Latest news of the domain name industry

Recent Posts

Apple using apple.news as (yawn) redirect service

Kevin Murphy, September 22, 2015, Domain Registries

Apple has become the latest famous brand to deploy a new gTLD domain in the wild.
The domain apple.news has been observed this week being used as a URL redirection service by its Apple News app.
It seems that when somebody shares a link to a news site via social media, using Apple News, the app automatically shares an apple.news redirect link instead.
The domains apple.news and www.apple.news do not resolve to web sites (for me at least) but Google has already indexed over a thousand apple.news URLs. Clicking on these links transparently punts the surfer to the original news source.
UPDATE: Thanks to Gavin Brown for pointing out in the comments that apple.news does resolve if you specify “https://” rather than “http://” in the URL. The secured domain bounces visitors to apple.com/news.
It puts me in mind of .co’s original flagship anchor tenant, Twitter, which obtained t.co five years ago and continues to use it as its core URL redirection service.
It’s impossible to tell what impact t.co had on the success of .co — the domain was in use from .co’s launch — but it surely had some impact.
.news, a Rightside TLD, had just over 24,400 domains in its zone file yesterday. We’ll have to see whether Apple’s move has an impact on sales.
Taryn Naidu, Rightside’s CEO, said in a press release:

This is just the start, but Apple.NEWS is the most significant use of a new top-level domain (TLD) yet, and I am very excited at the promise and potential that this development signals. Whether they’re used as a complementary domain, content-sharing links (bit.ly, but with branding) or a simple re-direct, new domain extensions have a real and important place in every company’s overarching brand strategy today.

There’s no denying that having popular software automatically generating links for your gTLD is a great way to raise awareness.
But is this as significant as Apple actually launching a web site at apple.news, or switching from .com to .apple, and encouraging people with marketing and branding to actually type those domains into their browsers? I’m skeptical.

ZACR hits a million .za names

Kevin Murphy, August 20, 2015, Domain Registries

South Africa’s .za ccTLD has crossed the one million domain mark, according to the registry.
ZA Central Registry is currently reporting on its web site that 1,000,666 names have been registered.
The millionth name was reportedly vulindlela-hpt.co.za, registered to a consulting firm and inexplicably redirecting to the typo vulindlela-htp.co.za.
CEO Lucky Masilela reportedly said: “ZACR has now joined a small group of registry operators worldwide who administer a six-figure domain space.”
So perhaps the numbers the company are reporting are not entirely reliable. [/snark]

Grogan hopeful of content policing clarity within “a few weeks”

ICANN may be able to provide registrars, intellectual property interests and others with clarity about when domain names should be suspended as early as next month, according to compliance chief Allen Grogan.
With ICANN 53 kicking off in Buenos Aires this weekend, Grogan said he intends to meet with a diverse set of constituents in order to figure out what the Registrar Accreditation Agreement requires registrars to do when they receive abuse complaints.
“I’m hopeful we can publish something in the next few weeks,” he told DI. “It depends to some extent on what direction the discussions take.”
The discussions center on whether registrars are doing enough to take down domains that are being used, for example, to host pirated content or to sell medicines across borders.
Specifically at issue is section 3.18 of the 2013 RAA.
It requires registrars to take “reasonable and prompt steps to investigate and respond appropriately” when they receive abuse reports.
The people who are noisiest about filing such reports — IP owners and pharmacy watchdogs such as LegitScript — reckon “appropriate action” means the domain in question should be suspended.
The US Congress heard these arguments in hearings last month, but there were no witnesses from the ICANN or registrar side to respond.
Registrars don’t think they should be put in the position of having to turn off what may be a perfectly legitimate web site due to a unilateral complaint that may be flawed or frivolous.
ICANN seems to be erring strongly towards the registrars’ view.
“Whatever the terms of the 2013 RAA mean, it can’t really be interpreted as a broad global commitment for ICANN to enforce all illegal activity or all laws on the internet,” Grogan told DI.
“I don’t think ICANN is capable of that, I don’t think we have the expertise or resources to do that, and I don’t think the ICANN multistakeholder community has ever had that discussion and delegated that authority to ICANN,” he said.
CEO Fadi Chehade recently told the Washington Post that it isn’t ICANN’s job to police web content, and Grogan has expanded on that view in a blog post last week.
Grogan notes that what kind of content violates the law varies wildly from country to country — some states will kill you for blasphemy, in some you can get jail time for denying the Holocaust, in others political dissent is a crime.
“Virtually everybody I’ve spoken with has said that is far outside the scope of ICANN’s remit,” he said.
However, he’s leaving some areas open for discussion,
“There are some constituents, including some participants in the [Congressional] hearing — from the intellectual property community and LegitScript — who think there’s a way to distinguish some kinds of illegal activities from others,” he said. “That’s a discussion I’m willing to have.”
The dividing line could be substantial risk to public health or activities that are broadly, globally deemed to be illegal. Child abuse material is the obvious one, but copyright infringement — where Grogan said treaties show “near unanimity” — could be too.
So is ICANN saying it’s not the content police except when it comes to pharmacies and intellectual property?
“No,” said Grogan. “I’m saying I’m willing to engage in that dialogue and have that conversation with the community to see if there’s consensus that some activities are different to others.”
“In a multistakeholder model I don’t think any one constituency should control,” he said.
In practical terms, this all boils down to 3.18 of the RAA, and what steps registrars must take to comply with it.
It’s a surprisingly tricky one even if, like Grogan, you’re talking about “minimum criteria” for compliance.
Should registrars, for example, be required to always check out the content of domains that are the subject of abuse reports? It seems like a no-brainer.
But Grogan points out that even though there could be broad consensus that child abuse material should be taken down immediately upon discovery, in many places it could be illegal for a registrar employee to even check the reported URL, lest they download unwanted child porn.
Similarly, it might seem obvious that abuse reports should be referred to the domain’s registrant for a response. But what of registrars owned by domain investors, where registrar and registrant are one and the same?
These and other topics will come up for discussion in various sessions next week, and Grogan said he’s hopeful that decisions can be made that do not need to involve formal policy development processes or ICANN board action.

