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Uniregistry will stick with risky .hiv model for now

Kevin Murphy, September 29, 2015, Domain Registries

Uniregistry has agreed to take over the new gTLD .hiv from original registry dotHIV, and said it has no plans to immediately change the business model.
“We are going to maintain the status quo, at least at the start,” said Uniregistry general counsel Bret Fausett. “We will give it a year or so on our platform and then evaluate it.”
dotHIV launched last year with what I then described as “one of the strangest and riskiest business models of any new gTLD to date.”
It’s a not-for-profit TLD with an optional “Click-Counter” service that makes microdonations, pulled from reg fees, to HIV/AIDS charities whenever somebody visits a .hiv web site.
The idea hasn’t really caught on.
When dotHIV put its ICANN contract up for auction in April it had only 345 fee-paying registrations and total revenue was $83,000.
The auction, which made it plain that the buyer would not be allowed to make a profit, failed to meet the $200,000 reserve.
Uniregistry said in a press release that while it is a for-profit company, it will continue to run .hiv as a “social enterprise”.
Fausett said the gTLD’s numbers could go up once it’s on Uniregistry’s platform.
“We think this will get a natural bump when it moves to our registrar channel,” he said. “We have over 175 registrars on our platform, which is 4x the current .HIV distribution channel.”

ICANN lists the ways the new gTLD program sucked

Kevin Murphy, September 24, 2015, Domain Policy

ICANN has published an analysis of the many ways in which the first round of the new gTLD program wasted everyone’s time and money.
The 200-page “New gTLD Program Implementation Review” is essentially a long list of ways the program could have been better, along with dozens of recommendations for possible future changes.
It’s for the most part a fairly dry read, and it is probably not as comprehensive as it could be, but it will be required reading for anyone working on policy concerning, or thinking of applying during, the second application round.
It concludes, for example, that maybe there should be a right to appeal inconsistent objection rulings.
It ponders aloud whether the Community Priority Evaluation should be scrapped or revised.
It wonders whether dot-brands, or other categories of gTLD, should get their own version of the standard Registry Agreement.
There’s also some discussion about the possibility of making the evaluation stage more efficient by grouping applications by applicant or back-end service provider, which would streamline the process but complicate the prioritization queues.
I count 48 “lessons learned” in the document, but as a concise summary covering over three years of the program, it’s necessarily somewhat light on detail.
On my first read, a few omissions jumped out at me.
There’s no discussion at all of the cybersquatting component of the background screening process, for example. Nor is there any mention of Geographic Name Review shortcomings highlighted by the recent .africa Independent Review Process case.
Also, in my view the document goes way too easy on the Governmental Advisory Committee.
That’s just off the top of my head. I’m sure almost everyone who reads it will notice something lacking.
That’s why it’s now open for public comment.
The document is expected to be used as part of the review leading into the second application round, which somehow seems more distant with each passing day.

M+M lays off dozens in focus on S&M, promises profit next year

Kevin Murphy, September 22, 2015, Domain Registries

Minds + Machines has outlined its plan to refocus its business on sales and marketing, which has already resulted in a couple dozen job losses, as the latest stage of its profit runway.
The new gTLD company also outlined plans to return about half of its cash reserves — mostly obtained by losing new gTLD auctions — to its shareholders.
For the first half of the year, the London-listed company reported an EBITDA loss of $1.2 million, compared to income of $5.7 million a year earlier, on revenue that was up to $3.6 million from $113,000 in the comparable 2014 period.
The company said it is “committed to achieving its stated goal of crossing over into profitability in 2016” and blamed high operating costs for the loss, but said it has been restructuring to help it return to profit.
M+M said its headcount has been reduced from 58 to 44, but that it has added ten jobs in sales and marketing, which seems to indicate at least 24 people recently lost their jobs.
The bottom line was also affected by the fact that most of the company’s cashflow to date has been generated by auction losses, and there were more of those last year than this.
The company hit three of its six “key performance indicator” targets — domains under management market share, premium sales growth and standard sales growth — but fell short of the other three.
Average revenue per name for premiums was $184 versus a $200-$225 target, and average revenue per standard name was down from $28 to $10, largely due to a deep discount promotion for .work domains. Higher prices for soon-to-launch .law could increase the average, M+M said.
The company also announced that it will spent £15 million ($23.1 million) of its cash reserves on a share buyback.
That’s almost half of the $48.3 million is has in the bank. This time last year, M+M’s share price peaked at 12p; it’s currently at 8.55p.
The price saw a spike in May, shortly before then-chairman Fred Krueger was asked to resign by the board. Krueger has since sold off the majority of his substantial shareholding, despite explicitly saying that he would not.

