Demand Media, owner of eNom, has applied to ICANN for 26 new generic top-level domains, and may acquire rights in 107 more if applications submitted by Donuts are approved.
The company has not yet revealed which strings it’s going for.
Donuts said last week that it’s applying for 307 gTLDs with Demand Media as its back-end provider, but it seems that Demand will not have ownership rights in 200 of those.
The deal with Donuts, which was founded by eNom alum, is a “strategic relationship”, according to a press release.
Neustar has revealed that it is contracted to supply registry services for 358 new generic top-level domain applications.
Given the over 1,900 applications ICANN has received, the deals give the .biz/.us manager roughly 19% of the new gTLD back-end market.
It’s more than Verisign, which announced last month that it’s named on 220 applications. Afilias is now the only one of the big incumbent gTLD registry service providers yet to disclose its magic number.
Neustar was pretty aggressive about recruiting dot-brand applicants from the outset, announcing a $10,000 entry-level offering just a few days after ICANN approved the gTLD program a year ago.
The company also confirmed today that it’s behind the official .nyc bid, and that it has applied for .neustar.
ICANN’s digital archery system, which will be used to decide the fates of many new gTLD applicants, may have a bug, according to one applicant.
In a must-read post over on CircleID, Top Level Domain Holdings CEO Antony Van Couvering presents some intriguing evidence that ICANN’s system may be mis-recording timestamps.
Van Couvering hypothesizes that that when applicants’ clicks are recorded before their target time, the software records “the wrong seconds value, but with the right milliseconds value”.
He’s asked ICANN to look into the issue, and has added his voice to those clamoring for gTLD batching to be scrapped entirely.
With so many applicants using custom software to fire their arrows, millisecond differences will be hugely important.
However, as Van Couvering notes, ICANN does not plan to reveal applicants’ scores until July 11, so it’s impossible to tell if this alleged “bug” in the test suite is replicated in the live firing range.
The digital archery system uses the now-notoriously flawed TLD Application System.
JUNE 12 UPDATE:
In a follow-up post, Van Couvering reports, based on a conversation with ICANN, that the “bug” was indeed present, but that it was in the presentation layer, rather than the underlying database.
In other words, it was cosmetic and unlikely to influence the outcome of the batching process.
Domaining icon Frank Schilling’s new venture, Uniregistry, has applied for “scores” of new generic top-level domains, “most” of which he expects to be contested.
Schilling won’t say exactly how many or which strings Uniregistry is pursuing, but he did reveal that while he is not going for .web, he will be in contention with Google for .lol.
“It’s closer to TLDH than Donuts,” Schilling told DI in an interview this evening, referring to the announcements of Top Level Domain Holdings’ 68 and Donuts’ 307 applications.
I’m guessing it’s around the 40 to 50 mark.
Despite the portfolio and Schilling’s history in domain investing, Uniregistry isn’t what you might call a “domainer” play.
The company doesn’t plan on keeping whole swathes of premium real estate for itself or for auction, Schilling said. Nor does it intend to rip off trademark owners.
“We’ve seen good TLDs fail with bad business plans,” he said, pointing to premium-priced .tv as an example. “You need to allow other people to profit, to evangelize your space.”
“I’m not going to get as rich from this as some of our registrants,” he said.
Uniregistry only plans to hold back a “handful” of premium names, Schilling said. The rest will be available on a first-come, first-served basis.
To avoid creating wastelands of parked domains, the company plans to deploy technical countermeasures to prevent too many domains falling into too few hands.
“The way we’re going stage the landrush it will be very difficult to game it,” he said. “There’ll be significant rate limiting, so you can’t come and take 500 domains in ten milliseconds.”
“What we want to avoid is someone going in and getting 100,000 of the best ones on day one. It’s not fair, and it’s unhealthy for the space.”
Schilling is one of the industry’s most successful domainers. His company, Name Administration, is one of the largest single owners of second-level domain names.
Now Schilling says he’s brought his considerable experience as a domain name registrant Uniregistry’s business model and policies.
The company’s message is that it’s “registrant-centered”.
While that sounds like an easy, glib marketing statement, Schilling is backing it up with some interesting policies.
He’s thinking about a much closer relationship between the registry and the registrant that you’d see in the .com space.
When a second-level domain in a Uniregistry gTLD expires, registrants will get 180 days to claim it back from the registry, possibly even circumventing the registrar.
Uniregistry will even directly alert the registrant that their name is going to expire, a policy that Schilling said has been modeled in part on what Nominet does in the .uk space.
“Registrants have the ability to go to the registry to manage their .co.uk, to transfer the domain, to change certain pieces of information,” he said.
The 180-day policy is designed in part to prevent registrars harvesting their customers most valuable domains when they forget to renew them.
Rogue registrars and registrars competing against their own customers are things that evidently irk Schilling.
“I prefer a system that protects registrants,” he said.
But existing registrars are still the company’s proposed primary channel to market, he said. Uniregistry plans to price its domains in such a way as to give registrars a 50% margin.
“I think there’s enough margin in these strings for registrars to make a great living,” Schilling said.
Schilling hasn’t ruled out an in-house pocket registrar, but said it wouldn’t be created to undercut the regular channel.
The company has hired Internet Systems Consortium, maker of BIND and operator of the F-Root, as its back-end registry provider.
Judging by Uniregistry’s web site, which carries photos of many ISC staff, it’s an unusually close relationship.
I’ll have more on Uniregistry’s plans for Whois and trademark protection in a post later.
YouPorn owner Manwin Licensing has rejected ICANN’s claim to be immune from antitrust liability.
The company has told a California court that its lawsuit against ICANN and .xxx operator ICM Registry is little different from the landmark case Coalition For ICANN Transparency v Verisign.
Manwin sued ICANN and ICM last November, claiming the two illegally colluded to create a monopoly that, among other things, extorted defensive registration money from porn companies.
But ICANN has said in its attempts to have the case dismissed that the antitrust claims could not apply to it as, for one reason, it “does not engage in trade or commerce”.
Manwin’s oppositions to ICANN’s and ICM’s motions to dismiss rely heavily on the fact that the court allowed CFIT v Verisign, which challenged Verisign’s 2006 .com registry agreement, to go ahead.
Essentially, ICANN is trying to wriggle out of the suit on legal grounds at an early stage, but Manwin reckons there’s precedent for it to have to answer to antitrust claims.
The case continues.