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New Domain Name Association names interim board

Kevin Murphy, April 24, 2013, Domain Policy

The formative Domain Name Association has started calling itself the Domain Name Association and is moving closer to a proper launch under the guidance of an interim board of directors.
This is the trade group that started getting together in January, kick-started by Google, and launched a one-page web site at in March.
Right now, ARI Registry Services CEO Adrian Kinderis is acting as chair of the interim board.
The rest of the board comprises: Jon Nevett (Donuts), Elizabeth Sweezey (FairWinds), Rob Hall (Momentous), Jeff Eckhaus (Demand Media), Statton Hammock (Demand Media), and Job Lawrence (Google).
According to a presentation Kinderis gave at a meeting of ICANN execs and industry leaders in New York yesterday, the DNA will be a non-profit, independent organization funded by membership fees.
Membership will be open to registries, registrars, resellers, back-end providers and individual consultants.
The mission is to: “Promote the interests of its members by advocating the use, adoption, and expansion of domain names as the primary tool for users to navigate the Internet.”
The finer details of scope, marketing, governance and funding are still being worked out, but if you’re in the industry you can probably expect an invitation to join before too long.
It’s actually not the only industry trade group forming at the moment.
Judging by presentations given in Beijing two weeks ago, the Brand Registry Group is thinking about coming together as a trade association as well as a constituency within ICANN’s policy-making structure.

Google-backed new gTLD industry group appears at

Kevin Murphy, March 12, 2013, Domain Registries

The formative domain name industry trade association that DI has blogged about a few times recently has found itself a web site.
The Google-backed initiative can be found now at, which currently carries a bit of brief information about the organization’s rough plans and a call for potential members to get in touch.
The site states:

We are organizing to help educate the world on the coming changes in the domain landscape and to support the interests of the domain name industry. We are inviting any organization with a similar interest in domains to join us in working to create and launch an organization that will enable us to work together to achieve these objectives.

The association will eventually have membership tiers and fees, but those details have yet to be arranged.
We understand that while new gTLD applicant Google is doing most of the “heavy lifting” getting the project off the ground, the company wants to go as arms-length as possible very quickly.
The first informal meeting of what may or may not become officially known as WhatDomain took place at during an intersessional ICANN meeting in Amsterdam this January.
The idea is to promote new gTLDs and domain names in general, raise the reputation of the industry and promote the universal acceptance of TLDs among software developers.
During a session here at the Digital Marketing & gTLD Strategy Congress in New York yesterday, ICANN head of stakeholder engagement Sally Costeron seemed to commit ICANN to help support the initiative.