Apple using apple.news as (yawn) redirect service

Kevin Murphy, September 22, 2015, Domain Registries

Apple has become the latest famous brand to deploy a new gTLD domain in the wild.
The domain apple.news has been observed this week being used as a URL redirection service by its Apple News app.
It seems that when somebody shares a link to a news site via social media, using Apple News, the app automatically shares an apple.news redirect link instead.
The domains apple.news and www.apple.news do not resolve to web sites (for me at least) but Google has already indexed over a thousand apple.news URLs. Clicking on these links transparently punts the surfer to the original news source.
UPDATE: Thanks to Gavin Brown for pointing out in the comments that apple.news does resolve if you specify “https://” rather than “http://” in the URL. The secured domain bounces visitors to apple.com/news.
It puts me in mind of .co’s original flagship anchor tenant, Twitter, which obtained t.co five years ago and continues to use it as its core URL redirection service.
It’s impossible to tell what impact t.co had on the success of .co — the domain was in use from .co’s launch — but it surely had some impact.
.news, a Rightside TLD, had just over 24,400 domains in its zone file yesterday. We’ll have to see whether Apple’s move has an impact on sales.
Taryn Naidu, Rightside’s CEO, said in a press release:

This is just the start, but Apple.NEWS is the most significant use of a new top-level domain (TLD) yet, and I am very excited at the promise and potential that this development signals. Whether they’re used as a complementary domain, content-sharing links (bit.ly, but with branding) or a simple re-direct, new domain extensions have a real and important place in every company’s overarching brand strategy today.

There’s no denying that having popular software automatically generating links for your gTLD is a great way to raise awareness.
But is this as significant as Apple actually launching a web site at apple.news, or switching from .com to .apple, and encouraging people with marketing and branding to actually type those domains into their browsers? I’m skeptical.

New gTLDs growing faster than .com, latest Verisign data shows

Kevin Murphy, September 18, 2015, Domain Registries

New gTLDs grew faster than .com in the last 12 months.
That seems to be one of the conclusions that can be drawn from Verisign’s Q2 Domain Name Industry Brief, which was published (pdf) yesterday, if you dig into the numbers a little.
The headline number is that the number of all domains across all TLDs was 296 million, up sequentially by 2.2 million domains. That’s annual growth of 16.4 million domains, Verisign said.
I thought it might be interesting to see where that growth came from, so I plugged the numbers from Verisign’s last five DNIB reports into a spreadsheet, reproduced in this table.
[table id=35 /]
From these numbers, we can calculate the quarterly sequential growth, measured in domains, for the whole DNS, for .com, for new gTLDs and for ccTLDs.
That table looks like this:
[table id=37 /]
It appears from this table that .com grew by more domains than new gTLDs over the last year — 4.8 million versus 4.36 million — but the numbers are a bit misleading due to the way Verisign sources its data.
For most ccTLDs, Verisign has always used the third-party research outfit ZookNic, which has its own way of estimating registration volumes.
For new gTLDs, Verisign uses the zone files as published daily by ICANN — the same source DI and others use to measure volume.
However, for .com Verisign uses its own in-house data source. It is, after all, the .com registry.
The numbers for .com you find in the DNIB reports are exactly the same as the numbers Verisign gives financial analysts and investors when it reports its quarterly earnings.
And the company changed the way it reports those numbers in Q1 this year.
See that unusually high addition of 2.2 million names in .com in Q1 in the above table? That reflects the addition of very nearly 750,000 hidden .com names in March this year.
At that time, Verisign started counting domains that are on “hold” statuses, largely due to new ICANN policies on unverified Whois information.
The last two DNIB reports have sourced .com numbers with this disclosure:

The domain name base is the active zone plus the number of domain names that are registered but not configured for use in the respective Top-Level Domain zone file plus the number of domain names that are in a client or server hold status.