Obama, Apple, cancer and Taylor Swift’s cat top lists of most searched-for .sucks domains

You’ve got to hand it to .sucks registry Vox Populi.
The pricing may be “exploitative” and “predatory”, as the intellectual property community believes, but damn if the the company doesn’t know how to generate headlines.
Vox Pop has just added a new ticker stream to its web site, fingering the 50 most sucky celebrities, politicians, companies, social ills and abstract concepts.
The lists have been compiled from “more than a million” searches for .sucks domains that Vox Pop has seen pass through its system, according to CEO and veteran PR man John Berard.
For some reason, TayloySwiftsCat.sucks is the most searched-for in the “Personalities” category.
I’m guessing this relates to a meme that has yet to reach my isolated, middle-aged, non-country-music-loving corner of the world.
Whatever the cat did to earn this ire, it’s presumably equivalent to what Barack Obama, Apple, cancer and just life generally has done to searchers on the .sucks web site.
Here are the lists of most-searched-for terms, as it stands on the .sucks web site right now.
Top Personalities:

  • 1. TaylorSwiftsCat
  • 2. JustinBeiber
  • 3. KevinSpacey
  • 4. Oprah
  • 5. KimKardashian
  • 6. KayneWest
  • 7. GuyFieri
  • 8. TomBrady
  • 9. DonaldTrump
  • 10. OneDirection

Catch Phrases:

  • 1. Life
  • 2. YourMomma
  • 3. This
  • 4. Everyone
  • 5. MyJob
  • 6. MyLife
  • 7. Reality
  • 8. YouKnowWhat
  • 9. Who
  • 10. College

Causes:

  • 1. Cancer
  • 2. Technology
  • 3. Obesity
  • 4. Racism
  • 5. Depression
  • 6. Meat
  • 7. AIDS
  • 8. Hate
  • 9. Poverty
  • 10. Government

Companies:

  • 1. Apple
  • 2. Google
  • 3. Microsoft
  • 4. Facebook
  • 5. Comcast
  • 6. Walmart
  • 7. CocaCola
  • 8. McDonalds
  • 9. Sony
  • 10. Amazon

Politicians:

  • 1. Obama
  • 2. Hillary
  • 3. TedCruz
  • 4. RandPaul
  • 5. StephenHarper
  • 6. Putin
  • 7. JebBush
  • 8. TonyAbbott
  • 9. DavidCameron
  • 10. Democrats

Make no mistake, this is a headline-generating exercise by Vox Pop.
It comes as .sucks hits 10 days left on the clock for its $1,999+-a-pop sunrise period.
The company got a shed-load of mainstream media publicity when celebrities, starting with Kevin Spacey, started registering their names in .sucks several weeks ago.
It’s looking to get more headlines now, from lazy journalists and bloggers.
This is one of the first, for which I can only apologize.

