Demand Media has withdrawn is application for the .bar new gTLD.
It’s the first of the company’s applications, filed via its United TLD subsidiary, to be withdrawn.
It was in a contention set with only one other applicant, a Mexican venture by the catchy name of Punto 2012 Sociedad Anonima de Capital Variable, which has also applied for .cafe and .rest.
There are now 97 withdrawn applications and a maximum of 1,357 future delegated gTLDs.
The US government is set to allow the Governmental Advisory Committee to kill off Amazon’s application for .amazon, along with eight other new gTLDs with geographic flavors.
In a position paper published last night, the National Telecommunications and Information Administration said:
the United States is willing in Durban to abstain and remain neutral on .shenzen (IDN in Chinese), .persiangulf, .guangzhou (IDN in Chinese), .amazon (and IDNs in Japanese and Chinese), .patagonia, .yun, and .thai, thereby allowing the GAC to present consensus objections on these strings to the Board, if no other government objects.
According to a GAC source, US protests were the “only reason” the GAC was unable to reach a consensus objection to these applications during the Beijing meeting three months ago.
Consensus would strengthen the objection, giving the ICANN board the presumption that the applications, some of which have already passed Initial Evaluation, should not be approved.
None of the nine applications in question met ICANN’s strict definition of a “geographic” string, but they nevertheless look geographic enough to raise concerns with GAC members.
Amazon’s application for .amazon raised the eyebrows of the Latin American countries that share the Amazonia region.
The company has been in talks with these GAC members since Beijing. If it wants to secure .amazon, it has a little over a week to address their concerns, if it wants to avoid an objection.
While the US is now promising to drop its objection to the GAC’s objection, it does not appear to have changed its position, claiming that governments have no rights to geographic strings. NTIA said:
The United States affirms our support for the free flow of information and freedom of expression and does not view sovereignty as a valid basis for objecting to the use of terms, and we have concerns about the effect of such claims on the integrity of the process.
the United States is not aware of an international consensus that recognizes inherent governmental rights in geographic terms.
It’s calling for a rethink of the process, during the mandatory review of the new gTLD program that ICANN must conduct before accepting a second round of applications.
Given that the GAC currently has the ability to object to any string for any reason, it’s difficult to see how a review could achieve the NTIA’s goal without reining in the GAC’s powers.
DotConnectAfrica and GCCIX WLL have become the first new gTLD applicants to have their applications — for .africa and .gcc respectively — officially flagged as “Not Approved” by ICANN.
Both were killed by Governmental Advisory Committee advice.
While GCC had passed its Initial Evaluation already, DCA’s IE results report (pdf), which were published last night, simply states: “Overall Initial Evaluation Summary: Incomplete”.
In both cases the decision to flunk the applications was taken a month ago by ICANN’s New gTLD Program Committee.
DCA filed a formal Reconsideration Request (pdf), challenging the decision in typically incomprehensible style, on June 19, threatening to take ICANN to an Independent Review Panel (ICANN’s very expensive court of appeals) if it does not overturn its decision.
Here’s a sample:
We have no intention of withdrawing our application against the backdrop that we rightly believe that the Board decision is injudicious, very wrong and injurious to our application and to our organizational aspirations. We are placing faith in the possibility that this particular communication will serve the purpose of causing the ICANN Board to have a rethink, and see the wisdom in allowing DCA Trust to continue to participate in the new gTLD Program without the necessity of going to an Independent Review Process (IRP) Panel to challenge the ICANN Board Decision which we presently disagree with in the most absolute terms.
The Board Governance Committee, which handles Reconsideration Requests, has a sturdy track record of denying them, so I think the chances of DCA’s being approved are roughly zero.
But if the company is nutty enough to try its hand at an IRP, which could quite easily set it back a few million dollars in legal fees, the story might not be over yet.
The GAC didn’t like DCA’s .africa bid because African governments back UniForum, DCA’s South Africa-based competitor for the string.
Had the application made it to Initial Evaluation — its processing number wasn’t up for a few weeks — it would have been flunked by the Geographic Names Panel due to its lack of support anyway.
