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MMX to pay $5.1 million to get out of terrible .london deal

Kevin Murphy, July 22, 2019, Domain Registries

Minds + Machines will pay its partner on .london roughly $5.1 million in order to put the catastrophic deal to bed for good.
That’s a reduction from the $7.9 million liability it had previously estimated.
The company said last week that it will pay an unspecified partner the $5.1 million “as full and final settlement for any further liability or contractual spend” after renegotiating the contract.
In April, MMX said that the deal had cost it $13.7 million since the outset.
While MMX has never publicly fingered the contract in question, which has been a pair of concrete boots for years, its deal with .london’s London & Partners is the only one that fits the bill.
The registry secured L&P, the marketing arm of the London Mayor’s office, as a client during the mayoral reign of Boris Johnson, the man set to be anointed the UK’s next prime minister this week.
It agreed to make millions of dollars in guaranteed payments over the duration of the contract, because it expected to sell a shedload of .london domains.
That never happened. The gTLD peaked at 86,000 names in March 2018 and was down to 54,000 a year later, evidently a fraction of what MMX had planned for.
The renegotiated deal — I believe at least the second time the deal has been amended — is “in principle” for now, with formal approval expected soon.
In its trading statement last week, MMX also said that the first half of the year ended with a 19% increase in regs, ending June at about 1.82 million.
It said it has “stabilised” declining billings in its acquired ICM Registry portfolio of porn-themed TLDs at $2.8 million, and that it has a “clear pathway” to growth from the four zones.
It’s hoping “further new initiatives” — likely a reference to a new trademark-blocking service — will help out in the current half.
MMX also said that it’s spending $1 million of its cash reserves on a stock buyback.

After five-year wait, .madrid domains coming this month

Kevin Murphy, July 5, 2019, Domain Registries

Madrid will become the newest city to get its own gTLD later this month.
The Spanish capital will start accepting sunrise and landrush applications in concurrent priority periods that run from July 16 to October 3.
October 2 marks the five-year anniversary of .madrid being delegated. It’s taken the city a long time to figure out its launch plan.
General availability is due to begin October 10.
The sunrise period includes an option for European trademark owners that are not registered in the Trademark Clearinghouse to obtain names, but with deference to matching TMCH mark holders.
A couple hundred names of local public services have already been tentatively allocated under a pre-sunrise priority period.
.madrid does have local “nexus” eligibility requirements, but it does not appear that you actually need to be located in Madrid, or even in Spain, to obtain a domain.
By my reckoning, the launches of .madrid and .zuerich (which is currently in sunrise and slated to hit GA next April) means MMX’s .budapest is the only 2012-round city-gTLD that has yet to outline its launch plans.

.icu joins the million-domains club in one year, but spam triples

Kevin Murphy, July 3, 2019, Domain Registries

Another new gTLD has joined the exclusive list of those to enter seven figures in terms of domains under management.
.icu, managed by ShortDot, topped one million names this week, according to COO Kevin Kopas.
It’s taken about a month for DUM to increase from 900,000 names, and if zone files are any guide half of that growth seems to have happened in the last week.
.icu domains currently sell for between $1 and $2 for the first year at the cheap end of the market, where most regs are concentrated, with renewals closer to the $10 mark.
The gTLD joins the likes of .club, .xyz, .site and .online to cross the seven-figure threshold.
When we reported on the 900,000-reg mark at the end of May, we noted that .icu had a SpamHaus “badness” rating of 6.4%, meaning that 6.4% of all the emails coming from .icu addresses that SpamHaus saw were classified as spam.
That score was roughly the same as .com, so therefore pretty respectable.
But in the meantime, .icu’s badness score has almost tripled, to 17.4%, while .com’s has stayed about the same.
Picking through the Google search results and Alexa list for .icu domains, it appears that high-quality legit web sites are few and far between.
Whether that’s a fixable symptom of .icu’s rapid growth — it’s only about 13 months post-launch — or a predictor of poor long-term potential remains to be seen.