Go Daddy splashes out $28m on Marchex domain portfolio

Kevin Murphy, April 22, 2015, Domain Sales

Go Daddy has acquired about 200,000 domain names from Marchex for $28.1 million.
The sale comes as Marchex seeks to extricate itself from the domain name business in order to focus on mobile advertising analytics.
It works out at about $140 per domain.
Go Daddy said that it will make the domains available via its multi-registrar Afternic platform, which should massively increase their visibility among potential buyers.
The deal was a “unique opportunity” that doesn’t represent a change in direction for the registrar.
Domain Name Wire has an interview with company senior VP Mark McLaughlin over here which explains Go Daddy’s plans in a bit more detail.
Marchex said that it has also sold $6.7 million worth of domains from the portfolio separately since January.

.cancerresearch — a role model for dot-brands?

Kevin Murphy, February 4, 2015, Domain Registries

.cancerresearch went live today with an interesting, and possibly unique to date, take on the new gTLD concept.
It’s technically not a dot-brand under ICANN rules, but there are no firm plans to start selling registrations to third parties yet and the people running it are pointing to it as a possible model from which dot-brands could draw inspiration.
The registry, the charitable Australian Cancer Research Foundation, is working heavily with back-end provider ARI Registry Services and has recruited the ad agency M&C Saatchi for the promotion.
It’s reserved about 80 .cancerresearch domain names for its own “promotional purposes” — permissible under ICANN rules — and gone live today with a handful of web sites designed to raise awareness about and funds for cancer research.
I say it looks possibly unique because, despite the multiple domains in play, it basically looks and feels like one web site.
Start at home.cancerresearch, click a link entitled “Donate” and you’ll be taken to donate.cancerrresearch. Click a link about lung cancer, you’ll go to lung.cancerresearch. There’s another link to theone.cancerresearch, soliciting donations.
Unless you’re looking at the address bar in your browser, you’d be forgiven for assuming you’re on the same web site. The sites on the different domains are using the same style, same imagery, and are obviously part of the same campaign.
That’s not particularly innovative, of course. Redirecting users to other domains within the same web site experience happens all the time. But I don’t think I’ve seen it done before with a new gTLD. Navigation-wise, it seems to have a degree of novelty.
Tony Kirsch, head of global consulting at ARI, said that what the ACRF is doing could “help give dot-brand holders struggling with a wait-and-see approach a real example of what can be done”.
.cancerresearch isn’t a dot-brand under ICANN’s strict Specification 13 rules, however. It’s more like an unofficial ‘closed generic’ at this point.
The gTLD is launching today — with mainstream media coverage — without a confirmed Sunrise date. Right now, nobody apart from the registry can own a domain there.
And while Kirsch told DI that .cancerresearch will be available to third parties, he also said that there will be strict eligibility requirements. Those requirements are still “TBD”, however.
There are also no accredited registrars for the gTLD at this point, he confirmed.

Schwartz sells porno.com for $8.9 million

Kevin Murphy, February 3, 2015, Domain Sales

The domain name porno.com has changed hands for $8,888,888, making it the fourth highest-value domain to be sold.
The seller is domain investor Rick Schwartz, notorious for owning lots of category-killer domains but hardly ever selling them. The buyer is WGCZ, a Prague-based company.
According to DN Journal, the sale is the fourth biggest ticket domain to be sold in an all-cash deal.
Schwartz bought the domain for $42,000 in 1997 from a college student who had acquired it the previous week for $5,000, according to a press release.
He said he’s made over $10 million from the domain with pay-per-click sales or redirecting traffic to other porn sites.
The related domain porn.com sold for $9.5 million in 2007. The highest-value deal to date is sex.com, selling for $13 million in 2010. The only non-porn domain to sell for more is fund.com, which fetched $9,999,950.

First company abandons .com for new dot-brand gTLD

Kevin Murphy, September 12, 2014, Domain Registries

Wow. Somebody actually did it.
CITIC, China’s biggest conglomerate, has started redirecting its established .com domain to its new dot-brand gTLD, .citic.
Specifically, it’s redirecting citic.com (go on, click it!) to limited.citic.
Almost everyone reading this post will agree that as a memorable, attractive domain it’s a step backwards.
But CITIC does seem to be the first dot-brand to make the leap from .com to dot-brand with both feet, and it seems to have done so with little to no penalty to its Google ranking (at least as far as searches for its company name go).
A Google search for “citic” here returns limited.citic as the third result, behind Wikipedia and one of CITIC’s sister companies.
The original citic.com doesn’t appear in the top results.
The company also has ranking for group.citic, one of the five second-level names active in the .citic zone file right now.
It’s not the first dot-brand to launch a web site at its new gTLD — destination.monash and annualreport.axa spring to mind — but it does seem to be the first to throw away its .com completely.
CITIC does not appear to have activated its matching Chinese-script gTLD, .中信, in the same way, however. Only nic.中信 appears in search results for sites under that TLD.
Thanks to Jothan Frakes of NamesCon for the tip.

