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Now we’re getting serious: 92 new gTLD bids pass

ICANN has stepped up the pace of its Initial Evaluation results schedule, this evening publishing the results of 92 new gTLD applications.
Applications for the following strings have passed IE this week:

.fishing, .casa, .gop, .home, .love, .budapest, .book, .kiwi, .llc, .iselect, .audible, .wedding, .cpa, .earth, .delivery, .tickets, .msd, .neustar, .ski, .lease, .salon, .monster, .immo, .oldnavy, .pin, .design, .pets, .berlin, .eco, .movistar, .rocher, .graphics, .art, .cam, .health, .wien, .technology, .pioneer, .lancia, .reviews, .grainger, .news, .deals, .mov, .solutions, .genting, .pizza, .smile, .hotmail, .pramerica, .memorial, .music, .icbc, .media, .law, .travelchannel, .akdn, .spot, .game, .wedding, .ltd, .merck, .llc, .tickets, .nyc, .lawyer, .aws, .mrmuscle, .poker, .ltd, .realestate, .fujixerox, .microsoft, .realty, .kim, .chesapeake, .gifts, .flowers, .caravan, .mini, .band, .autos, .afamilycompany, .review, .fashion, .shop, .city, .gallery, .toray, .youtube, .kindle and .now.

There were no failures, neither have there been any withdrawals this week.
This week’s batch is notable for including over a dozen applications with Minds + Machines back-ends, which had been delayed in some cases for over a month.
It also contains the first “corporate identifier” strings to pass.
ICANN’s evaluators have now passed 433 applications and failed three. We’re up to priority number 500 in the publication running order.

New gTLDs applicants should brace for GAC delays

Kevin Murphy, May 12, 2013, Domain Policy

New gTLD applicants affected by Governmental Advisory Committee advice may be about to find that their launch runway is quite a bit longer than they hoped.
That’s the message that seems to be coming through subtly from ICANN and the GAC itself — via last week’s applicant update webinar and GAC chair Heather Dryden — right now.
Dryden made it clear in an official ICANN interview, recorded early last week, that the GAC expects its Beijing communique to be “fully taken into account”, lest governments abandon ICANN altogether.
But at the same time she seemed to suggest that the rest of the community may have misunderstood the GAC’s intentions, due in part to the fact that its deliberations were held in private.
Here’s a slice of the interview with Brad White, ICANN’s media relations chief:

WHITE: Suppose the [ICANN] board in the end says “thank you very much for the advice, we’ve looked at it, but we’re moving on” and basically ignores a lot of that advice?
DRYDEN: I think it would be a very immediate reaction, questioning the value of participating in the Governmental Advisory Committee. If it is going to be the place for governments to come and raise their concern and influence the decision making that occurs at ICANN then we have to be able to demonstrate that the advice generated is fully taken into account or to the maximum extent appropriate taken in and in this way governments understand that the GAC is useful mechanism for them.

WHITE: What you seem to be saying is there is concern about whether or not some governments might pull out from that multi-stakeholder model?
DRYDEN: Right, right why would they come? How would they justify coming to the GAC meetings? Why would they support this model if in fact it’s there aren’t channels available to them and appropriate to their role and perspective as a government?

Under ICANN’s bylaws, the board of directors does not have to adopt GAC advice wholesale.
It is able to disagree with, and essentially overrule, the GAC, but only after they’ve tried “in good faith and in a timely and efficient manner, to find a mutually acceptable solution”.
The only time this has happened before was in February 2011, when discussions covered the final details of the new gTLD program and the imminent approval of the .xxx gTLD.
Then, the ICANN board and the GAC gathered in Brussels for two days of intense face-to-face discussions, which was followed by multiple “scorecard” drafts and follow-up talks.
It seems very likely that we’re going to see something similar for the Beijing advice, if for no other reason than the communique is vague enough that ICANN will need a lot of clarification before it acts.
So does this mean delay for new gTLD applicants? Probably.
Dryden, asked about the GAC’s agenda for the ICANN public meeting in Durban this July, said:

There may well also be aspects of safeguard advice that we would discuss further with the board or with the community or would need to, particularly the implementation aspects of some of the new safeguards that the GAC identified.

