Rightside’s .ninja appears to be the victim of a broad, highly effective affiliate marketing scam that targets Indians and exploits Facebook’s trademark.
Today, 11 of the top 12 most-visited .ninja domains are linked to the same attack. Each has an Alexa ranking of under 15,000. They’re all in the top 40 new gTLD domain names by traffic, according to Alexa.
The domains are com-news.ninja, com-finance-news.ninja, com-important-finance-update.ninja, com-important-finance-news.ninja, com-important-update.ninja, com-important-news.ninja, com-important-news-update.ninja, com-finance-now.ninja, com-finance.ninja, com-news-now.ninja and com-personal-finance.ninja.
The domains do not directly infringe any trademarks and appear innocuous enough when visited — they merely redirect to the genuine facebook.com.
However, adding “facebook” at the third level leads users to pages such as this one, which contains a “work at home” scam.
Indian visitors are told that that Facebook will pay them the rupee equivalent of about $250 per day just for posting links to Facebook, under some kind of deal between Bill Gates and Mark Zuckerberg.
It’s all nonsense of course. The page is filled with faked social media quotes and borrowed stock photos.
Not only that, but it uses Facebook’s logo and look-and-feel to make it appear, vaguely, like it’s a genuine Facebook site.
The links in the page all lead to an affiliate marketing campaign that appears, right now, to be misconfigured.
Infringing trademarks at the third level in order to spoof brands is not a new tactic — it’s commonly used in phishing attacks — but this is the first time I’ve seen it deployed so successfully in the new gTLD space.
It would be tricky, maybe impossible, for Facebook to seize the domains using UDRP or have them suspended using URS, given that the second-level domains are clean.
But it seems very probable that the domains are in violation of more than one element of Rightside’s anti-abuse policy, which among other things forbids trademark infringement and impersonation.
It isn’t making a song and dance about it, but the European Broadcasting Union is promoting is annual Eurovision Song Contest using its new dot-brand gTLD, .eurovision.
The default registry domain, nic.eurovision, is mirroring its regular web site — found at eurovision.tv — ahead on Friday night’s televised show.
It’s the only domain in the .eurovision zone so far; the EBU does not seem to be properly promoting the dot-brand yet.
That’s a pity for the domain industry, as Eurovision has a TV viewership measured in the hundreds of millions.
For those outside of the EBU’s 40 participating countries… Eurovision is an annual song competition contested by singers from mostly European nations, viewed in the UK largely as an excuse to have a bit of a mildly derisive giggle at our beloved neighbors’ taste in music, dress, culture, language, and so on.
Last year it was won by an Austrian drag queen with a beard. It’s like that, you understand.
The 60th annual televised Eurovision final takes place on
Friday Saturday night.
You’ve got to hand it to .sucks registry Vox Populi.
The pricing may be “exploitative” and “predatory”, as the intellectual property community believes, but damn if the the company doesn’t know how to generate headlines.
Vox Pop has just added a new ticker stream to its web site, fingering the 50 most sucky celebrities, politicians, companies, social ills and abstract concepts.
The lists have been compiled from “more than a million” searches for .sucks domains that Vox Pop has seen pass through its system, according to CEO and veteran PR man John Berard.
For some reason, TayloySwiftsCat.sucks is the most searched-for in the “Personalities” category.
I’m guessing this relates to a meme that has yet to reach my isolated, middle-aged, non-country-music-loving corner of the world.
Whatever the cat did to earn this ire, it’s presumably equivalent to what Barack Obama, Apple, cancer and just life generally has done to searchers on the .sucks web site.
Here are the lists of most-searched-for terms, as it stands on the .sucks web site right now.
- 1. TaylorSwiftsCat
- 2. JustinBeiber
- 3. KevinSpacey
- 4. Oprah
- 5. KimKardashian
- 6. KayneWest
- 7. GuyFieri
- 8. TomBrady
- 9. DonaldTrump
- 10. OneDirection
- 1. Life
- 2. YourMomma
- 3. This
- 4. Everyone
- 5. MyJob
- 6. MyLife
- 7. Reality
- 8. YouKnowWhat
- 9. Who
- 10. College
- 1. Cancer
- 2. Technology
- 3. Obesity
- 4. Racism
- 5. Depression
- 6. Meat
- 7. AIDS
- 8. Hate
- 9. Poverty
- 10. Government
- 1. Apple
- 2. Google
- 3. Microsoft
- 4. Facebook
- 5. Comcast
- 6. Walmart
- 7. CocaCola
- 8. McDonalds
- 9. Sony
- 10. Amazon
- 1. Obama
- 2. Hillary
- 3. TedCruz
- 4. RandPaul
- 5. StephenHarper
- 6. Putin
- 7. JebBush
- 8. TonyAbbott
- 9. DavidCameron
- 10. Democrats
Make no mistake, this is a headline-generating exercise by Vox Pop.
It comes as .sucks hits 10 days left on the clock for its $1,999+-a-pop sunrise period.
The company got a shed-load of mainstream media publicity when celebrities, starting with Kevin Spacey, started registering their names in .sucks several weeks ago.
It’s looking to get more headlines now, from lazy journalists and bloggers.
This is one of the first, for which I can only apologize.
Online gambling company bwin.party owns the domain name bwin.party but, bafflingly, hasn’t even turned it on.
The company runs PartyPoker and other betting sites and is in the business news today due to a takeover bid from rival 888.
Having just heard the story reported on the TV, I went to check out its web site — this was a significant company which had apparently rebranded to a new gTLD, and I hadn’t heard of it before.
But the domain name bwin.party doesn’t resolve, even though it’s an exact — exact, down to the lower case letters and the dot — match of the company name.
bwin.party actually uses bwinparty.com and bwin.com.
The domain is registered via Com Laude, so I assume it’s a defensive play.
.party is a new gTLD managed by Famous Four Media. It currently has over 134,000 names it its zone, growing by thousands of names per day, strongly suggesting it’s being sold for next to nothing at one or more registrars.
XYZ.com and Uniregistry have launched a joint venture to operate a trio of car-related new gTLDs, after acquiring .car from Google.
Cars Registry Ltd is a new company. It will launch .cars, .car and .auto later this year.
Uniregistry won .cars and .auto at auction last year. Google was the only applicant for .car.
It signed its ICANN contract in January but transferred it to Cars Registry a little under a month ago.
The newly formed venture plans to launch all three TLDs simultaneously in the fourth quarter this year.
.car is currently in pre-delegation testing. The other two are already in the root.
Cars Registry does not have the the car-related domain space completely sewn up, however.
Dominion Enterprises runs .autos, albeit with a plan to launch the TLD with restrictions that may well mean it does not directly compete with the other three TLDs.
Launch details for .cars, .car and .auto have not yet been released.
Judging by the gTLDs’ web site, they will run on the Uniregistry back-end.