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Donuts makes six-figure .news sale to dangerous conspiracy theorist

Kevin Murphy, July 12, 2018, Domain Registries

Donuts has sold a package of “platinum” .news domains to a network of dubious news sites peddling what many describe as dangerous pseudo-scientific nonsense.
A company called WebSeed acquired science.news, food.news, health.news, medicine.news, pollution.news, cancer.news and climate.news from the registry for an undisclosed sum in the six-figure range last December, Donuts said.
It appears that the same buyer has acquired several other presumably non-platinum .news domains, including vaccines.news, nutrients.news, menshealth.news and emergencymedicine.news
The sites have already been developed, incorporating a back catalog of “news” content from other sites under the same ownership, and Donuts reckons searches for “climate news” and “science news” already return the matching domains prominently (they don’t for me, but Google can be fickle).
Unfortunately, the domains seem to have been sold to a leading purveyor of misinformation and conspiracy theories.
That’s right, climate.news now belongs to a climate change denier, vaccines.news belongs to an anti-vaxxer, and medicine.news belongs to somebody who values alternative remedies over science-based medicine.
As far as I can tell, pretty much all of the content on the network of .news domains comes from Natural News, the controversial site owned by “Health Ranger” Mike Adams.
Natural News has been fingered as an “empire of misinformation” and a leading contributor to the “fake news” crisis that has been blighting society for the last few years.
Check out climate.news today to be treated to Adams’ theory that climate change is nothing but a conspiracy peddled by the UN and the mainstream media.
Over on vaccines.news, you’ll find a scaremongering story about how the measles vaccine has killed more people than measles over the last decade.
(Gee, I wonder why measles isn’t killing anyone any more? Could it be that we have a fucking vaccine?).
On medicine.news, Adams himself writes of “PROOF that vaccines target blacks for depopulation”.
And at pollution.news, you’ll find any number of articles discussing the “chemtrails” conspiracy theory.
To be perfectly honest, I’m not scientifically literate enough to debunk most of the content on these sites, but I know quackery when I see it.
Donuts’ press release goes to suspicious pains to point out that the sites’ content is “thoroughly researched” and advertising is “limited and relevant to the sites’ content”.
In fact, the advertising seems in most if not all cases to lead back to Adams’ own stores, where he sells stuff like water purifiers, dietary supplements and alternative medicines.
The Donuts press release also quotes the founder and CEO of WebSeed, one “Mike Texas”.
Now, I have absolutely no evidence whatsoever that Mr Texas is not a real person.
But.
Whois records (remember those?) show that the original registrant of science.news was one Mike Adams of WebSeed LLC, and WebSeed.com, while under privacy for some years, was originally registered to Adams’ Taiwan-based company.
It goes without saying that Donuts, as a neutral registry, is under no obligation whatsoever to police content on the domains it sells. That would be a Bad Thing.
But I can’t help but feel that .news has the potential to take a big credibility hit due to the content of these sites.
Imagine a fox, buying up all the good .henhouse domains. It’s a bit like that.