The “safeguard” advice is the large section of the Beijing communique that attempts to impose broad new obligations on over 500 new gTLDs in “regulated or professional sectors”.
Dryden appeared to acknowledge the criticism that much of the advice appears unworkable to many, saying:

The intent behind this was to provide a reminder or to reinforce the importance of preexisting obligations and the applicability of national laws and really not to impose new burdens on applicants or registrants.
However, there are measures proposed in that safeguard advice where there are real implementation questions and so we think this is a very good focus for discussions now in the community with the GAC and with the board around that particular aspect of the advice.

The safeguard advice is currently open for public comment. I outline some of the many implementation questions in this post.
White put to Dryden DI’s criticism that the communique was a “perplexing, frustrating mess” aimed at using the DNS to solve wider problems with the internet.
For example, the GAC appears to want to use ICANN contracts use introduce new ways to enforce copyrights and data security regulations, something perhaps better addressed by legislation.
She responded:

It’s really not intended to impose a new global regulatory regime. It is intended to be consistent with ICANN’s existing role and serve as a reminder to those that have applied of what is really involved with implementing if they are successful a string globally as well as really wanting to emphasize that some of those strings raise particular sensitivities for governments

So have we misunderstood the GAC’s intentions? That seems to be the message.
Watch the whole Dryden interview here:

Based on current evidence, I’d say that any applicant covered by the Beijing communique that still believes they have a chance of signing a contract before July is kidding itself.
The ICANN board’s new gTLD program committee met on Wednesday to discuss its response to the Beijing communique. The results of this meeting should be published in the next few days.
But there’s little doubt in my mind that ICANN doesn’t have enough time before Durban to pick through the advice, consult with the GAC, and come up with a mutually acceptable solution.
Quite apart from the complexity of and lack of detail in the GAC’s requests, there’s the simple matter of logistics.
Getting a representative quorum of GAC members in the same room as the ICANN board for a day or two at some point in the next 60 days would be challenging, based on past performance.
I think it’s much more likely that a day or two will be added to the Durban meeting (before its official start) to give the board and GAC the kind of time they need to thrash this stuff out.
ICANN’s latest program timetable, discussed during a webinar on Thursday night, extended the deadline for the ICANN board’s response to the GAC from the first week of June to the end of June.
On the call, program manager Christine Willett confirmed that this date assumes the board adopts all of the advice — it does not take into account so-called “bylaws consultations”.
While it seems clear that all 518 applications (or more) affected by the “safeguards” advice won’t be signing anything before Durban, it’s less clear whether the remaining applicants will feel an impact too.

Chutzpah alert! “Tube” domainer objects to Google’s .tube gTLD bid

Kevin Murphy, March 27, 2013, Domain Registries

Remember the “mystery gTLD applicant” that had promised to campaign against Google’s closed generic gTLD applications?
It turns out the company behind the campaign is actually Latin American Telecom, one of the three applicants for .tube, and that part of its strategy is a Legal Rights Objection.
According to a copy of the LRO kindly provided to DI this week, LAT claims that if Google gets to run .tube it would harm its Tube brand, for which it has a US trademark.
If you haven’t heard of Latin American Telecom, it, despite the name, appears to be primarily a domainer play. Founded in Mexico and based in Pittsburgh, its main claim to fame seems to be owning Mexico.com.
The company says it has also been building a network of roughly 1,500 video sites, all of which have a generic word or phrase followed by “tube.com” in their domains, since 2008.
It owns, for example, the domains IsraelTube.com, MozartTube.com, LabradorTube.com, AmericanWaterSpanielTube.com, DeepSeaFishingTube.com… you get the idea.
They’re all cookie-cutter microsites that pull their video content from Vimeo. Most or all of them appear to be hosted on the same server.
I’d be surprised if some of LAT’s domains, such as BlockbusterTube.com, PlaymateTube.com, FortyNinersTube.com and NascarTube.com, didn’t have trademark issues of their own.
But LAT was also granted a US trademark for the word TUBE almost a year ago, following a 2008 application, which gives it a basis to bring an LRO against Google.
According to its LRO:

The proposed purposes of and registrant limitations proposed for .TUBE by Google demonstrate that the intended purpose of Google’s .TUBE acquisition is to deprive other potential registry operators of an opportunity to build gTLD platforms for competition and innovation that challenge YouTube’s Internet video dominance. It is clear that Google’s intended use for .TUBE is identical to Objector’s TUBE Domain Channels and directly competes with Objector’s pre-existing trademark rights

There’s quite a lot of chutzpah being deployed here.
Would LAT’s ramschackle collection of –tube domains have any meaning at all were YouTube not so phenomenally successful? Who’s leveraging whose brand here, really?
For LAT to win its objection it has to show, among other things, that its TUBE trademark is famous and that Google being awarded .tube would impair its brand in some way.
But the company’s LRO is vague when it come to answering “Whether and to what extent there is recognition in the relevant sector of the public of the sign corresponding to the gTLD”.
It relies surprisingly heavily on its Twitter accounts — which have fewer followers than, for example, DI — rather than usage of its web sites, to demonstrate the success of the TUBE brand.
I don’t think its objection to Google’s .tube application is a sure thing by any stretch of the imagination.
There is a third .tube gTLD applicant, Donuts, but it has not yet received any LROs, according to WIPO’s web site.

Chehade names the date: ICANN to approve first new gTLDs on April 23

Kevin Murphy, February 15, 2013, Domain Policy

ICANN expects to approve the first new gTLDs on April 23, just 68 days from now.
The long-awaited date, which of course comes with certain caveats, was revealed by CEO Fadi Chehade in a video interview with ICANN media affairs chief Brad White today.
Chehade said:

We are now targeting to be able to recommend for delegation the first new gTLD as early as the 23rd of April, and I can say this because we have made great progress in the last few weeks in aligning all the necessary pieces that would permit us to recommend a delegation as early as the 23rd of April.
Having said that, I want to be very clear there are some things that we can’t control that may cause this date to slip, but even in that case we are looking for a slippage of days or weeks, not months anymore. So we are definitely now with clear visibility on a set of processes that allow us to hit the first recommended delegation as early as the 23rd of April.


The news is surprising; those following the new gTLD program closely are more accustomed to hearing announcements about delays.
Chehade’s recent comments at a meeting of registries and registrars in Amsterdam, in which he said his personal preference would be to delay the whole new gTLD program by a year, did not suggest the imminent announcement of so ambitious a deadline.
He addresses those comments in the interview.
The news strongly suggests that ICANN’s Governmental Advisory Committee — arguably the biggest unknown quantity at this point in the process — is on target to submit its formal Advice on New gTLDs not too long after the ICANN public meeting in Beijing, which ends April 11.
I would have put money on that not happening.
The date also suggests that ICANN is unlikely to extend the window for filing objections against applications, currently closing March 13, despite the very tight deadline this will create for potential objectors.
Because the results of the String Similarity Panel’s deliberations — which will very likely create new contention sets — will not be published until March 1, many organizations will only get seven or eight working days to finalize and submit their strategic objections.