Cloudflare “bug” reveals hundreds of secret domain prices

Kevin Murphy, July 1, 2019, Domain Registrars

The secret wholesale prices for hundreds of TLDs have been leaked, due to an alleged “bug” at a registrar.
The registry fees for some 259 TLDs, including those managed by Donuts, Verisign and Afilias, are currently publicly available online, after a programmer used what they called a “bug” in Cloudflare’s API to scrape together price lists without actually buying anything.
Cloudflare famously busted into the domain registrar market last September by announcing that it would sell domains at cost, thumbing its nose at other registrars by suggesting that all they’re doing is “pinging an API”.
But because most TLD registries have confidentiality clauses in their Registry-Registrar Agreements, accredited registrars are not actually allowed to reveal the wholesale prices.
That’s kind of a problem if you’re a registrar that has announced that you will never charge a markup, ever.
Cloudflare has tried to get around this by not listing its prices publicly.
Currently, it does not sell new registrations, instead only accepting inbound transfers from other registrars. Registry transaction reports reveal that it has had tens of thousands of names transferred in, but has not created a significant number of new domains.
(As an aside, it’s difficult to see how it could ever sell a new reg without first revealing its price and therefore breaking its NDAs.).
It appears that the only way to manually ascertain the wholesale prices of all of the TLDs it supports would be to buy one of each at a different registrar, then transfer them to Cloudflare, thereby revealing the “at cost” price.
This would cost over $9,500, at Cloudflare’s prices, and it’s difficult to see what the ROI would be.
However, one enterprising individual discovered via the Cloudflare API that the registrar was not actually checking whether they owned a domain before revealing its price.
They were therefore able to compile a list of Cloudflare’s prices and therefore the wholesale prices registries charge.
The list, and the script used to compile it, are both currently available on code repository Github.
The bulk of the list comprises Donuts’ vast portfolio, but most TLDs belonging to Afilias (including the ccTLD .io), XYZ.com and Radix are also on there.
It’s not possible for me to verify that all of the prices are correct, but the ones that are comparable to already public information (such as .com and .net) match, and the rest are all in the ballpark of what I’ve always assumed or have been privately told they were.
The data was last refreshed in April, so without updates its shelf life is likely limited. Donuts, for example, is introducing price increases across most of its portfolio this year.

What happens in Vegas… gets released in .vegas

Kevin Murphy, June 27, 2019, Domain Registries

Dot Vegas is releasing 2,266 previously reserved .vegas domain names, most of which accord to a decidedly sleazy theme.
Based on my eyeball scan of the list, I’d say easily half of the names being released are related to pornography, prostitution, gambling, drugs, and venereal diseases.
A large number are also family-friendly terms related to travel, tourism and general commercial services.
On the release list are domains including taxi.vegas, rentals.vegas, motels.vegas, lucky.vegas and magic.vegas,
Registrars may be interested to know that domains such as register.vegas, name.vegas and names.vegas are also on the list.
Undisclosed premium prices will be charged for 283 of the names, with the rest hitting the market at the regular .vegas price, which at the top two registrars (GoDaddy and 101domain, each with about 38% market share) is about $70-$80 retail for renewals.
The registry said that the release is happening as part of “an ongoing effort to increase awareness and usage of .vegas domain names”.
.vegas has yet to top 22,000 domains under management and has been on the decline, volume-wise, since last July.
Because they’ve never been available before, the new domains will have to run through the ICANN-mandated Trademark Claims period first, enabling trademark owners to snap up their brand-matches first.
I did spot a few obvious brands — such as Playboy and ChatRoulette — on the list.
Dot Vegas expects this claims period to run from August 1, with the general availability November 1.
The X-rated part of list is actually surprising educational. I thought I knew all the words, but apparently not. Without leaving the T’s, who knew “tribbing”, “teabagging” and “thai beads” were things?
I feel so naive.