The actual Q1 growth number for .com should in the 1.4 million to 1.5 million range, which would bring .com’s total growth over the last four quarters down to roughly 4.1 million names.
An apples-to-apples comparison of extant zone-file domain growth would show new gTLDs beating .com, in other words.
But is this a fair measure of demand?
No. It’s fairer to say that .com still outsells its competition by a long way.
New gTLDs had yet to experience any significant churn by Q2 this year, as most had been on the market for under a year, so the growth numbers are more or less untempered by the renewal cycle.
While Verisign’s .com growth is net, for new gTLDs it’s almost all gross.
Verisign says in the latest DNIB has it had 8.7 million new registrations across .com and .net in the second quarter, which would be roughly eight times as many as new gTLDs — all several hundred of them combined — managed to move.

.sexy may be blocked in Iran

Kevin Murphy, September 16, 2015, Domain Tech

Some networks in Iran appear to be systematically blocking Uniregistry’s .sexy gTLD.
That’s one of the conclusions of a slightly odd experiment commissioned by ICANN.
The newly published An Analysis of New gTLD Universal Acceptance was conducted by APNIC Labs. The idea was to figure out whether there are any issues with new gTLDs on the internet’s DNS infrastructure.
It concluded that there is not — new gTLDs work just fine on the internet’s plumbing.
However, the survey — which comprised over 100 million DNS resolution attempts — showed “One country, Iran, shows some evidence of a piecemeal block of Web names within the .sexy gTLD.”
The sample size for Iranian attempts to access .sexy was just 30 attempts. In most cases, users were able to resolve the names with DNS, but HTTP responses appeared to be blocked.
The survey did not test .porn or .adult names, but it might be safe to assume similar behavior in those gTLDs.
APNIC also concluded that Israel’s .il ccTLD, included in the report as a known example of TLD blocking at the national level, is indeed blocked in Iran and Syria.
The study also found that there may be issues with Adobe’s Flash software, when used in Internet Explorer, when it comes to resolving internationalized domain names.
That conclusion seems to have been reached largely because the test’s methodology saw a Flash advertisement discretely fetching URLs in the background of web pages using Google Ads.
When the experimenters used HTML 5 to run their scripts instead, there was no problem resolving the names.
The study did not look at some of the perhaps more pressing UA issues, such as the ability for registrants and others to use new gTLD domain names in web applications.

Sunrise accounts for under 1% of new gTLD regs

Kevin Murphy, September 16, 2015, Domain Registries

New gTLD registries can expect just 125 sunrise registrations on average, according to statistics just released by ICANN.
The new data, current as of May 2015, also shows that there have been just 44,077 sunrise registrations in total, over 417 new gTLDs.
That’s less than 1% of the total number of new gTLD domain registrations to that date.
The numbers were published in a revised version of ICANN’s Revised Report on Rights Protections Mechanisms, a discussion paper on mechanisms such as sunrise, Trademark Claims and URS.
It also contains the first authoritative breakdown of sunrise regs by TLD, though it’s limited to the 20 largest.
Sunrise
Many of these numbers match closely what DI has previously reported, but .porn and .adult are substantially lower because ICM Registry only revealed consolidated numbers that took account of its unique non-TMCH sunrise periods.
None of the ICANN figures include .sucks, which hit sunrise after the numbers were compiled in May.

ICANN throws lifeline to flopping new gTLDs

Kevin Murphy, September 16, 2015, Domain Registries

New gTLD registries with lower than expected sales will now be able to reduce the amount of their “failure bond”.
ICANN has introduced a new Continued Operations Instrument Amendment Service, which will enable registries to raise or lower the amount of their COI depending on how business is going.
A COI is a letter of credit or cash in escrow that registries must secure in order to fund three years of emergency operations in the event that their businesses fail.
The amount of the COI is calculated from sales projection and ranges from $18,000 (for under 10,000 names) to $300,000 (over 250,000 names).
Let’s face it, at the moment the amendment service must surely be targeted largely at companies that over-estimated their future sales and secured a COI much larger than they needed.
If they’ve escrowed cash, the new service will allow some of that money to be freed up to spend on more useful activities.
ICANN said that if it determines that a registry has under-projected its sales, it will be able to refer it to the new service in order for the COI to be increased.
Currently, only four new gTLDs have over 250,000 names under management, judging by zone files.

