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GoDaddy and MMX delay closure of $120 million gTLD deal

GoDaddy and MMX have extended the deadline for final closure of their $120 million gTLD acquisition deal by a couple weeks.

MMX said this week the delay is to give them more time to seek approvals from business partners in the four gTLDs that have not already made the move, believed to be .bayern, .boston, .miami and .nrw.

These are all geographic strings that require local government sign-off to complete the transfers.

The deadline had been August 7. It’s now August 23.

GoDaddy Registry has already taken control of 23 of MMX’s gTLDS.

This company had every reason to want a dot-brand, but just killed it off

The latest dot-brand to terminate its new gTLD registry contract with ICANN could have been a case study in why dot-brands are a good idea.

Dabur India is 137 years old and makes over a billion dollars a year selling consumer goods — mainly cosmetics and personal care products, but also shady-looking Ayurvedic alternative medicines and supplements — in its home country and beyond, and it had experimented with using its .dabur gTLD over the last six years.

But it’s no longer interested, telling ICANN recently that it wants its Registry Agreement torn up, which ICANN has agreed to.

That’s despite the fact that Dabur appears to be suffering from exactly the kind of problem that dot-brands were supposed to help mitigate.

If you visit its web site at dabur.com today, you’ll be immediately presented with a very prominent pop-up warning you about scammers exploiting the Dabur trademark to grift money out of people who think they’re signing up to be official distributors.

The notice is lengthy but in part reads:

DABUR is only dealing with trade through www.dabur.com and any person claiming themselves to be taking order for the supply of DABUR products via phone/online may be cheating with you. DABUR shall not be responsible for any order placed other than on our official website www.dabur.com

One of the biggest selling points for the dot-brand concept is that customers can be taught to distrust any solicitation purporting to be legit if it does not originate from a domain in the relevant dot-brand.

If the notice on dabur.com is any guide, turns out you can do the same thing with a .com domain.

Dabur had briefly experimented with its gTLD not long after it was delegated. Current zone files show half a dozen .dabur names, but only two seem to resolve or show up in search engines. One redirects to the .com site.

Ironically, the other is doctor.dabur, in which Dabur solicits doctors to sign up to push its Ayurvedic products. Ayurveda is a form of medical quackery popular in South Asia.

Added to the recent self-termination of QVC’s .qvc, the total number of dot-brands to lose their registry contracts is now 91.

Another new gTLD applicant lawyers up on ICANN

Kevin Murphy, July 28, 2021, Domain Policy

Another rejected new gTLD applicant has filed an Independent Review Process complaint against ICANN, claiming the org failed to follow proper procedures on fairness and transparency.

And I think it’s got a pretty good chance of winning.

A Bahrain company called GCCXI has filed the IRP, eight years after its application for .gcc was thrown out by ICANN on the vague advice of its Governmental Advisory Community.

.gcc is for Gulf Cooperation Council, the short-hand English name for the Cooperation Council for the Arab States of the Persian Gulf, a proto-union of six states on the east coast of the Arabian peninsula.

The applicant’s problem is that it’s not affiliated with, nor supported by, the GCC or its member states.

The GAC, in its controversial Beijing communique of April 2013 objected to GCCXI’s application in the same breath and under the same power as it objected to DotConnectAfrica’s .africa bid.

Back then, the GAC was much more secretive than it is today, and did not have to provide a rationale for its advice. Its powers to object to gTLD applications pretty much amounted to a veto.

ICANN dutifully followed the GAC’s advice, throwing out the .gcc application later that year.

The applicant has evidently been trying to get ICANN to change its mind, using the Request for Reconsideration and then Cooperative Engagement Processes, since early 2014. That CEP concluded in May, and GCCXI filed for IRP in June.

Why did the CEP — a form of arbitration designed to avoid expensive IRP complaints and lawsuits — take so long and ultimately fail?

Don’t look to the IRP complaint published by ICANN (pdf) for answers — it’s redacted the whole ruddy lot, a few pages of text, without explanation.

That’s ironic given that a lack of transparency is one of GCCXI’s beefs against the org, along with an alleged failure to follow its bylaws on neutrality and fairness.

ICANN has ignored all of its carefully developed and documented policies, and instead has kowtowed to unspecified government concerns — devising a secret process to kill Claimant’s investment and opportunity, and completely disregarding the public interest in delegating the TLD for use.

The continued fight for a gTLD it surely has no hope of ever operating is a ballsy move by the applicant.

It’s roughly equivalent to some random European company applying to run .eu to represent the geographic region of EU member states without the consent of the EU institutions themselves and then complaining when it’s told to take a walk.

But that doesn’t necessarily mean it will lose the IRP. In fact, I think it has a pretty good chance of winning.

GCCXI does not deserve to prove it should be given .gcc, it only needs to show that ICANN broke its own bylaws.