MMX rejected three takeover bids before buying .xxx

Kevin Murphy, May 8, 2018, Domain Registries

MMX talked to three other domain name companies about potentially selling itself before deciding instead to go on the offensive, picking up ICM Registry for about $41 million.
The company came out of a year-long strategic review on Friday with the shock news that it had agreed to buy the .xxx, .adult, .porn and .sex registry, for $10 million cash and about $31 million in stock.
CEO Toby Hall told DI today that informal talks about MMX being sold or merged via reverse takeover had gone on with numerous companies over the last 11 months, but that they only proceeded to formal negotiations in three cases.
Hall said he’d been chatting to ICM president and majority owner Stuart Lawley about a possible combination for over two years.
ICM itself talked to four potential buyers before going with MMX’s offer, according to ICM.
Lawley, who’s quitting the company, will become MMX’s largest shareholder following the deal, with about 15% of the company’s shares. Five other senior managers, as well as ICM investor and back-end provider Afilias, will also get stock.
Combined, ICM-related entities will own roughly a quarter of MMX after the deal closes, Hall said.
ICM, with its high-price domains and pre-2012 early-mover advantage, is the much more profitable company.
It had sales of $7.3 million and net income of $3.5 million in 2017, on approximately 100,000 registrations.
Compared to MMX, that’s about the same amount of profit on about half the revenue. It just reported 2017 profit of $3.8 million on revenue of $14.3 million.
There’s doesn’t seem to be much need or desire to start swinging the cost-cutting axe at ICM, in other words. Jobs appear safe.
“This isn’t a business in any way that is in need of restructuring,” Hall said.
He added that he has no plans to ditch Afilias as back-end registry provider for the four gTLDs. MMX’s default back-end for the years since it ditched its self-hosted infrastructure has been Nominet.
The deal reduces MMX’s exposure to the volatile Chinese market, where its .vip TLD has proved popular, accounting for over half of the registry’s domains under management.
It also gives MMX ownership of ICM’s potentially lucrative portfolio of reserved premium names.
There are over 9,700 of these, with a combined buy-now price of just shy of $135 million.
I asked Hall whether he had any plans to get these names sold. He laughed, said “the answer is yes”, and declined to elaborate.
ICM currently has a sales staff of three people, he said.
“It’s a small team, but their track record is exceptional,” he said.
The company’s record, I believe, is sex.xxx, which sold for $3 million. It has many six-figure sales on record. Premiums renew at standard reg fee, around $60.
With the ICM deal, MMX has recast itself after a year of uncertainty as an acquirer rather than an acquisition target.
While many observers — including yours truly — had assumed a sale or merger were on the cards, MMX has gone the other route instead.
It’s secured a $3 million line of credit from its current largest shareholder, London and Capital Asset Management Ltd, “to support future innovation and acquisition orientated activity”.
That’s not a hell of a lot of money to run around snapping up rival gTLDs, but Hall said that it showed that investors are supportive of MMX’s new strategy.
So does this mean MMX is going to start devouring failing gTLDs for peanuts? Not necessarily, but Hall wouldn’t rule anything out.
“Our long-term strategy is ultimately based around being an annuity-based business,” he said. He’s looking at companies with a “strong recurring revenue model”.
About 78% of ICM’s revenue last year came from domain renewals. The remainder was premium sales. For MMX, renewal revenue doubled to $4.8 million in 2017, but that’s still only a third of its overall revenue (though MMX is of course a less-mature business).
So while Hall refused to rule out looking at buying up “struggling” gTLDs, I get the impression he’s not particularly interested in taking risks on unproven strings.
“You can never say never to any opportunity,” he said. “If we come across and asset and for whatever reason we believe we can monetize it, it could become an acquisition target.”
The acquisition is dependent on ICANN approving the handover of registry contracts, something that doesn’t usually present a problem in this kind of M&A.

CentralNic spends $3.3 million on .com portfolios

Kevin Murphy, January 9, 2018, Domain Sales

CentralNic has splashed out £2.5 million ($3.3 million) to bolster its portfolio of domain names for the secondary market.
The company said in a brief statement today that it acquired an unspecified number of domains across “a number of portfolios”. The sellers were not disclosed.
The names were all in .com.
CEO Ben Crawford said the names were acquired “at an attractive discount to current market rates”.
The deals mean London-listed CentralNic might be able to continue to prop up its recurring revenue (registry/registrar) numbers through the sale of premium names, something it still needs to do if it wants to show investors a pleasing growth curve.
That’s assuming it can sell the names at a profit, of course.
Some call this the premium domain “hamster wheel”.

CentralNic and .CLUB reveal premium sales

Kevin Murphy, November 8, 2017, Domain Services

CentralNic and .CLUB Domains have both revealed sales of premium domain names over the last several days.
CentralNic said yesterday that it has sold “a number” of premiums for $3.4 million.
The names are believed to be from its own portfolio, rather than registry-reserved names in any of the TLDs it manages. The company did not disclose which names, in which TLDs, it had sold.
The sale smooths out potential lumpiness in CentralNic’s revenue, and the company noted that the sales means that recurring revenue from its registrar and registry business will become an increasing proportion of its revenue as its premium portfolio diminishes.
Last week, .CLUB announced that it sold $380,793 of premium .club domains in the third quarter. That was spread over 452 domains.
The big-ticket domains were porn.club and basketball.club, sold by the registry for $85,000 together.
The Q3 headline number was a sharp decline from the Q2 spike of $2.7 million, which was boosted by auctions in China.
The company published a lot more data on its sales on its blog, here.

