process, which — let’s face it — is likely to decide whether some new gTLDs live or die.
ICANN has put some outstanding issues to bed. Here are the six most interesting facts about today’s developments:
First and foremost, while applicants in contention sets will find themselves promoted to the same batch as the highest-scoring applicant in that set, no applicant will be demoted out of a batch as a result.
The way ICANN had been talking about batching recently, it looked rather like the first batch would be stuffed with contention sets at the expense of dot-brand and genuine community applicants.
That appears to be no longer the case. The first batch will still be stuffed with contention sets, but with no apparent disadvantage to solo applicants.
It does mean that the first batch is likely to be substantially larger than 500 applications, however.
Second, there will be no proportionality in how geographical regions are assigned to batches. ICANN said the system will use instead the originally devised round-robin method.
This basically means that if there are any fewer than 100 applications from any of ICANN’s five regions, they’ll all be in the first batch. This is pretty good news for African applicants.
Third, archery will indeed run through the wobbly TLD Application System and its reportedly sluggish Citrix remote terminal interface, adding a layer of uncertainty and latency.
This means that if you’re using a third-party archery service, you’re going to have to give it your TAS password, giving that third-party access to the confidential portions of your applications. NDAs may be in order.
Fourth, you’ll get as many practice runs as you want before firing your official arrow. There had been some talk about limiting it to just a handful of tries, but that’s no longer the case.
Fifth, ICANN won’t tell you what your score was until July 11, when the order of the batching is revealed. I can see this policy causing sleepless nights all over the world.
Sixth, there’s no CAPTCHA or Turing test, so automated archery solutions will presumably have one less obstacle to overcome.
It’s still a ropey solution, and I don’t expect calls for it to be abandoned to let up, but for now at least it looks like ICANN is proceeding according to its schedule.
Digital archery starts tomorrow. Here’s a how-to video from ICANN.

Third .app gTLD applicant revealed

A Ukrainian software developer has become the third company to publicly reveal that it has applied for the .app top-level domain.
MacPaw’s main business is developing software for Apple platforms, as the name suggests. It’s formed a new company, Dot App Inc, based in California, to manage the gTLD bid.
The application imagines a very pro-developer space. Domainers, it appears, will not be welcome.
Some policies from its web site:

– Only application developers or publishers will be able to register domain names in this zone
– Misused domains will be analyzed and repurposed if found to violate the Registration policy
– No need to pay a small fortune for a great but squatted .com or .net domain.
– The rights of app creators will be protected in the same way trademark rights are

Top Level Domain Holdings and Directi both last week announced plays for .app among their large portfolios of gTLD applications.
More applicants will no doubt be revealed next week.

Beckstrom breaks TAS bug silence, says Big Reveal could be as late as Prague

Kevin Murphy, April 30, 2012, Domain Registries

ICANN may not reveal its list of new generic top-level domain applications until as late as the last week of June, according to CEO Rod Beckstrom.
In his first interview since ICANN took its TLD Application System offline due to a security bug, Beckstrom told DI that he “hopes” to host the Big Reveal before he steps down as ICANN’s CEO.
He said he expects to have the new gTLD program back on track before he hands the reins to the organization over to his successor at the end of the ICANN 44 meeting in Prague, June 29:

I’d like to see us obviously get the technical issues resolved, notify applicants, reopen the window and publish the strings before I pass the baton in Prague. That’s not a commitment at this point in time, it’s an indication as CEO that it’s absolutely my intention to push for a timely resolution of this issue… If we can get things done sooner, then the sooner the better.

That’s two months away, a full month later than anyone was expecting.
The Big Reveal was originally scheduled for today. However, the TAS delays made this impossible. Following an ICANN update on Friday, a late-May date for the Big Reveal was looking more probable.
But Beckstrom would not commit even to the Prague date. He said:

That’s my hope as a CEO, to get these issues resolved by that time-frame and have the string reveal in that time-frame. I haven’t committed the organization, I’m indicating to you volitionally my desire as CEO and the person who’s running the organization.

