Latest news of the domain name industry

Recent Posts

Google to drop EIGHT new gTLDs

Kevin Murphy, March 27, 2023, Domain Registries

Google Registry has announced launch details for eight new gTLDs that it has been sitting on for almost a decade.

It plans to launch .foo, .zip, .mov, .nexus, .dad, .phd, .prof and .esq over the coming couple of months, with all eight following the same launch schedule.

Sunrise will begin this weekend, April 2, and run for a month. The Early Access Periods will run for a week up until May 10, when they’re all go into general availability.

The .zip and .mov spaces will be worth keeping an eye on, especially for those in the security space.

Both gTLDs match popular file extensions — for compressed data and video respectively — which could present opportunities for innovation among the internet’s more nefarious players, such as phishers and malware distributors.

.zip is for “tying things together or moving really fast”, Google said, while .mov is “for moving pictures and other things that move”.

All of the new spaces appear to be marketed at general audiences, with no registration restrictions.

Governments backtracking on closed generics ban

Kevin Murphy, March 21, 2023, Domain Policy

ICANN’s Governmental Advisory Committee appears to be backpedaling on its commitment to permitting so-called “closed generic” gTLDs in the next application round.

The GAC’s output from ICANN 76, which took place in Cancun last week, contains a paragraph that suggests that governments are reverting to their decade-old position that maybe closed generics are not a good idea.

The GAC, GNSO and At-Large have been engaging in a “facilitated dialogue” for the past few months in an attempt to figure out whether closed generics should be allowed and under what terms.

The GAC is now saying “no policy option, including the prohibition of Closed Generics, should be excluded if no satisfactory solution is found”. It had agreed to the dialogue on the condition that prohibition would not be an outcome.

A closed generic is a single-registrant gTLD matching a dictionary word that is not a trademark. Think McDonald’s controlling all the names in .burger or Jack Daniels controlling the whole .whiskey zone.

These types of TLDs had not been banned in the 2012 application round, resulting over 180 gTLD applications, including the likes of L’Oreal applying for .makeup and Symantec’s .antivirus.

But the GAC took a disliking to these applications, issuing advice in 2013 that stated: “For strings representing generic terms, exclusive registry access should serve a public interest goal.”

This caused ICANN to implement what amounted to a retroactive ban on closed generics. Many applicants withdrew their bids; other tried to fudge their way around the issue or simply sat on their gTLDs defensively.

When the GNSO came around to developing policy in 2020 for the next new gTLD round, it failed to come to a consensus on whether closed generics should be allowed. It couldn’t even agree on what the default, status quo position was — the 2012 round by policy permitted them, but in practice did not. The matter was punted to ICANN.

A year ago, ICANN said the GAC and GNSO should get their heads together in a small group, the “facilitated dialogue”, to resolve the matter, but the framing paper outlining the rules of engagement for the talks explicitly ruled out two “edge outcomes” that, ICANN said, were “unlikely to achieve consensus”.

Those outcomes were:

1. allowing closed generics without restrictions or limitations OR

2. prohibiting closed generics under any circumstance.

The GAC explicitly agreed to these terms, with then-chair Manal Ismail (who vacated the seat last week) writing (pdf):

The GAC generally agrees with the proposed parameters for dialogue, noting that discussion should focus on a compromise to allow closed generics only if they serve a public interest goal and that the two “edge outcomes” (i.e. allowing closed generics without restrictions/limitations, and prohibiting closed generics under any circumstance) are unlikely to achieve consensus, and should therefore be considered out of scope for this dialogue.

Now, after days of closed-door facilitated dialogue have so far failed to reach a consensus on stuff like what the “public interest” is, the GAC has evidently had a change of heart.

Its new Cancun communique states:

In view of the initial outputs from the facilitated dialogue group on closed generics, involving representatives from the GAC, GNSO and At-Large, the GAC acknowledges the importance of this work, which needs to address multiple challenges. While the GAC continues to be committed to the facilitated dialogue, no policy option, including the prohibition of Closed Generics, should be excluded if no satisfactory solution is found. In any event, any potential solution would be subject to the GAC’s consensus agreement.

In other words, the GAC is going back on its word and explicitly ruling-in one of the two edge outcomes it less than a year ago had explicitly ruled out.

It’s noteworthy — and was noted by several governments during the drafting of the communique — that the other edge outcome, allowing closed generics without restriction, is not mentioned.

It’s tempting to read this as a negotiating tactic — the GAC publicly indicating that a failure to reach a deal with the GNSO will mean a closed generics ban by default, but since the facilitated dialogue is being held entirely in secret it’s impossible to know for sure.