Mystery gTLD applicant to take Google fight to lawmakers

Kevin Murphy, February 13, 2013, Domain Policy

An as-yet unidentified new gTLD applicant plans to lobby Washington DC and Brussels hard to get dozens of Google’s new gTLD bids thrown out of ICANN on competition grounds.
Phil Corwin of the law firm Virtuallaw, who is representing this applicant, told DI yesterday that his client believes Google plans to use new gTLDs to choke off competition in the web search market.
“They’re trying to use the TLD program to enhance their own dominance and exclude potential competitors,” Corwin said. “We think this should be looked at now because once these TLDs are delegated the delegations are basically forever.”
He’s planning to take these concerns to “policy makers and regulators” in the US and Europe, in a concerted campaign likely to kick off towards the end of the month (his client’s identity will be revealed at that time, he assured us).
Corwin’s client — which is in at least one contention set with Google, though in none with Amazon — reckons ICANN’s new gTLD program is ill-suited to pick the best candidate to run a gTLD.
If objections to new gTLD applications fail, the last-resort method for deciding the winner of a contention set is auction. Google obviously has the resources to win any auction it finds itself in.
“On any TLD Google has applied for, nobody can beat them,” said Corwin. “They have $50bn cash, plus the value of their stock. If they want any of the TLDs they’ve applied for, they get them.”
“A string contention process that relies solely on an auction clearly favors the deep-pocketed,” he said.
Google applied for 101 new gTLDs, 98 of which remain in play today. A small handful of the strings are dot-brands (such as .youtube and .google), with the majority comprising dictionary words and abbreviations.
Some of its generic bids propose open business models, while others would have “closed” or single-registrant business models. As we reported on Friday, this has kicked off a firestorm in the ICANN community.
Corwin said that Google appears to be planning to close off not only individual TLDs, but entire categories of TLDs.
For example, Google has applied for .youtube as a brand, but it’s also applied for .film, .movie, .mov, .live, .show and .tube with a variety of proposed business models.
“You can pretty well bet that they’ll exclude those that will pose a competitive threat to YouTube,” Corwin said.
Search will become much more important after the launch of hundreds of new gTLDs, Corwin reckons, as consumers are “not going to know that most of them exist”.
“Generic words are the perfect platform for constructing vertical search engines that can compete against Google’s general search engine,” Corwin said.
“Google is trying to buy up not just one but multiple terms that cover the same goods and services in key areas of internet commerce, and in effect control them so competition cannot arise and challenge Google’s dominance as a search engine,” he said.
Google has not yet revealed in any meaningful way how its search engine will handle new gTLDs.
The US Federal Trade Commission, at the conclusion of an antitrust investigation, recently gave Google a pass for its practice of prominently displaying results from its own services on results pages.
With that in mind, if Google were to win its contention set for .movie, but not for .film, is it possible that .movie would get a competitive advantage from preferential treatment in search?
Corwin reckons that Google anti-competitive intentions are already suggested by its strategy in ICANN’s new gTLD prioritization draw, which took place in December.
Of the roughly 150 applications for which Draw tickets were not purchased, Google is behind 24 of them — including .movie, .music, .tube and .search — 22 of which are in contention sets.
As a result, these contention sets have all been shunted to the back of ICANN’s application processing queue, adding many months to time-to-market and costing rival, less-well-funded applicants a lot of money in ongoing overheads.
“We see Google playing a rather different game here to most other applicants in terms of their motivation, which is not to enter the market but to protect their market dominance,” Corwin said.
Corwin said the game plan is to taken all these concerns to policy makers and regulators in the US and Europe in order to get governments on-side, both inside and outside of the ICANN process.
Corwin is also counsel and front-man for domainer group the Internet Commerce Association, but he said that the new anti-Google drive is unrelated to his work for ICA.
So why is his client only bringing up the issue now? After all, we’ve all known about the contents of every new gTLD application since last June.
My hunch is that Google is playing hard-ball behind the scenes in settlement talks with contention set rivals.
Contention sets can be resolved only when all but one of the applicants drops out, either following an ICANN auction or private buy-outs. Most applicants favor private resolution because it offers them the chance to recoup some, all, or more than the money they splashed out on applying.
That game plan probably does not apply to Google, of course, which is not wanting of funds. The company may even have good reason to prefer ICANN auctions, in order to to discourage those who would apply for new gTLDs in future just in order to put their hands in Google’s pockets.
The topic of closed generics and competition is likely to be a hot-button topic at ICANN’s next public meeting, coming up in Beijing this April.
Members of ICANN’s Governmental Advisory Committee have already expressed some concerns about many “closed gTLD” applications made by Google, Amazon and others.
ICANN’s board of directors is currently mulling over what to do about the issue, and has thrown it open to public comment for your feedback.