.amazon frozen AGAIN as endless government games continue

Kevin Murphy, June 25, 2019, Domain Policy

Amazon’s application for the .amazon gTLD has yet again been frozen, after a South American government invoked ICANN’s appeals process.
The bid, as well as applications for the Chinese and Japanese versions, were returned to “on-hold” status at the weekend, after Colombia filed a formal Request for Reconsideration, an ICANN spokesperson confirmed to DI.
“The processing toward contracting of the .AMAZON applications has been halted pending the resolution of Request 19-1, per ICANN organization’s normal processes,” the spokesperson said.
This means the applications could remain frozen for 135 days, until late October, while ICANN processes the request. It’s something that has happened several times with other contested gTLDs.
Colombia filed RfR 19-1 (pdf) on June 15. It demands that ICANN reverses its board’s decision of May 15, which handed Amazon a seemingly decisive victory in its long-running battle with the eight governments of the Amazon Cooperation Treaty Organization.
ACTO’s members believe they should have policy control over .amazon, to protect the interests of their citizens who live in the region they share.
To win an RfR — something that hardly ever happens — a complainant has to show that the ICANN board failed to consider pertinent information before it passed a resolution.
In Colombia’s case, it argues that the board ignored an April 7 letter (since published in PDF format here) its Governmental Advisory Committee representative sent that raises some interesting questions about how Amazon proposes to operate its TLDs.
Because .amazon is meant to be a highly restricted “dot-brand” gTLD, it would presumably have to incorporate Specification 13 into its ICANN registry agreements.
Spec 13 releases dot-brands from commitments to registrar competition and trademark protection in exchange for a commitment that only the brand itself will be able to own domains in the TLD.
But Colombia points out that Amazon’s proposal (pdf) to protect ACTO governments’ interests would give the eight countries and ACTO itself “beneficial ownership” over a single domain each (believed to be names such as co.amazon, .br.amazon, etc).
If this means that Amazon would not qualify for Spec 13, it could follow that ICANN’s board made its decision to continue processing .amazon on faulty assumptions, Colombia argues.
Colombia points to the case of .sas, a dot-brand that is apparently shared by two companies that have the same brand, as a possible model for shared management of .amazon.
RfRs are handled by ICANN’s Board Accountability Mechanisms Committee.
BAMC took just a couple of days to rule out (pdf) Colombia’s request for “urgent reconsideration”, which would reduce its regular response time from 90 days to 7 days.
The committee said that because the .amazon applications were being placed back on-hold as part of normal procedure during consideration of an RfR, no harm could come to Colombia that would warrant “urgent” reconsideration.
According to ICANN’s spokesperson, under its bylaws the latest the board can respond to Colombia’s request is October 28.
At a GAC session at the ICANN 65 meeting in Marrakech, taking place right now, several ACTO governments have just spent over an hour firmly and publicly protesting ICANN’s actions surrounding .amazon.
They’re still talking as I hit “publish” on this post.
In a nutshell, they believe that ICANN has ignored GAC advice and reneged on its commitment to help Amazon and ACTO reach a “mutually acceptable solution”.

Afilias buys the other half of .global

Kevin Murphy, June 25, 2019, Domain Registries

Afilias has acquired one of its new gTLD back-end customers, Dot Global Domain Registry Limited, the registry for .global.
It immediately makes .global Afilias’ best-performing 2012-round new gTLD.
The price of the deal, between two private companies, was undisclosed.
As DI reported last November, Afilias already owned 45% of the company, which had 2017 revenue of $1.9 million and a $320,000 loss.
.global is a relatively good new gTLD business, as new gTLDs go.
We’re looking at a business with probably still low-seven-digit annual revenue, with annual adds and renewals trending upwards.
It had over 48,000 domain under management at the last count, with about about 22,500 annual renews.
The names renew at $100 at GoDaddy, which with 30% of .global regs is the largest .global registrar.
NameCheap, the second-largest registrar (with 11%), renews at about $65.
Anecdotally, it’s a new gTLD that I regularly come across in the wild, which is still relatively noteworthy. It’s often used by multinational companies for global gateway sites.
Afilias said that because .global already runs on its back-end, there won’t be any burdensome migration work for registrars, just some “paperwork will need to be updated”.
In terms of domains under management, .global immediately becomes Afilias’ highest-volume new gTLD (excluding pre-2012 .info, .pro and .mobi).
Its biggest 2012-round TLD, from the about 20 it owns, was .red, with around 34,000 DUM.

Nic.br wins dot-brand from Afilias

Kevin Murphy, June 20, 2019, Domain Registries

Brazilian registry Nic.br has won its sixth gTLD client.
It’s taking on the dot-brand back-end business of Natura, a cosmetics company based in its home town of Sao Paulo.
The .natura gTLD was previously managed by Afilias.
I can’t imagine it’s a hugely valuable deal.
Natura has only a few domains in its zone. It’s using global.natura as a portal to its various national ccTLD sites and app.natura as a gateway to app stores where its mobile app can be obtained.
It’s the latest gTLD to change back-ends in the current wave of new gTLD rejiggering to come about as contracts negotiated during the 2012 application round start to expire.
Nic.br also runs the dot-brands .uol and .globo, the small city TLD .rio, the unlaunched generics .bom (means “good” in Portuguese) and .final, and of course its original ccTLD, .br.

