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Paul Goldstone puts co.com up for sale

Kevin Murphy, March 8, 2012, 11:17:51 (UTC), Domain Sales

The domain name co.com has been put up for sale by domain investor Paul Goldstone.

The domain, which received 4.5 million unique visitors and 14 million page views in 2011, will be brokered jointly by DomainAdvisors and SellDomains.com, according to a press release.

I can immediately think of two companies that should be interested.

It might be a very smart move for .CO Internet, the .co registry, to buy the name and wildcard the third level in order to capture .co typo traffic.

It’s also exactly the kind of address CentralNic – which sells third-level names under domains such as us.org and uk.com – likes to use as a pseudo-gTLD.

If these two and others get into a bidding war, Goldstone could wind up making a packet.

DomainAdvisors CEO Tessa Holcomb said she expects the domain to fetch a “multi seven-figure” price.

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Comments (1)

  1. Santiago says:

    Those numbers are inflated. It probably get something more like 1m uniques a month.

    Not worth even 200k

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