Go Daddy claims half-boobed Super Bowl ads success

Kevin Murphy, February 4, 2013, Domain Registrars

Go Daddy reckons its two commercials broadcast in the US during the Super Bowl last night were the most successful in the company’s history, according to two key metrics.
The company said in a press release:

Last night’s ads delivered more new customers and more overall sales, as compared to any other Super Bowl campaign in the company’s history.

Go Daddy has been advertising during the game for nine years. This year was the third in which is has partnered with .CO Internet, the .co registry, on one of the ads.
One of the ads was shameless, vintage, attention-grabbing Go Daddy — primarily comprising a lingering shot of a passionate kiss between an attractive female model and a male geek archetype.
The other, which advertised .co, largely eschewed mammary glands in favor of the “Underpants Gnomes” theory of domain name advertising, in which registering a domain somehow leads to fabulous wealth.
ICM Registry used a similar tactic in its launch advertising late 2011.

The Super Bowl is the season finale of a little-played fringe sport known as “American Football”.
Viewers of the annual US broadcast traditionally pay special attention to the regular commercial interludes because the brief, fleeting moments of actual sport are so soul-sappingly tedious.

Squatter promises to hand over footballer’s domain “if I can slap you in the face”

Kevin Murphy, January 5, 2013, Gossip

Funniest cybersquat ever?
A French squatter has nabbed zlatan.fr and promised to gift it to Sweden and Paris Saint-Germain footballer Zlatan Ibrahimovic if he completes any of a series of bizarre challenges.
Among the many demands the anonymous squatter makes of Ibrahimovic is: “let me slap you in the face, without saying a word… and in public”.
He also requests a lock of the player’s hair, a bare-chested photograph for his girlfriend, and trial by FIFA 13.
If none of that catches Ibrahimovic’s fancy, the squatter said he will hand over the domain if the player simply asks him for it, in person and in French.
The domain was registered in December, not too long after Ibrahimovic made headlines for scoring what many described as the “best goal ever” in a friendly game against England.

Funnily enough, one of the challenges the squatter sets for Ibrahimovic is: “score a more-than-30-meter-backflip-goal in an official game. Just kidding… this is not realistic.”

