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Brandsight starts beta with “large corporations”

Kevin Murphy, February 20, 2018, 19:23:15 (UTC), Domain Registrars

New brand management registrar Brandsight says it has started a beta test of its initial service.

Head of marketing Elisa Cooper tells DI the service is being tested by prospective clients at unspecified “large corporations”.

Brandsight Domain Name Management is a portfolio management system for large corporate domain controllers.

The company reckons its service is more streamlined than the competition, leveraging “big data” and modern user interface techniques to make brand managers’ lives easier.

Features include the ability to make sure domains are forwarding to where they’re supposed to. There’s also an industry news feed, according to a press release.

Brandsight was formed last year and staffed by former senior staffers from Fairwinds and MarkMonitor who thought they’d spotted a gap in the market.

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