He framed the issue as a blip on a nine-year process (six years of policy development, one year of outreach and application filing, and up to two years of evaluation). He said:

In the context of nine-year program, a delay of between here and Prague of a few months is undesirable, it’s not what we want to have happen, but the quality of this program is more important to everyone involved than the specific date and time. We’re all focused on quality here and not just doing things in a hurry. This program is too important.

He said he is “sympathetic” to applicants that are burning through start-up funding waiting for ICANN to sort this out, but he noted that the same concerns have been raised over the years whenever the program has previously missed a launch deadline.

We know that some parties have been very patient and we know it’s got to be frustrating right now to see any delay in the program. At the same time, I’m sure that those parties are very concerned that this be done well and that the program be reopened and administered successfully.

Beckstrom reaffirmed ICANN’s promise to notify all applicants whether or not they were affected by the TAS bug – which revealed user names and file names to other TAS users – by May 8.
But TAS will not, it seems, reopen immediately after the notifications have been sent. As well as the log audit, ICANN is also working on performance upgrades.
While Beckstrom confirmed that the plan is to open TAS for five business days, to give applicants a chance to finish uploading their applications and confirm that their data has not been corrupted, he would not say when this window is due to open.

We’re going to share more precise dates when we have them. What I can tell you precisely right now is that the key thing we’re working on is combing through this large data set we have so that the parties that were affected are notified within the seven days. When we have clarity on the next milestone in the process we’ll communicate that openly.

We’re still doing system testing, we’re still looking at some of the performance issues. We have a whole set of things to do and feel comfortable that we’re ready and have full internal sign off. We’ll notify you and other parties when we have that clarity. Right now we have the clarity that we’re going to get the notification done in seven days – that’s the key dating item at this time.

We have very strong reason to believe we understand the bug and we’ve fixed the bug, but every day that we continue to test we gain a higher level of confidence in the system that this specific issue will not reappear.

While the first report of the bug was received March 19, it was not until April 12 that ICANN managed to “connect the dots” and figure out that the problem was serious and recurring, Beckstrom said.
ICANN saw the bug show up again repeatedly on April 12, as many TAS users logged in to finish off their applications, which was why it chose to take the system down with just 12 hours to go before the filing deadline.
ICANN is currently analyzing a 500GB log containing a record of every data packet that went into and out of the TAS between January 12 and April 12, to reconstruct every user session and determine who could see what and when, Beckstrom said.
He refused to comment on whether this analysis has revealed any attempts by TAS users to deliberately exploit the bug for competitive intelligence on other applicants.
He also declined to comment on whether ICANN has discovered instances of data leakage between two applicants for the same gTLD string.
The full packet capture system was introduced following a third-party security audit of the system conducted late last year, he said.
That audit, of course, did not reveal the data leakage vulnerability that continues to delayed the program.
When I put it to him that this is precisely the kind of problem ICANN wanted to avoid, due to the confidentiality of the applications, Beckstrom played down the seriousness of the bug.

Let’s be clear here: some user names and file names were visible, not the contents of applications and not the contents of those files. I think that if that had occurred it would be an even more undesirable situation and we have no indication that that occurred.
I wouldn’t call this a security issue, I’d call this… every major software system we use has bugs in it or bugs that are discovered over time. Whether that’s our operating systems or desktop applications or specific applications, you conduct the best tests you can. You assemble a testing suite, you assemble testers, you take various methods, but there’s never a guarantee that software is bug-free. The issue is that if and when bugs are encountered you deal with them appropriately, and that’s what we’re doing right now.

But Beckstrom admitted that the problem is embarrassing for ICANN, adding that sorting out the mess is currently the top priority.

Obviously any time you have a software problem or technical problem with any program you come under enhanced scrutiny and criticism, and I think that’s understandable, that’s fair. What we’re focused on is resolving this successfully and I think ICANN has dealt with many challenges in its past successfully and we’re committed to resolve this issue professionally.