DotConnectAfrica, which was rejected by the GAC and then ICANN for pretty much the same unsubstantiated reasons — the GAC “veto” — won its IRP in 2015, with the panel finding that ICANN accepted the GAC’s unexplained advice without even rudimentary due diligence, violating its commitment to fairness.

It was particularly embarrassing for the GAC, whose then-chair admitted that the committee deliberately kept its advice vague and open to interpretation

While .africa is not exactly the same as .gcc (the former is officially a geographic string, the latter is not), GCCXI had DCA had their applications rejected based on the exact same piece of GAC advice.

It’s also similar to Amazon’s IRP fight for .amazon, which it won. That bid was also kicked out as a result of ICANN’s adoption of opaque GAC advice from the Beijing communique.

You’ve got to think GCCXI has a decent shot at a victory here, though if recent IRPs and general ICANN foot-dragging on accountability are any guide we won’t know for a couple years.

GoDaddy welcomes four porn TLDs

GoDaddy may not have the raunchy public image it once promoted, but it’s now the official registry for tens of thousands of porn-related domain names.

The gTLDs .xxx, .porn, .adult and .sex made the move from UNR’s back-end to GoDaddy Registry this week, IANA records show.

These almost certainly the TLDs that MMX was talking about last week when it said it had ICANN approval to reassign four contracts, which it did not name.

IANA records still show the sponsor as ICM Registry for all four, suggesting the deal was structured a little differently to the 20-odd other gTLDs in MMX’s portfolio, which are still with MMX.

MMX said earlier this year that it was selling its entire portfolio to GoDaddy for at least $120 million.

.xxx, which launched the earliest — pre-2012 — is the largest of the TLDs, with around 55,000 names under management. .porn has about 10,000 and the other two have about 8,000 each.

New gTLD buzz is back again as ICA hosts “second round” webinar

Kevin Murphy, July 20, 2021, Domain Policy

It’s beginning to feel a little like 2011 again.

The Internet Commerce Association today said it will host a Zoom webinar next month to pitch the looming second new gTLD round to prospective applicants.

Moderated by Christa Taylor, the panel features domain industry jacks-of-all-trades Jeff Neuman and Jothan Frakes, and consultant Phil Buckingham. All four know what they’re talking about.

The ICA said the session will cover “an examination of material changes, expected timing and operations within the broader ecosystem will help participants determining whether to pursue a new gTLD for their new entrepreneurial venture, global brand or growing business”.

Expect a lot more of these types of meetings over the next couple of years. The 2012 gold-rush may have disappointed many, but there’s still money to be made in selling shovels, especially to brands.

And the next round is still a ways off.

While policy changes have been approved by the Generic Names Supporting Organization, they need to be approved by the ICANN board of directors before the serious implementation work begins.

The policy won’t be put before the board until ICANN org has completed its Operational Design Phase work, which CEO Göran Marby recently said will take “longer than six months”.

Then there’ll be at least one revision of the Applicant Guidebook open for public comment, as well as the creation of new systems and a global outreach campaign lasting several months before the application window opens.

I’d say we’re looking at an absolute minimum of 18 months between the start of the ODP and the opening of the next application window, and I’m being incredibly generous to ICANN in that estimation.

Still, it doesn’t hurt to start thinking about these things early. The ICA webinar will be at 1800 UTC August 4. You can read more and register for free here.

MMX gets nod to sell 22 gTLDs to GoDaddy

New gTLD registry MMX expects to shortly offload most of its portfolio of strings to GoDaddy Registry after receiving ICANN approvals.

The company said today that its transfer requests for four of its gTLD contracts have received full ICANN approval.

Another 18 have received conditional ICANN approval, and MMX believes it has met these unspecified conditions.

Another five of its stable that are not fully owned and operated still require the nod from its partners.

MMX said in April that it planned to sell its entire portfolio to GoDaddy, after which it is expected the company will be wound down.

The company did not break down which transfer have received full approval, conditional approval, or are still waiting for approval.

It gTLDs are: .cooking, .fishing, .horse, .miami, .rodeo, .vodka, .beer, .luxe, .surf, .nrw, .work, .budapest, .casa, .abogado, .wedding, .yoga, .fashion, .garden, .fit, .vip, .dds, .xxx, .porn, .adult, .sex, .boston, .london and .bayern.

Amazon has started using hard-won .amazon

Amazon has started using its controversial dot-brand gTLD, .amazon.

Six domains — ads.amazon, alexa.amazon, echo.amazon, kindle.amazon, prime.amazon and primevideo.amazon — appear to have come online in the last month or so and all resolve.

Proponents of the dot-brand concept may be mildly disappointed to note that they’re all currently just redirects to the regular amazon.com site. There’s no .amazon branding in the URL bar.

The redirects do not appear to be geo-targeted. Even in the UK, I get punted to the US site.

Still, it’s a rare example of a gTLD in Amazon’s portfolio that’s actually being used. Others, such as .book, have been in the root for many years but have yet to launch.

You’ll recall that Amazon applied for .amazon in 2012 but it was not until last year that it was finally delegated.