Who wants ICANN’s $60m gTLD windfall?

Kevin Murphy, September 9, 2015, Domain Policy

ICANN has opened a formal public comment period to move forward discussions on how it should spend the almost $60 million it has so far received in new gTLD auction proceeds.
It’s not yet looking for concrete suggestions on how to spend the money — this is a pre-consultation consultation — it’s only looking for comments on the principles that should be considered when discussions take place.
ICANN has so far raised $58.8 million from “last resort” new gTLD auctions. With 27 contention sets remaining, that number could go up if one or more applicants refuse to participate in private auctions.
The GNSO Council has been moving to create a Cross-Community Working Group to discuss how the money should be spent, but clashed briefly with the ICANN board, which has said it will make the ultimate decision, earlier this year.
The new paper (get it here) basically asks questions along the lines of: who should decide where the money goes? How should conflicts of interest be handled? How much third-party expert opinion should be solicited? How much say should the board have? How much outreach should there be?
Underpinning it all is the implicit problem that the longer, more detailed and more convoluted the process, the less money there will be to actually distribute at the end.
Knowing the ICANN community’s propensity for convolution, I wouldn’t be surprised if it managed to spunk the whole lot on expert advice, working group travel, lawsuits and coffee.
(Okay, I would actually be surprised, but you get my point).
The paper also includes links to about 20 spending suggestions that have been made in various public fora over the last couple of years.
Some ideas include: giving it back to the applicants, funding open source DNS software, reducing the new gTLD application fee, marketing new gTLDs to registrants, and donating it to charity.
It does not appear to be true that ICANN slipped in one of its own management’s suggestions in an attempt to funnel off new gTLD money into the unpopular NetMundial initiative, as has been alleged elsewhere today. The NetMundial suggestion referred to in the paper actually came from Danny Aerts of Swedish ccTLD manager IIS.

Architelos: shadiest new gTLD is only 10% shady

Kevin Murphy, September 4, 2015, Domain Registries

Disputing the recent Blue Coat report into “shady” new gTLDs, domain security firm Architelos says that the shadiest namespace is just under 10% shady.
That’s a far cry from Blue Coat’s claim earlier this week that nine new gTLDs are 95% to 100% abusive.
Architelos shared with DI a few data points from its NameSentry service today.
NameSentry uses a metric the company calls NQI, for Namespace Quality Index, to rank TLDs by their abuse levels. NQI is basically a normalized count of abusive domains per million registered names.
According to Architelos CEO Alexa Raad, the new gTLD with the highest NQI at the end of June was .work.
Today’s NameSentry data shows that .work has a tad under 6,900 abusive domains — almost all domains found in spam, garnished with just one suspected malware site — which works out to just under 10% of the total number of domains in its zone file.
That number is pretty high — one in 10 is not a figure you want haunting your registry — but it’s a far cry from the 98.2% that Blue Coat published earlier this week.
Looking at the numbers for .science, which has over 324,000 names in its zone and 15,671 dodgy domains in NameSentry, you get a shadiness factor of 4.8%. Again, that’s a light year away from the 99.35% number published by Blue Coat.
Raad also shared data showing that hundreds of .work and .science domains are delisted from abuse feeds every day, suggesting that the registries are engaged in long games of whack-a-mole with spammers.
Blue Coat based its numbers on a sampling of 75 million attempted domain visits by its customers — whether or not they were valid domains.
Architelos, on the other hand, takes raw data feeds from numerous sources (such as SpamHaus and SURBL) and validates that the domains do actually appear in the TLD’s zone. There’s no requirement for the domain to have been visited by a customer.
In my view, that makes the NameSentry numbers a more realistic measurement of how dirty some of these new gTLDs are.