Governments back down on new gTLD next round delay

ICANN’s Governmental Advisory Committee has decided not to force the Org to pay for a independent cost/benefit analysis of the new gTLD program, removing the potential for timeline friction ahead of the planned 2026 next-round launch.

In its latest communique, published following the ICANN 79 meeting in Puerto Rico last week, the GAC has essentially told ICANN that it broke its bylaws by not following eight-year-old GAC advice, but meh, whatever, just don’t do it again.

As I reported last week, governments had grown concerned that ICANN had not delivered the “objective and independent analysis of costs and benefits” of the new gTLD program that the GAC had asked for in 2016. Such an analysis was supposed to be a prerequisite for the next round going ahead.

What ICANN had delivered instead was a relatively hastily prepared summary of the next round’s policy recommendations, Org’s analysis of these recommendations, and the community-led review of competition, consumer protection and trust issues, the CCT review.

The Puerto Rico communique says that this response “cannot be considered to constitute a cost-benefit analysis, nor to be objective and independent” but that the GAC does not wish to throw up a road-block to the next round going ahead on schedule. It reads:

The GAC recognizes that the Community (with involvement of the GAC) is taking forward the next round of new gTLDs and has set a corresponding timeline. The GAC, therefore, believes that conducting further analysis at this stage would not serve the intended purpose.

The GAC encourages the Board to ensure that GAC advice, which the Board has accepted, is effectively implemented and its implementation is communicated to the GAC.

GAC chair Nicolas Caballero of Paraguay summarized it as the committee telling the ICANN board “we’re not aiming by no means at stopping the next round or anything like that, but that we want to be taken seriously”.

The original draft of the communique, drafted by Denmark, the US, the UK and Switzerland delegations, also contained text noting that the analysis ICANN provided was written by staff or community stakeholders, who were neither independent nor objective, but this was removed during a drafting session last week after objections from Iran, whose rep said it sounded too critical of the multistakeholder process.

It seems ICANN, and others who stand to make a lot of money from the new gTLD program, have dodged a bullet here, with the GAC essentially backing away and backing down from its potentially delay-causing previous demands.

Dueling domain blocking services to launch at ICANN 79

Norwegian startup NameBlock is set to launch its suite of brand protection and domain security services later this week, with a somewhat different take on the market to its primary competitor.

Recently appointed CEO Pinky Brand tells me the company plans to formally launch March 1, the day before the ICANN 79 public meeting begins in Puerto Rico.

The company is coming out with two services to begin with — BrandLock, which allows trademark owners to block their marks across multiple TLDs, and AbuseShield, which blocks hundreds of variant domains that are considered at the most risk of abuse.

BrandLock is perhaps most directly comparable to the DPML service offered by Identity Digital, GoDaddy’s AdultBlock, and the multi-registry GlobalBlock service that is also due to formally launch in San Juan next week.

The service requires the buyer to own a verified trademark, and the exact match of that mark will be blocked over a multitude of ccTLDs and gTLDs. Brand said reseller partners may choose to bundle different TLDs thematically or offer them as one-offs.

He said he expects it to retail for $40 to $50 per domain per year, so presumably makes the most sense for the more-expensive TLDs or for buyers who have other reasons to want a block rather than a defensive registration.

The value proposition seems a lot clearer for AbuseShield, which is notable for not requiring a trademark to get protection — it’s more of a security pitch than a brand-protection story.

Under AbuseShield, when a registrant buys a name in a participating TLD, they will be given the option to pay to block a couple hundred potentially abusive variant domains in that same TLD, for a far lower cost than they’d pay to defensively register them individually.

Using data from NameBlock’s majority shareholder iQ Global, the company identifies homographic variants and common “abuse prefixes” — strings such as “login” and “https” — to compile a list of domains to be blocked. A feature called VariantCatcher will automatically block already-registered risky domains at the registry when they expire, for no extra cost.

“We want to make the abuse prevention market much, much wider than it has been before,” Brand said. “You’d pay $89 to $129 a year the block the 100 to 250 variations that we know are most likely to be used by someone to do you harm.”

At first, the service will be available through NameBlock resellers, currently those registrars focused on corporate services, but the company plans to make an API available in a few months that will let retail registrars offer the service as an up-sell in their storefront.

At launch, NameBlock has around 15 resellers, such as MarkMonitor, CSC, 101Domain, Encirca and Gandi, Brand said. Registries for about a dozen TLDs will be on board, but Brand said he expects this to grow to 40 to 50 in a couple months.

CoCCA which makes registry software used by 57 ccTLDs, has already announced its support for NameBlock’s services.

Elsewhere at ICANN 79, you’ll find the Brand Safety Alliance, a GoDaddy-led initiative purveying the new GlobalBlock service, which is more of brand-protection play

As I’ve previously blogged, because portfolio registries GoDaddy and Identity Digital are involved, GlobalBlock can provide blocking coverage in hundreds of TLDs — over 560 at the current count — with prices starting at about $6,000 a year retail.

While GlobalBlock and NameBlock are certainly operating in the same space, there appears to be enough variation between the two services that the market might be able to support both.

ICANN returning to Puerto Rico

ICANN has put Puerto Rico back on its list of future meeting venues after cancelling this year’s trip to San Juan due to the pandemic.

The Org will summon the true believers to the Puerto Rico Convention Center from March 2 to March 7, 2024, for ICANN 79, it announced this week.

That’s two years after the cancelled meeting from this March, which ultimately went ahead online only.

It will be six years after ICANN last visited the island, in the wake of Hurricane Maria.

It will be ICANN’s third visit to the country, a US territory. It first held a meeting there in 2007.

ICANN was forced to cancel a Puerto Rico visit in 2016 due to an outbreak of the Zika virus (remember that?).

Of the in-person meetings canceled due to the Covid-19 pandemic, now all have been rescheduled or have already taken place.