I should tell you that this is our top priority right now internally right now. The resolution of this issue is our number one priority, the number one issue for me as CEO, number one for most members of the executive management team and for a large part of the organization. We’re extremely focused on this.

ICANN plans to reveal how many applicants were affected by the bug at the same time as it notifies applicants, Beckstrom said. It will not publish information about who could see what, he said.
Unfortunately for applicants, it seems they will have to wait well into next week before they have any more clarity on the timetable for TAS coming back online and the application window finally closing.
With Prague now emerged as a potential deadline for the reveal, the delays could in fact be much worse than anyone was expecting.
DI PRO subscribers can read a full transcript of the 30-minute interview.

Verisign selected for 220 new gTLDs

Kevin Murphy, April 26, 2012, Domain Registries

Verisign is the appointed back-end registry operator for 220 new generic top-level domain applications, according to the company.
Verisign itself has applied to ICANN for 14 new gTLDs, 12 of which are transliterations — ie, internationalized domain names — of .com and .net.
During its first-quarter 2012 earnings conference call, ongoing right now, CEO Jim Bidzos disclosed the numbers, saying:

VeriSign applied directly for 14 new gTLDs. Twelve of these 14 are transliterations of .com and .net. Also, applicants for approximately 220 new gTLDs selected Verisign to provide back-end registry services.

Many of these are dot-brands, Bidzos said.
Neustar, which also reported earnings yesterday, did not disclose how many applications it is involved in, other than to say that it has not applied for any as a front-end operator.

ICANN vows to fight TAS bug “monkey business”

Kevin Murphy, April 20, 2012, Domain Policy

ICANN chief security officer Jeff Moss has pledged to fully disclose what new gTLD application data was leaked to which users via the TLD Application System security bug.
Talking to ICANN media chief Brad White in a video interview, Moss said:

We’re putting everyone on notice: we know what file names and user names were displayed to what people who were logged in and when. We want to do this very publicly because we want to prevent any monkey business. We are able to reconstruct what file names and user names were displayed.

ICANN has been going through its logs and will know “very specifically” what data was visible to which TAS users, he said.
The bug, he confirmed, was related to file deletions:

Under certain circumstances that were hard to replicate users that had previously deleted files could end up seeing file names of users that had uploaded a file… Certain data was being revealed to users that were not seeking data, it was just showing up on their screen.

The actual contents of the files uploaded to TAS were not visible to unauthorized users, he confirmed. There are also no reasons to believe any outside attacks occurred, he said.
He refused to reveal how many applicants were affected by the vulnerability, saying that ICANN has to first double-check its data in order to verify the full extent of the problem.
The interview reveals that the bug could manifest itself in a number of different ways. Moss said:

The problem has several ways it can express itself… we would solve it one way and it would appear another way, we would solve it another way and it would appear a third way. At some point we were just uncomfortable that we understood the core issue and that’s when we took the system offline.

TAS was taken down April 12, just 12 hours before the new gTLD application window closed.
ICANN has been providing daily updates ever since, and has promised to reveal tonight when TAS will reopen for business, for how long, and whether April 30 Big Reveal day has been postponed.
Applicants first reported the bug March 19, but ICANN did not realize the extent of the problem until later, Moss said.

In hindsight now we realized the 19th was the first expression of this problem, but at the time the information displayed made no sense to the applicant, it was just random numbers… at that point there were no dots to connect.

Here’s the video:

ICANN’s secret “penthouse-level” domain program

Kevin Murphy, April 1, 2012, Gossip

Filthy with cash from incoming new gTLD applications, ICANN is secretly working on a new “penthouse-level domains” project, DomainIncite has learned.
The program, detailed in leaked emails (pdf) between senior ICANN executives, will open up the space to the right of the final, overlooked dot in a fully-qualified domain name.
The new “pLD” project will allow brand owners, for example, to apply to run a domain name to the right of their newly acquired dot-brand gTLD, creating new marketing opportunities.
Penthouse-level domains are believed to be the brainchild of outgoing CEO Rod Beckstrom.
“I figured I may as well torpedo the whole fucking joint on my way out,” he said, stuffing ICANN’s air-conditioning system with three-day-old sushi.
Officially, ICANN expects the program to be warmly welcomed by the trademark community
“The most common complaint we hear from dot-brand gTLD applicants is that they have no idea what to put at the second level,” said ICANN spin doctor Brad White.
“Do you use www.canon or www.canon.canon?” he said. “It’s confusing. But with a penthouse-level domain such as, I dunno, .com, Canon would be able to have www.canon.canon.com”.
“Companies that missed the dot-brand gTLD deadline would be able to apply for dot-brand pLDs instead, enabling addresses such as www.canon.com.canon,” he said. “And that’s much simpler.”
Sixteen new rights protection mechanisms have been created, all of which are expected to be so carefully balanced as to be essentially useless.
The new pLD application fee is likely to be set at $185,000 per character, according to sources, $175,000 of which has been earmarked for Jones Day’s cocaine bill.
Registry service providers have welcomed the penthouse-level domains move and today dismissed criticisms that the program places too high a financial burden on rights holders.
“The important thing you have to remember is that applying for a new penthouse-level domain isn’t the same as simply registering a gTLD,” said an Afilias spokesperson.
“The further to the right a word is on your screen, the more expensive it is to manage,” he said. “It stands to reason, right? Right? Yeah, well it does, trust me. We’re the experts.”
“And so are we,” said AusRegistry CEO Adrian Kinderis.
A burgeoning ecosystem of consultants is already emerging to support the pLD concept.
Mike Berkens and Monte Cahn today announced the launch of Right Of The Right Of The Dot Inc and, just in case, they have also defensively registered rightoftherightoftherightofthedot.com.
Minds + Machines also revealed it has ambitious plans to apply for dozens of new penthouse-level domains.
“We’re going to wait and see what pLDs others plan to apply for, then apply for those too,” said CEO Antony Van Couvering.
But other parts of the ICANN community have received the news with less enthusiasm.
“My name is Marilyn Cade,” said Business Constituency chair Marilyn Cade, before saying some other things that I forgot to write down.
“We’re completely opposed to new pLDs,” said CADNA’s Josh Bourne. “That’s why I’m proud to announce the launch of our reasonably priced new pLD consulting service.”
“And we’re doubly proud to announce that we’ve hired Steve Crocker to run it,” he added.
In related news, Paul Foody and George Kirikos were both found dead at the bottom of a cliff this morning in what police are describing as an apparent suicide pact.
“Goodbye cruel world,” said ICANN’s Filiz Yilmaz, reading from a laptop on Kirikos’ behalf.
***
Based on an idea by Barry Shein.

FairWinds hard-sells defensive gTLD applications

Kevin Murphy, March 6, 2012, Domain Services

Talk about a U-turn.
FairWinds Partners, the company behind the Coalition Against Domain Name Abuse, has gone from using CADNA to oppose ICANN’s new gTLD program in its entirety to name-dropping the organization in sales pitches encouraging companies to defensively apply for “dozens” of new gTLDs.
According to an email pitch forwarded to DI by a reader today, the company is recommending potential clients apply for new gTLDs defensively, then drop out of the process after May 1 if it turns out their competitors are not aggressively pursuing new gTLDs.
The pitch appears to be tailored to the specific potential client – pimping keyword gTLDs relevant to its industry as well as dot-brands in general. Here are a few extracts (typos in original):

Many majors brands applying for at least one new gTLD – some more than a dozen. They don’t necessarily plan on using them straight away, but it is important for businesses to secure the option to leverage new gTLDs as most major businesses will.

FairWinds (through our non-profit advocacy group CADNA – the Coalition Again Domain Name Abuse) has actually been the strongest opponent of this program for years. That said, given the sheer number of businesses that are participating, it is something that brand owners can’t sit out on and businesses have decided to work with us as FairWinds is known to be the leading voice of the brand owner community on this topic.