Radix sold almost $8 million of premiums last year

Kevin Murphy, March 16, 2023, Domain Registries

New gTLD portfolio Radix made $7.8 million from the sale of $100+ premium domains in 2022, over $5 million of which came from premium renewals.

The company this week released its second-half premiums roundup, showing $4 million in total premium retail revenue, $2.7 million of which came from renewals.

That follows first-half numbers of $3.8 million total and $2.5 million from renewals.

It made $1.3 million selling 1,458 first-year premiums, and $2.7 million renewing 2,483 names.

First year renewals were at 61%, second year at 79% and subsequent years, as we revealed in January, at a whopping 90%.

The best-performing TLDs were .tech, .store and .space.

The dollar values are at the retail level; Radix’s own share will be about 30% lighter.

.art links DNS and alt-root ENS

UK Creative Ideas, the .art gTLD registry, has started offering its registrants the ability to register names on the blockchain-based alt-root Ethereum Name Service that exactly match their DNS names, for a one-time fee.

CMO Jeff Sass said that for $20, paid in Ethereum coin, registrants can secure their exact-match on the ENS, with no renewal fees.

There’s an authentication system using DNS TXT records to make sure only .art DNS registrants can obtain their matching ENS names, he said.

“We’ve married the two together, so there can’t be any confusion or collisions,” he said.

The benefit of this is that registrants will be able use their .art domains to address their cryptocurrency wallets. Web browsers that support ENS obviously already support DNS, so there’s no real benefit in that context.

.ART is also selling ENS .art names without matching DNS names — and these can include ICANN-prohibited characters such as emojis — but these are priced from $5 to $650, based on character count, and have annual renewal fees.

.art current has about 230,000 registered names, a pretty respectable number for a new gTLD, and Sass said about 60% of them are in the form of firstnamelastname.art, suggesting usage by professional and amateur artists.

gTLD registries selling matches in alt-roots has been a cause of concern at ICANN over recent years, due to legal concerns. Uniregistry’s sale of its portfolio was held up for months because of this.

Brands want new gTLD fast track

Kevin Murphy, March 9, 2023, Domain Policy

The Brand Registry Group is to propose a set of principles for the next round of ICANN’s new gTLD program that it thinks would see the initial application fee slashed by more than half and some evaluations starting as early as this October.

Under the proposals, TLD-curious applicants could get into the system for as little as $100,000 per string, about $150,000 lower than ICANN’s current estimate, and could see ICANN accepting applications as early as April 2025.

The recommendations, drafted by GoDaddy’s Tony Kirsch and Pharos Global’s Michael Palage, will be presented at a session on Saturday, the first day of ICANN’s 76th public meeting, in Cancun, Mexico.

They’re calling the proposals “Option 2a”, a reference to the two options laid out in ICANN’s Operational Design Assessment of the next round, which was completed in December.

The plan would allow applicants to pay $100,000 to submit a bare-bones application and test the waters in terms of contention, objections and similarity. They could then choose to withdraw before submitting the financial and technical portions of their bid.

Applicants with straightforward applications (presumably including most dot-brands) would have a lower overall cost than those who need additional reviews, contention resolution and objection processing.

The paper also criticizes the “astonishing” estimate of a $400 million program development cost, suggesting instead that ICANN repurpose its existing tools such as Salesforce to roll out the application submission system.

It reckons ICANN could start its Registry Service Provider Pre-Evaluation Program, based on the process it already uses when registries switch back-ends, in October this year.

If ICANN adopts the proposals, the BRG reckons a final Applicant Guidebook could be approved in October 2024, with applications accepted from April 2025.

Identity Digital to launch .watches this month

Identity Digital has announced the launch timetable for its .watches gTLD.

Sunrise will kick off on March 28, running for two months until May 27. This is the period where only registered trademark owners can apply for a name.

The Early Access Program, in which names carry a premium price that decreases every day for a week, will run from May 31 to June 7, immediately after which the gTLD will enter general availability.

Despite the fact that .watches has been live in the DNS since December 2015, there are no registered domains so far.

The original registry was luxury goods maker Richemont, an early proponent of new gTLDs that ultimately lost interest and offloaded its portfolio, including the Chinese version of .watches, over the years.

.watches was sold to Afilias in late 2020, shortly before that company is turn was acquired by Donuts, since rebranded Identity Digital.

First two proper registrars join Web3 Domain Alliance

Kevin Murphy, February 27, 2023, Domain Policy

Two significant ICANN-accredited registrars have signed up to a body that commits them to, among other things, endorse the position that blockchain-based alt-root TLDs have trademark rights to their strings.

United-Domains and MarkMonitor are among about 50 companies now listed as new members of the Web3 Domain Alliance, the association created late last year by well-financed alt-root registry Unstoppable Domains.