ZACR to delete 12,000 .za domains next week

Kevin Murphy, August 24, 2017, Domain Registries

South African ccTLD registry ZACR is to delete more than 12,000 domains, many of them English dictionary words, ending in .org.za next week.
That’s more than a third of the current count of .org.za domains, which stands at about 33,000 today.
The list includes many English dictionary-word domains very possibly worth more than the standard registration fee, such as sex.org.za, accountant.org.za, comedy.org.za, vodka.org.za, casino.org.za and cash.org.za.
The domains will be deleted and then become available for first-come, first-served registration on September 1.
The current registrants have had fair warning. The company migrated to a new EPP-based registry back-end a few years ago and told its customers they had to migrate to an accredited registrar.
A year ago, it suspended 15,420 domains, cutting off their ability to resolve in the DNS, as way to bring the impending deletion to their owners attention, but since then only 2,394 suspended domains have become compliant with the new rules.
That means 12,677 .org.za domains face the chop Friday next week, unless their owners mount an eleventh-hour rescue operation.
ZACR has published a full list of the soon-to-be-deleted names here
The .org.za space is far less popular than commercial counterpart .co.za, which has over a million registered names.

.club premium sales approaching $5 million

Kevin Murphy, April 11, 2017, Domain Registries

.CLUB Domains sold half a million dollars worth of reserved premium names in the first quarter, bringing its cumulative to-date total to almost $5 million, the registry reported at the weekend.
Q1 sales were $505,139, the company said, bringing its total since launch to $4,844,428.
There were 475 premium sales in total, sold via auctions, registrars and aftermarket platforms, it said.
Headline sales in the period included seniors.club and pet.club for $18,000 apiece, and photo.club for $10,000.
The numbers may indicate that its broker program and financing options, introduced in January, may be taking off.
The registry’s Q1 sales amount to more than half of what it sold in the whole of 2016.
More sales figures are available in the .CLUB Domains blog post.

Schilling expects GoDaddy to return after dumping Uniregistry gTLDs

Kevin Murphy, March 14, 2017, Domain Registries

Uniregistry CEO Frank Schilling has expressed his “surprise” that GoDaddy has decided to stop selling his company’s gTLDs, but said he expects the registrar to return in future.
GoDaddy’s decision to stop new registrations and inbound transfers for Uniregistry’s portfolio of gTLDs came after the registry revealed price increases for 16 strings that ranged from nominal to over 3,000%.
The registrar told Domain Name Wire yesterday that Uniregistry’s move presented “an extremely poor customer experience” and “does not reflect well on the domain name industry”.
Registrars are of course the customer-facing end of the domain name industry, and the burden of explaining renewal price increases of 5x falls on their shoulders.
But Schilling seems to expect the ban to be temporary.
“We are extremely surprised by GoDaddy’s reaction but are pleased that our extensions are available at many other registrars who support our approach. We remain ready to support GoDaddy when they decide on a path which works for their customers,” he told DI today.
“We expect them to return,” he added.
It’s a plausible prediction. GoDaddy’s statement to DNW said Uniregistry had been cut off “until we can assess the impact on our current and potential customers”, which suggests it’s not necessarily permanent.
GoDaddy is Uniregistry’s first or second-largest registrar in most of the affected gTLDs.
But because the gTLDs in question have so few domains in them, the number of GoDaddy-sponsored domains is typically under 1,000 per gTLD.
Even in the much larger zones of .click and .link (which are receiving small price increases and will still wholesale for under $10), GoDaddy’s exposure is just a few thousand domains and it’s nowhere near the market leader.
I wonder how much of GoDaddy’s decision to drop Uniregistry has to do with the reaction from domain investors.
Ever since DI broke the news of the price increases a week ago, there’s been a stream of angry domainer blog and forum posts, condemning Schilling and Uniregistry for the decision and using the move as a stick to batter the whole new gTLD program.
For registrars, it doesn’t necessarily strike me a terrible deal.
While they will have to deal with customer fallout, over the longer term higher wholesale prices means bigger margins.
Registrars are already adding about a hundred bucks to the $300 cost of a .game domain, and the price increase from $10 to $300 of the Spanish equivalent, .juegos, likely means similar margins there too.