The company encountered serious push-back from the Amazon Cooperation Treaty Organization, representing the South American nations in the Amazonia region.

Amazon has offered each nation and ACTO itself the opportunity to register names for their own use in .amazon, but none have yet taken up the offer.

ICANN DOESN’T money-grub in new gTLD contract shocker

ICANN may have a reputation for trying to slice itself a bigger slice of the pie whenever it renegotiates a new gTLD contract, but that doesn’t appear to be the case this week.

The .aero registry, which has been running for 20 years, looks set to continue to get its gTLD on the cheap, paying ICANN just a fifth of what newer registry operators pay.

But it has standardized on many other terms of the 2012-round Registry Agreement, meaning Uniform Rapid Suspension, zone file access via the CZDS, EBERO failover, and the registry code of conduct are all coming to .aero soon.

.aero is a “sponsored” TLD restricted to the aerospace industry, approved in 2000 as one of ICANN’s first “test-bed” gTLD round. The registry is Societe Internationale de Telecommunications Aeronautiques, a trade body.

Under the terms of its new contract, which is open for public comment, SITA will pay ICANN a fixed fee of $500 a year if it has under 5,000 names or $5,000 a year if it has more.

Registries receiving their delegations since 2012 pay $25,000 per year in quarterly installments.

.aero currently has about 12,000 names under management, so SITA will carry on paying $5,000 a year. Like other gTLDs, transaction fees kick in at 50,000 names, which at its historical growth rate should happen at some point in the 2090s.

The public comment period closes August 16, about a month before the current .aero contract expires. If history is any guide, any public comments filed will be duly noted and ignored.

Pride Month not transformative for .gay

June may be celebrated as Pride Month in some parts of the world, but the occasion hasn’t had a huge impact on registrations in the .gay gTLD, which launched late last year.

Zone files show 11,323 active .gay domains yesterday, up by 723 compared to June 1. That’s up only slightly on the 700 domain growth seen in May.

Registry spokesperson Logan Lynn said that “we do Pride 365 days a year”, adding:

Additionally, we have been running Pride promos and doing some storytelling about .gay’s first year with registrar partners like GoDaddy, Namesilo, Hover, Name.com, and Blacknight. .gay is a growing platform and has had a fantastic year, especially with tech-forward community members, such as gaymers and LGBTQ and allied developers. It would be reductive to expect a June-specific spike for our brand. We are not just a once-a-year product, but instead a platform for progress and real change for, and with, LGBTQ communities.

He added that the company, Top Level Design, is getting ready to announce some “.gay celebrity influencers” in the near future.

Pride Month is often acknowledged by the US government as a period to celebrate equality and commemorate the 1969 Stonewall riots. It is celebrated, if not officially recognized, in other countries.

Next new gTLD round should be less English, says ICANN boss

Kevin Murphy, June 16, 2021, Domain Policy

The next round of new gTLDs should be less focused on the English-speaking world, ICANN CEO Göran Marby said yesterday.

Talking to ICANN’s Governmental Advisory Committee in a bilateral session at ICANN 71 yesterday, Marby said he believed the 2012 round — the last time anyone was able to apply for a new gTLD — was too English-centric.

We have so few identifiers on the internet, [which] I think is a problem. Most of them are in relation to the English language or translations of English words…

I think and I truly believe that the next round should be giving the ability for people to have identifiers on the internet that’s actually in correlation with their own local contexts, their own scripts, their own keyboards, their own narratives, so they can create their pwn communities on the internet…

We have to rethink a lot of things we have done previously, because last time we did a round it was very much about the English language and I don’t think that’s fair for the rest of the world.

He pointed out the need for universal acceptance — the technical and educational challenge of making sure all software and online services support non-Latin internationalized domain names.

While it’s true that the 2012 round of applications turned out very much English-heavy, it was not by design.

Broadening the gTLD space out to non-Latin scripts and non-English languages was one of the benefits frequently cited (often, I thought, to guilt-trip the naysayers) before opponents of new gTLDs — including governments — in the run-up to the 2012 round.

ICANN was tasked in 2011/12 with reaching out to potential applications in under-served areas of the world, but it’s generally considered to have done a pretty shoddy job of it.

In the 2012 round, 116 of the 1,930 total applications were for IDNs, and 97 of those at some point made it into the DNS root. There have been a further 61 IDN ccTLDs that came in through the IDN ccTLD Fast Track process.

IDN applicants were given special privileges in the 2012 round, such as prioritization in the lottery that selected the processing order for applications. The first delegated new gTLD was in Arabic.

The IDN gTLDs have had a mixed performance volume-wise, with the top 10 strings, which are mostly Chinese, having between 14,500 and 164,000 domains under management.

Only one has passed the 50,000-domain threshold where it has to start paying ICANN transaction fees.

The numbers are not thoroughly terrible by new gTLD standards, but they don’t make the case for huge demand, either.