US-based Moniker gets Euro data retention waiver

Kevin Murphy, September 11, 2014, Domain Registrars

ICANN has approved Moniker’s request for a partial waiver of the Registrar Accreditation Agreement based on European privacy law, despite the fact that the registrar is based in the US.
The data retention waiver for Moniker was one of a few granted to members of the KeyDrive group of registrars that were approved by ICANN yesterday.
KeyDrive is based in Luxembourg, but the waiver request was granted because complying with the 2013 RAA could violate German privacy law and Moniker’s data is stored in Germany.
ICANN said:

Registrar’s technical backend services provider as well as data storage and collection occur on servers hosted and operated in Germany, and is subject to German law. Accordingly, ICANN has determined that it is appropriate to grant Registrar a data retention waiver

Group members Key-Systems AG (a German company) Key-Systems LLC (an American company) also received waivers yesterday.
InternetX, part of Germany-based United Internet, and http.net Internet also had their requests approved.
The waiver process was introduced because the 2013 RAA requires registrars to store customer data long after their domains expire, which registrars’ lawyers say forces them to break local laws.
An EU directive implemented in many European countries says that companies cannot store personal data for longer than it is needed for the purpose for which is was collected.

.hiv’s innovative, dangerous business model

Kevin Murphy, August 25, 2014, Domain Registries

.hiv, the first charity gTLD, is set to go to general availability at 2pm UTC tomorrow with one of the strangest and riskiest business models of any new gTLD to date.
While registrants will be able to use .hiv domains more or less as they please, as with any other gTLD, Berlin-based registry dotHIV is banking on an innovative microdonation system to set the space apart.
When you buy a .hiv domain, you’ll be sent an invitation by the registrar or registry to join an optional Click-Counter service, according to dotHIV chief marketing officer Michael Twist.
If you join the service, every time somebody visits your .hiv web site, dotHIV will donate a tenth of a US cent to one of four (initially) HIV/AIDS-related charity projects.
The donation will come from a pool of cash set aside by the registry from its registration fees.
While .hiv names are going to be sold, by 80 to 100 registrars at launch, for close to $200 per year, $120 of each registration or renewal fee will go into this charitable pool.
This business model is unprecedented in the domain name space, and it’s leading to the registry behaving in ways you wouldn’t expect from a new gTLD business.
For starters, dotHIV isn’t overly concerned about promoting its end users in a big way right out of the gates. It needs to refill its diminished cash pool to be able to cover the microdonations.
At first, it’s more concerned about volume and premium domain sales.
This problem is more pressing because of the longer-than-expected process of getting the .hiv application through the ICANN evaluation and delegation process.
“The microdonation system only works if we’ve got money in the pot,” said Twist. “The delay in the ICANN process has eaten up some of the funds.”
With a $120 donation from each sale, any given .hiv domain would only need to generate 1.2 million clicks in any given year to render it ‘unprofitable’ — ie, taking more from the pot than it put in.
dotHIV therefore needs time to ensure the pot of money from registrations is big enough to cover any big traffic spikes — what if a .hiv link goes viral, or a big-brand company starts using one? — before promoting the end-user sites in any meaningful way.
“First we need to push for registrations, and then traffic,” said Twist. “We can’t get too many people clicking before we hit a critical mass to support what we’re trying to do.”
There’s also the other possibility: that dotHIV, which is a registered charity, may wind up sitting on a pile of cash from registrations that is not going to its designated causes due to a lack of clicks on its users’ sites.
There’s risk in both directions, which begs the question: why not just donate the $120 to charity at the point of registration?
“More than just trying to raise funds what we’re doing is trying to raise awareness,” said Twist.
By encouraging (eventually) viral, click-based fund-raising, the registry hopes to put a spotlight back on the virus, which perhaps isn’t as trendy a cause as it once was due to the development of drugs that can delay the onset of AIDS by decades.
dotHIV is launching with some premium sales and some big-name anchor tenants under its belt.
Twist said that a “handful” of $10,000 names, which he declined to identify, have already been sold to pharmaceuticals companies involved in the development of HIV drugs.
There are about 10,000 reserved premiums in the space, he said, with a starting price of $5,000. Premium buyers will have to commit to usage rules including a commitment to use the Click-Tracker.
Keep a Child Alive, the charity founded by musician Alicia Keys, is among those committed to be early adopters and the Federation of Gay Games will use sport.hiv.
From the domain world, corporate registrars Mark Monitor and IP Mirror are to use .hiv domains.
There are no rules preventing domainers registering in .hiv (perhaps even treating it as a donation rather than an investment) but Twist said the registry would be disappointed to see large numbers of parked sites.