Schilling: big price increases needed to keep new gTLDs alive

Kevin Murphy, March 7, 2017, Domain Registries

Uniregistry is to massively increase the price of some of its under-performing new gTLDs in an effort to keep them afloat.
Sixteen TLDs from the company’s portfolio of 27 will see price increases of up to 3,000% starting September 8, CEO Frank Schilling confirmed to DI today.
“We need more revenue from these strings, especially the low volume ones, without question,” he said. “We can’t push on a string and stoke demand overnight. So in order for that string to survive as a standalone it has to be profitable.”
While domainers have taken to new gTLDs in greater numbers than Schilling anticipated, demand among worldwide consumers has been slower than expected, Schilling said.
“If you have a space with only 5,000 registrations, you need to have a higher price point to justify its existence, just because running a TLD isn’t free,” he said.
The alternative to repricing would be to sell the TLD in question to a competitor, which in turn would then be forced to reprice anyway, he said.
The TLDs seeing the biggest price hikes are .hosting and .juegos (Spanish for “games”) which are going up from about $20 retail and about $10 retail respectively to about $300 apiece.
Schilling said he believed that true web hosts could afford the new pricing. The .juegos increase is modeled on what Uniregistry has been doing with .game, which currently retails for closer to $400.
At the budget, sub-$10 end of the portfolio, .click and .link are to see fees rise by a buck or two per year.
Names in .audio, .blackfriday, .diet, .flowers, hiphop .guitars and .property, currently priced in the $10 to $25 range, will all start retailing for about $100 per year.
The other affected TLDs are .christmas, .help, .sexy and .tattoo, which will all see big increases but stay in the sub-$100 range.
The TLDs seeing the biggest price increases are among the ones with the fewest registrations — .juegos has about 1,000 names in its zone, while .hosting has fewer than 6,000. Most of the 16 TLDs have fewer than 10,000 names in their zones.
Uniregistry is no stranger to highly-priced domains. It runs .cars, .car and .auto, where it sells every domain at $2,888 a year retail (with no reserved premiums) but has fewer than 500 names in each zone.
Schilling said that in some ways he prefers this model to the more standard model of low-price base fees with high-price premiums.
The higher prices will likely lead in the short term to lower registration numbers (as speculators flee) but will give Uniregistry more cash to invest in marketing.
“That metering effect of high prices, we like that, in terms of trying to grow the namespace, and it gives us money we can use to try to market the strings to prosperity,” Schilling said.
“At a higher price point, the marketing can scale, but we just can’t do it on base registrations of ten bucks or twenty bucks,” he said.
He added that the higher base fee gives Uniregistry more flexibility to provide periodic discounts.
ICANN rules make it much easier to have a high base fee and keep it regularly discounted than to periodically increase fees, which requires six months notice.
“Between renewals promotions and pricing promotions, a lot of the effects of the price increases will be moot,” Schilling said.
Because the new prices don’t kick in until September, registrants are able to lock in pricing at current levels by renewing for up to 10 years.
While the price increases and Schilling’s relatively gloomy commentary will certainly fuel opponents of new gTLDs, whom are legion, Schilling is still bullish on the market, which he continues to characterize as a marathon rather than a sprint.
“Within ten years, will it be bigger? Absolutely. It’ll be quintuple what it is today,” he said. “But we need to get to 10 years, and to keep the lights on between here and there we need higher prices, without question.”

Neustar to auction .nyc premiums during New York Fashion Week

Kevin Murphy, January 27, 2017, Domain Registries

Neustar is to release a batch of reserved, fashion-related .nyc premium domains to coincide with next month’s New York Fashion Week.
Twenty-four names, including clothes.nyc, fashion.nyc, salon.nyc, models.nyc and shop.nyc will be released via an auction, the company said in a press release.
SnapNames will manage the auction at Auctions.nyc from February 1 to February 28. This period includes the duration of New York Fashion Week, which starts February 9.
It’s the second batch of premiums released by Neustar, which runs .nyc on behalf of the City of New York, after a real estate-themed auction in 2016.
That auction resulted in modestly priced sales including realestate.nyc ($21,300) and apartments.nyc ($16,155).

Now MMX kills off premium renewals

Kevin Murphy, January 23, 2017, Domain Registries

Are we witnessing the beginning of the end for the premium renewal business model?
MMX, aka Minds + Machines today became the latest new gTLD registry to announce it is getting rid of premium renewal fees for all of its premium domain names.
The price changes are retroactive to January 6 and affect all MMX gTLDs, such as .beer, .fishing and .horse.
“We started the process of rebooting our strategy in July last year, when we alerted our many registrar partners that 100% of our premium names sold after January 6th 2017 would have standard, GA [general availability] renewal prices,” CEO Toby Hall said in a statement.
MMX also said today that it is “revisting” its existing pricing tiers.
The reduced pricing will make the domains more attractive to domainers and end users alike, but I suspect the former will be more likely to exploit the new deal at first.
It’s the second new gTLD registry, after Rightside, to announce such a move this month.
Rightside said it was abolishing premium renewals on its expensive Platinum-level domains, though they will remain on more modestly priced premiums.