GCC’s application for .gcc was also rejected by the GAC on geographic grounds. It stands for Gulf Cooperation Council, and the Persian/Arabian Gulf nations in question didn’t support the bid.
Also today, the American insurance company Allstate withdrew its applications for .carinsurance and .autoinsurance. Both were single-registrant “closed generics”, which ICANN has indicated might not be approved, also due to GAC advice.
Artemis, the NCC Group subsidiary applying for .secure, says it has signed up 30 big-name customers for its expensive, high-security new gTLD offering.
CTO Alex Stamos said that the list includes three “too big to fail” banks and three of the four largest social networking companies. They’ve all signed letters of intent to use .secure domains, he said.
He was speaking at a small gathering of customers and potential customers in London yesterday, to which DI was invited on the condition that we not report the name of anyone else in attendance.
Artemis is doing this outreach despite the facts that a) .secure is still in a two-way contention set and b) deep-pocketed online retailer Amazon is the other applicant.
Stamos told DI he’s confident that Artemis will win .secure one way or the other — hopefully Amazon’s single-registrant bid will run afoul of ICANN’s current rethink of “closed generics”.
He expects to launch .secure in the second or third quarter of next year with a few dozen registrants live from pretty much the start.
The London event yesterday, which was also attended by executives from a few household names, was the second of three the company has planned. New York was the first and there’ll soon be one in California.
I’m hearing so many stories about new gTLD applicants that still haven’t figured out their go-to-market strategies recently that it was refreshing to see one that seems to be on the ball.
Artemis’ vision for .secure is also probably the most technologically innovative proposed gTLD that I’m currently aware of.
As the name suggests, security is the order of the day. Registrants would be vetted during the lengthy registration process and the domain names themselves would be manually approved.
Not only will there not be any typosquatting, but there’s even talk of registering common typos on behalf of registrants.
Registrants would also be expected to adhere to levels of security on their web sites (mandatory HTTPS, for example) and email systems (mandatory TLS). Domains would be scanned daily for malware and would have manual penetration testing at least annually.
Emerging security standards would be deployed make sure that browsers would only trust SSL certificates provided by Artemis (or, more likely, its CA partner) when handling connections to .secure sites.
Many of the policies are still being worked out, sometimes in conversation with an emerging “community” of the aforementioned anchor tenants, but there’s one thing that’s pretty clear:
This is not a domain name play.
If you buy a .secure domain name, you’re really buying an NCC managed security service that allows you to use a domain name, as opposed to an easily-copied image, as your “trust mark”.
Success for .secure, if it goes live as planned, won’t be measured in registration volume. I wouldn’t expect it to be much bigger than .museum, the tiniest TLD today, within its first few years.
Prices for .secure have not yet been disclosed, but I’m expecting them to be measured in the tens of thousands of dollars. If “a domain” costs $50,000 a year, don’t be surprised.
Artemis’ .secure would however be available to any enterprise that can afford it and can pass its stringent security tests, which makes it more “open” than Amazon’s vaguely worded closed generic bid.
Other ICANN accredited registrars will technically be allowed to sell .secure domains, but the Registry-Registrar Agreement will be written in such a way as to make it economically non-viable for them to do so.
Overall, the company has a bold strategy with some significant challenges.
I wonder how enthusiastic enterprises will be about using .secure if their customers start to assume that their regular domain name (which may even be a dot-brand) is implicitly insecure.
Artemis is also planning to expose some information about how well its registrants are complying with their security obligations to end users, which may make some potential registrants nervous.
Even without this exposure, simply complying appears to be quite a resource-intensive ongoing process and not for the faint-hearted.
However, that’s in keeping with the fact that it’s a managed security service — companies buy these things in order to help secure their systems, not cover up problems.
Stamos also said that its eligibility guidelines are being crafted with its customers in such a way that registrants will only ever be kicked out of .secure if they’re genuinely bad actors.
Artemis’ .secure is a completely new concept for the gTLD industry, and I wouldn’t like to predict whether it will work or not, but the company seems to be going about its pre-sales marketing and outreach in entirely the correct way.