Here’s how Donuts wants to resolve its 158 new gTLD contention fights

Kevin Murphy, October 23, 2012, Domain Registries

Donuts is backing a private auction model designed and managed by Cramton Associates as its preferred solution for resolving its 158 new gTLD contention sets.
The proposals, spelled out by auction design expert Peter Cramton during private sessions with new gTLD applicants, caused a bit of a buzz — not all of it positive — at the ICANN meeting in Toronto last week.
But Donuts co-founder Jon Nevett told DI today that Cramton has addressed rivals’ concerns and that Donuts wants to handle as many of its contention sets as possible via private auction.
The idea is that private auctions will be faster and cheaper for applicants than the process set out by ICANN as the “last resort” method for resolving contention sets.
In the ICANN model, all of the proceeds of the auction would go to ICANN, to be distributed to worthy causes at a later date. But with a private auction, the winning bidder pays the losers.
This makes it more attractive to applicants, according to Donuts.
“The cost of losing an ICANN auction is greater than the cost of losing a private auction,” Nevett said. “If you lose an ICANN auction you get nothing, zero, you lose your asset.”
But with private auctions, “it doesn’t hurt as much to lose, so the theory is the second-place guys won’t stretch as much,” he said.
Cramton is a professor of economics at the University of Maryland. A long-time auction specialist, he’s been involved in designing processes for selling off wireless spectrum around the world.
For new gTLDs, Cramton proposes an “ascending clock” auction. At each stage, the price is increased by the auctioneer and the bidders/sellers can either commit to pay that amount or drop out.
The last man standing wins the gTLD, paying the amount that the second-highest bidder was willing to pay.
The money would be divided equally between all the losing applicants. According to Cramton, the advantage over proportional distribution is that it does not encourage applicants to over-bid, keeping costs down.
Cramton’s original plan, which left some applicants scratching their heads last week, was to run the auctions in the first quarter of 2013, before ICANN announces the results of Initial Evaluation.
That would mean that losing bidders would get a 70% refund of their ICANN application fee, which may be an attractive percentage in the case of low-value strings.
But it also means that an applicant could win an auction and later discover its application has been rejected. The other applicants would have withdrawn, so the gTLD would just disappear into the ether.
Judging by a series of videos shot last week and published on Cramton’s YouTube account, many applicants are in favor of running the auctions after IE results have been announced.
Another complaint expressed by Donuts’ competitors last week is Cramton’s “all or nothing” approach, in which Donuts’ rivals would have to commit to use the auctions for their entire portfolio of applications.
According to Nevett, that idea is no longer on the table.
“In the beginning he was discussing that it would have to be all your TLDs or none, and I think a lot of applicants told him that was unacceptable, so he changed his view,” he said.
The idea now is that the auctions would proceed on a TLD-by-TLD basis.
Given that winning bidders are giving money to their competitors, another concern is the ordering of the auctions. You don’t necessarily want to give your rivals a big wedge of cash they can use to out-bid you on the next lot.
The preferred solution here appears to be a simultaneous auction, with all the participating contention sets being resolved at the same time.
There was also a deal of suspicion in Toronto about whether Cramton would be biased towards Donuts, given that Donuts is responsible for finding Peter Cramton and introducing him to the gTLD program.
But Nevett said that Donuts has not contracted with Cramton. Peter Cramton showed up in Toronto on his own dime and has not required an up-front payment from Donuts, Nevett said.
“Every applicant has a veto on whether to participate, and it won’t happen unless every applicant wants to do it,” Nevett said. “Our incentive is to have an auction provider who is attractive to every applicant.”
“Our goal is to get as many applicants to participate in a private auction, so we need the auction to be designed in a way that is simple, fair and inclusive,” he said.
But there’s no denying that Donuts has a greater incentive than most to have a consolidated auction. By its own admission, it’s an eight-person operation without the manpower to negotiate 158 contention sets.
Cramton’s materials from last week’s Toronto sessions can be found at applicantauction.com or here.

Hey, domainers, watch Frank Schilling tell you why ICANN is cool

Kevin Murphy, October 11, 2012, Domain Policy

I think this is the first time I’ve seen noted domainer Frank Schilling appearing in an ICANN-related video.
It was produced by Google during ICANN’s meeting in Prague a few months ago, and published on YouTube this week.
Alongside many familiar faces from the ICANN-policy-wonk side of the industry, you’ll also see Schilling, who is of course behind portfolio gTLD applicant Uniregistry, telling you:

What I like about ICANN is just that: it’s not controlled by anyone, yet it’s controlled by you. You control it just by contributing to the process. And it’s open to anyone in any language, anywhere in the world


I think the video pretty much nails it.
ICANN 45 starts in Toronto, Canada this weekend. You don’t need to be there to get involved.

doMEn uses comedy compo to plug .me domains

Kevin Murphy, October 3, 2012, Domain Registries

doMEN, the .me registry, is marketing .me domain names with a series of comedy videos, presented in the form of a knockout competition and sweepstake.
The three-week “Comedy Cagematch” will see 30-second videos featuring 16 comedians being voted on by internet users. Voting gets you the chance to win a $500 camera.
The campaign has been put together by comedy-focused ad agency RadioFace, which has already produced this video featuring stand-up TJ Miller.

Apparently, if you have a .com you also have to use words like “problopportunity” (which I thought was pretty funny).
The promotion starts on Register.me from October 8. Only Americans and Canadians can enter the sweepstakes.