The other companies listed appear to be players in the crypto/blockchain/Web3/NFT space, rather than the traditional domain name industry.

The moves by the two registrars are significant because the Alliance’s platform stands to be a significant thorn in ICANN’s side when it finally opens up the next new gTLD application round, which could happen in the next couple years.

According to the Alliance’s web site, members have to commit not only to promote the market acceptance and interoperability of blockchain alt-root domains, but also:

To advocate for the policy position that NFT domain registry owner-operators create trademark rights in their web3 TLDs through first commercial use with market penetration.

This could be a big problem in the next new gTLD round, as current ICANN policy proposals, developed before the likes of Unstoppable became such a big deal, do not specifically account for claims by alt-root providers.

Trademark owners will be able to challenge gTLD applications if the applied-for string matches their mark, but historically it’s not really been possible for companies to obtain trademarks on TLDs.

Along with the membership announcement, Unstoppable has said that it will not enforce its patents against any Alliance member that implements its standards, provided the member agrees not to enforce its own patents.

United-Domains is part of United-Internet, the same company that runs IONOS, 1&1, Sedo and InternetX.

MarkMonitor, since November, has been part of Newfold Digital, the parent of Network Solutions, Web.com, Register.com, BigRock, SnapNames, and others.

ICANN to approve next new gTLD round next month (kinda)

Kevin Murphy, February 14, 2023, Domain Policy

ICANN’s board of directors is sending mixed signals about the new gTLD program, but it seems it is ready to start approving the next round when the community meets for its 76th public meeting in Mexico next month.

It seems the board will approve the GNSO’s policy recommendations in a piecemeal fashion. There are some undisclosed sticking points that will have to be approved at a later date.

Chair Tripti Sinha wrote this week that the board “anticipates making incremental decisions leading up to the final decision on opening a new application window for new gTLDs”.

While “many” recommendations will be approved at ICANN 76, the board “will defer a small, but important, subset of the recommendations for future consideration”.

The good news is that the board is erring towards the so-called “Option 2” sketched out in Org’s Operational Design Assessment, which would be much quicker and cheaper than the five-year slog the ODA primarily envisaged.

Sinha wrote:

the Board has asked ICANN Org to provide more detail on the financing of the steps envisioned in the ODA, and to develop a variation of the proposed Option 2 that ensures adequate time and resources to reduce the need for manual processing and takes into account the need to resolve critical policy issues, such as closed generics.

The closed generics issue — where companies can keep all the domains in a generic-term gTLD all to themselves — did not have a community consensus recommendation, and the GNSO Council and Governmental Advisory Committee have been holding bilateral talks to resolve the impasse.

There’s been an informal agreement that some closed generics should be allowed, but only if they serve the global public interest.

A recent two-day GAC-GNSO discussion failed to find agreement on what “generic” and “global public interest” actually mean, so the talks could be slow going. The group intends to file an update before ICANN 76.

New gTLDs: the next round just got real

Kevin Murphy, January 30, 2023, Domain Policy

It seems ICANN can multi-task, after all.

Its board of directors has yet to formally approve the next application round, but staff have started looking for a company to build the application system, regardless.

Org has published an RFI (pdf) for potential developers of a “gTLD Application Lifecycle System” that ICANN, applicants and third-party contractors will be able to use to manage bids from application to delegation.

The document details the 18 system services outlined in the Operational Design Assessment ICANN completed in December.

The deadline for submitting responses is February 24 and there’ll be a follow-up, invitation-only RFP in April. Companies have to respond to the RFI to have a chance at joining the RFP.

By ICANN’s recent standards, this is a pretty ambitious timetable, and will no doubt raise the spirits of those in the GNSO who have been calling for the Org to get a move on after the lengthy and disappointing ODA.

It may also please those worried about ICANN’s apparent inability to operate in anything other that a serial manner — it’s setting the ball rolling now, before the board has approved the program.

It may also give a hint at which way the board is leaning. It met eight days ago to discuss the next round and the ODA but did not formally pass any resolutions or provide any color on the nature of the talks.

Ferrari survives carmaker’s dot-brand bloodbath

Kevin Murphy, January 30, 2023, Domain Registries

Fiat Chrysler is to kill off five of its six dot-brand gTLDs, which it has never used.

The company has told ICANN it no longer wishes to operate .abarth, .alfaromeo, .fiat, .maserati, and .lancia, four of its car brands.

Weirdly, .ferrari, which has also never been used, is not subject to a termination notice. Perhaps the company has plans for it.

The gTLDs were all managed by CSC on the Identity Digital (Afilias) back-end.

The news comes about a year after Volkswagen killed off some of its gTLDs. Audi and Seat are some of the most enthusiastic users of dot-brands.