So you know, many of our clients are exercising what we are calling the “behind the curtain” strategy. This involves applying for a new gTLD and if it turns out that your competitors don’t apply as aggressively as we think they will, you have the option to pull the application and receive a 70% refund on the application fee. This might be the right strategy for generic extensions like those listed above. That said, I highly recommend you apply for and follow through on .application as several brands in your space will most likely apply for their primary .BRANDS.

There’s nothing positive in the pitch – no praising the speculative SEO or branding/marketing benefits of new gTLDs, for example.
It’s a fully defensive, FUD-based sales call of the kind commonly served up by more established members of the domain name industry.
The fact that CADNA is mentioned – I’ve found that FairWinds is usually keen to draw a bright line between itself and the organization, even though they share management – makes this all the more remarkable.
For the record, I do feel slightly bad for singling out FairWinds here.
It’s not actually bad advice – the strategy it proposes is sound – and I’m certain the same and worse FUD tactics are being used today by other new gTLD consultants and registries.
But it’s interesting because as recently as May 2011 CADNA was calling for the new gTLD program to be scrapped, saying ICANN “has not managed demonstrate a need for new gTLDs, nor that the benefits will outweigh the costs, particularly for brand owners and consumers”.
At least its sales pitches are consistent with that view, I suppose.
FairWinds’ Singaporean conversion may not have been Damascene, but it was certainly opportunistic.
UPDATE: I’ve changed the headline to reflect that it’s FairWinds, not CADNA, that’s doing the selling. While I think the article makes that clear, not everybody reads beyond the headline.

ICANN worried about defensive gTLDs

Kevin Murphy, February 7, 2012, Domain Policy

Why is ICANN so misunderstood?
That’s the question at the heart of a public comment period into concerns about “defensive” new generic top-level domain applications that the organization opened up last night.
ICANN wants to know why so many companies seem to think they’ll need to apply for a dot-brand gTLD even though they don’t want one.

there are reports that parties believe that they will need to submit defensive gTLD applications to protect their trademarks, regardless of whether they are interested in using or developing a gTLD.
ICANN seeks public comment on the sources of this perception and how it can be addressed.

The comment period serves three purposes — it’s designed to raise awareness about rights protection mechanisms as well as soliciting input about defensive applications.
It will also let ICANN show the US Congress, which is worried about this kind of thing, that it’s doing something to address the problem.
So why are so many people worried about the perceived need to defensively apply for dot-brands?
The main answer, I think, is pretty straightforward:
The Applicant Guidebook is 349 pages long.
Hardly anybody has read the damn thing, not even some of the “experts” that persist on appearing in the media to complain about numeric gTLDs or to confidently predict GE and LG will apply for dot-brands.
So what do people do? They get somebody else who has read it to explain what it means.
These somebody elses are either consultants and registry providers, which are financially incentivized to get companies to apply, or they’re organizations that want the whole program stopped, which are not above deliberately misrepresenting the rules in order to whip up outrage.
I’m not casting every consultant in the same light here, of course. Many will turn away business if it’s not a good fit, but let’s not pretend that there hasn’t been scaremongering.
And let’s remember that for most regular companies registering a domain name is not an opportunity, it’s a headache. It’s at best a minor irritation and at worst a costly shakedown.
That thinking has clearly translated into the new gTLD space.
Poorly informed people think they’re being asked to register a very expensive domain name, and in their experience registering a domain name is a defensive measure 99% of the time.
Because ICANN has spent the last six months painstakingly avoiding saying anything positive about new gTLDs, it’s been left to the consultants and registries to try to explain the opportunities.
They’re understandably looked on with suspicion, and not only because of the aforementioned distrust of the industry – this new gTLD thing is unproven and there’s a perception that previous gTLDs have “failed” because you don’t see a .biz every time you turn on the TV.
Anyway, speaking of shakedowns, DomainIncite PRO subscribers have access to an in-depth analysis of scenarios in which “defensive” applications may and may not be appropriate. Read it here.