After $30 million deal, is a .voice gTLD now inevitable?

Kevin Murphy, June 19, 2019, Domain Registries

Do big second-level domain sales translate into new gTLD success, and does the record-breaking $30 million sale of voice.com this week make a .voice gTLD inevitable?
The answers, I believe, are no and maybe.
Before the 2012 new gTLD application round, one way applicants picked their strings was by combing through the .com zone file to find frequently-occurring words that terminated the second level string.
This is where we get the likes of .site and .online from Radix and much of Donuts’ portfolio.
But applicants also looked at lists of high-priced secondary market sales for inspiration.
This is where we get the likes of .vodka, from MMX.
The latter strategy has seen mixed-to-poor results.
Five of the top domain sales, as compiled by Domain Name Journal, were not eligible for gTLD status are they are too short.
Of the remaining 15 strings, “sex” (which occurs twice), “fund”, “porn”, “toys” and “vodka” were all applied for in 2012 and are currently on sale.
The strings “clothes” and “diamond” do not appear as gTLDs, but Donuts runs both .clothing and .diamonds.
Not delegated in any fashion are “porno” (unless you count it as a derivative of “porn”), “slots”, “tesla”, “whisky” and “california”. A company called IntercontinentalExchange runs .ice as a dot-brand.
As well as .clothing and .diamonds, .fund and .toys are both also Donuts TLDs. None of them are doing spectacularly well.
At the lower end, .diamonds currently has fewer than 3,000 domain under management, but has a relatively high price compared to the the higher-volume TLDs in Donuts’ stable.
At the high-volume end, .fund has just shy of 16,000 names and .clothing has about 12,000.
Judging by their retail prices, and the fact that Donuts benefits from the economies of scale of a 240-strong TLD portfolio, I’m going to guess these domains are profitable, but not hugely so.
If we turn our attention to .vodka, with its roughly 1,500 domains, it seems clear that MMX is barely covering the cost of its annual ICANN fees. Yet vodka.com sold for $3 million.
So will anyone be tempted to apply for .voice in the next gTLD application round? I’d say it’s very possible.
First, “voice” is a nice enough string. It could apply to telephony services, but also to general publishing platforms that give their customers a “voice”. I’d say it could gather up enough registrations to fit profitably into a large portfolio, but would not break any records in terms of volume.
But perhaps the existence of voice.com buyer Block.one as a possible applicant will raise some other applicants out of the woodwork.
Block.one, which uses a new gTLD and an alt-ccTLD (.io) for its primary web sites, is certainly not out-of-touch when it come to alternative domain names.
Could it apply for .voice, and if it does how much would it be willing to spend to pay off rival applicants? It still apparently has billions of dollars from its internet coin offering in the bank.
How much of that would it be prepared to pay for .voice at private auction?
That prospect alone might be enough to stir the interest of some would-be applicants, but it has to be said that it’s by no means certain that the highly gameable application process ICANN deployed in 2012 is going to look the same next time around.

.gay not coming out this year after all

Kevin Murphy, June 18, 2019, Domain Registries

We won’t be seeing .gay on the internet this year.
Top Level Design has postponed the release of its hard-won gTLD until the second quarter of 2020, having recently said it was planning an October 2019 launch.
The company told registrars yesterday that it wants “to move forward on a timeline that will allow us to create greater impact in a more measured manner”.
The October date was meant to coincide with National Coming Out Day, which I said was “absolutely perfect”.
The 2020 date will instead coincide with one of the Pride events, the registry said.
The story is that Top Level Design wants to spend more time building up support from gay community groups, before it comes to market.
But CEO Ray King denied that it’s facing resistance from groups that supported the rival community-based application from dotgay LLC, which lost the chance to run .gay when it was auctioned.
“It’s really just about having enough time to do a thoughtful launch,” King told DI.
The company recently blogged about one of its .gay marketing brainstorming sessions.